Naomi M.

Paid Media Team Leader and Paid Media Specialist at Much Media
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Contact Information
us****@****om
(386) 825-5501
Location
Venezuela, VE
Languages
  • English Native or bilingual proficiency
  • Portuguese Limited working proficiency
  • Spanish Native or bilingual proficiency
  • Japanese Elementary proficiency
  • Français Elementary proficiency

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Gabriela Da Silva

Naomi is truly remarkable both as a professional and as a person. Her expertise in Paid Media is exceptional. Throughout my experience at Much Media, Naomi demonstrated genuine leadership, always dedicated to achieving top-notch results for our clients.

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Credentials

  • Digital Advertising Fundamentals (Microsoft Advertising/Bing Ads)
    Microsoft
    May, 2023
    - Nov, 2024
  • Automate Blog Advertisements with Zapier
    Coursera
    Jan, 2023
    - Nov, 2024
  • Automating Sales Tasks with Zapier
    Coursera
    Jan, 2023
    - Nov, 2024
  • Digitaliza paso a paso tu negocio con herramientas de Google
    Google Actívate
    Jan, 2023
    - Nov, 2024
  • E-commerce (Comercio Electrónico)
    Google Actívate
    Jan, 2023
    - Nov, 2024
  • Getting Started with Shopify
    Shopify
    Jan, 2023
    - Nov, 2024
  • Fundamentals of Digital Marketing
    Google Digital Academy (Skillshop)
    Dec, 2022
    - Nov, 2024
  • Facebook Business Manager: billing, payments and tax information
    Meta
    Apr, 2022
    - Nov, 2024
  • Sales Training: Building Your Sales Career
    HubSpot Academy
    Mar, 2021
    - Nov, 2024
  • R Essentials
    IBM
    Sep, 2020
    - Nov, 2024
  • SQL and Relational Databases 101
    IBM
    Sep, 2020
    - Nov, 2024
  • SQL for Data Science
    University of California, Davis
    Sep, 2020
    - Nov, 2024
  • EF SET English Certificate (C2 Proficient)
    EF Standard English Test (EF SET)
    Aug, 2020
    - Nov, 2024
  • Google Ads for Beginners
    Coursera
    Aug, 2020
    - Nov, 2024
  • Sports Marketing
    Northwestern University
    Aug, 2020
    - Nov, 2024
  • Supply Chain Management Specialization
    Rutgers University
    Aug, 2020
    - Nov, 2024
  • Set up Google Analytics for a single page website
    Coursera
    Jul, 2020
    - Nov, 2024
  • Google Tag Manager Fundamentals
    Google analytics
    Jan, 2023
    - Nov, 2024
  • Google Data Studio
    Google analytics
    Dec, 2021
    - Nov, 2024
  • Google Ads Video Certification
    Google Digital Academy (Skillshop)
    Aug, 2023
    - Nov, 2024
  • Microsoft Advertising Search Certification
    Microsoft
    Jun, 2023
    - Nov, 2024
  • Google Ads Display Certification
    Google Digital Academy (Skillshop)
    May, 2023
    - Nov, 2024
  • Google Ads Search Certification
    Google Digital Academy (Skillshop)
    May, 2023
    - Nov, 2024
  • Amazon Advertising Foundations Certification
    Amazon
    Jan, 2023
    - Nov, 2024
  • Microsoft Excel - Data Analysis
    Centro de Computación de la Facultad de Ciencias de la Universidad Central de Venezuela
  • Microsoft Project
    Centro de Computación de la Facultad de Ciencias de la Universidad Central de Venezuela
  • Photoshop
    Instituto Creativo Digital ICD
  • Profit Plus Administrativo
    Softech Consultores
  • Social Media Management & Community Manager Basics
    CursosGerenciales.com C.A.

Experience

    • Spain
    • Advertising Services
    • 1 - 100 Employee
    • Paid Media Team Leader and Paid Media Specialist
      • Jan 2023 - Present

    • Paid Media Specialist
      • Apr 2021 - Jan 2023

      - Planning, execution, and optimization of Paid Media campaigns across different channels (Google Ads, Facebook Ads, LinkedIn Ads, Bing, Twitter Ads, and TikTok Ads)- Account executive in charge of building and maintaining the relationship, meetings, follow-up, and tasks management related to paid media campaigns.- Preparation of weekly and monthly reports based on the KPI of the campaigns on the different platforms.- Elaboration of Data Studio reports with campaigns performance.- Basic email marketing, templates, and workflow creation.- Management of different types of campaigns: lead generation, sales, traffic, reach, and brand awareness.- Zapier automation with tools like Google Ads, Facebook Ads, LinkedIn Ads, Sendinblue, and Google Sheets.- Management of accounts in different industries (Beauty & Care, Health, Construction, E-commerce, Technology, Restaurants, Sports, Fashion, Education, Drone, Liquor)- Keyword research, A/B testing, and competitors research to identify industry behavior.- Basic measurement with Google Analytics, Google Tag Manager, and Facebook Pixels. Show less

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Project Leader
      • Nov 2020 - Apr 2021

      - Account executive for internal and external clients. - Day-to-day project coordination, strategic planning, and implementation across multiple teams (Paid Media, Content, Social Media, PR, Sales, Design and Development, Web Analytics) - Guarantee the success of the projects and client satisfaction, with deadline compliance, quality, and added value. - Direct communication with the client, scope set up, proposals for services enhancement and meetings planning. - Management of relationship with US B2B clients Show less

    • United Kingdom
    • Tobacco Manufacturing
    • 700 & Above Employee
    • Market Research & Insight Intern
      • Aug 2019 - Aug 2020

      - Track of the stock of company products in the Points of Sales. - Analysis of the channels, routes and distribution areas of the company. - Tracking Platform of the activity of the competitors nationwide. - Market Research Studies and Consumer Behavior Reports. - KPI Dashboard Creation. - Bidding process and purchases orders of the department. - Track of the stock of company products in the Points of Sales. - Analysis of the channels, routes and distribution areas of the company. - Tracking Platform of the activity of the competitors nationwide. - Market Research Studies and Consumer Behavior Reports. - KPI Dashboard Creation. - Bidding process and purchases orders of the department.

Education

  • Universidad Católica Andrés Bello
    Bachelor of Business Administration - BBA
    2017 - 2020
  • Colegio San Ignacio de Loyola
    Bachelor in Science
    2003 - 2016

Community

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