Nizar Allam
Head Of Sales at International Beverage & Filling Industries LLC- Claim this Profile
Click to upgrade to our gold package
for the full feature experience.
-
French Elementary proficiency
Topline Score
Bio
Chris Webber
Nizar attended a negotiation development programme that I delivered for the team. He demonstrated during the programme that he is confident and adaptable. We challenged the team to try new ideas and new approaches and Nizar listened and learned. He is a tough negotiator when he wants to be but also demonstrated flexibility. After the programme when we spoke it was clear that he took what he learned and used it to deliver results.
Bachir EL Baba
Nizar is a highly intelligent person , well educated , knows how to handle work stress and pressure . His work experience is very well noticed on the floor , he can be easily adapted to work in any climate !
Chris Webber
Nizar attended a negotiation development programme that I delivered for the team. He demonstrated during the programme that he is confident and adaptable. We challenged the team to try new ideas and new approaches and Nizar listened and learned. He is a tough negotiator when he wants to be but also demonstrated flexibility. After the programme when we spoke it was clear that he took what he learned and used it to deliver results.
Bachir EL Baba
Nizar is a highly intelligent person , well educated , knows how to handle work stress and pressure . His work experience is very well noticed on the floor , he can be easily adapted to work in any climate !
Chris Webber
Nizar attended a negotiation development programme that I delivered for the team. He demonstrated during the programme that he is confident and adaptable. We challenged the team to try new ideas and new approaches and Nizar listened and learned. He is a tough negotiator when he wants to be but also demonstrated flexibility. After the programme when we spoke it was clear that he took what he learned and used it to deliver results.
Bachir EL Baba
Nizar is a highly intelligent person , well educated , knows how to handle work stress and pressure . His work experience is very well noticed on the floor , he can be easily adapted to work in any climate !
Chris Webber
Nizar attended a negotiation development programme that I delivered for the team. He demonstrated during the programme that he is confident and adaptable. We challenged the team to try new ideas and new approaches and Nizar listened and learned. He is a tough negotiator when he wants to be but also demonstrated flexibility. After the programme when we spoke it was clear that he took what he learned and used it to deliver results.
Bachir EL Baba
Nizar is a highly intelligent person , well educated , knows how to handle work stress and pressure . His work experience is very well noticed on the floor , he can be easily adapted to work in any climate !
Credentials
-
The Complete Skilled Negotiator
The Gap PartnershipFeb, 2017- Nov, 2024 -
Situational Leadership
The Ken Blanchard CompaniesMar, 2015- Nov, 2024 -
Storewars Business Simulation
Storewars Business SimulationSep, 2014- Nov, 2024 -
Training & Coaching workshop
Gameplan TrainingApr, 2012- Nov, 2024 -
CATIL Interviewing workshop, Recruitment & Talent management
Affentranger Kveton + Partners SàrlJan, 2012- Nov, 2024 -
Negotiation for Business
The Gap PartnershipNov, 2011- Nov, 2024 -
Performing the role of a manager
EPSILON FORMATIONJul, 2009- Nov, 2024 -
Intermediate food hygiene
TÜV NORD Middle EastJul, 2008- Nov, 2024
Experience
-
International Beverage & Filling Industries LLC
-
United Arab Emirates
-
Food and Beverage Services
-
1 - 100 Employee
-
Head Of Sales
-
Feb 2021 - Present
• Managing UAE market for two separate organizations under Al Batha group, with two different sales models, direct to market model and manufacturer model. • Setting 2021-2022 sales vision for all retail channels MT, TT & WS. • Heading the sales operations through leading and engaging a field sales team of 70 associates. • Driving morale, spirit, and confidence of the sales team winning best place to work for in 2021 • Introducing 5G sales capability program to drive excellence in execution. • Heading the business development while partnering with marketing, trade marketing, and category management to drive joint business planning with all Key accounts. • Developing route to market strategy and setting the KPIs for the picture of success. • Managing the entire P&L and re-negotiating BDAs to optimize trade spends by 20% in 2022 • Changing the product mix and introducing high-margin SKUs to increase net margins by 10%. • Delivering 20% revenue growth by end of 2021 and setting a growth target of 25% for 2022. • Submitting a 12-month rolling forecast to the demand and S&OP team to avoid out of stocks, reduce waste and drive value leadership by stabilizing procurement costs. Show less
-
-
-
Mars
-
United States
-
Manufacturing
-
700 & Above Employee
-
National Sales Manager
-
Oct 2017 - Oct 2020
• Setting the sales strategy and achieving AED 350 Million in 2019• Managing modern trade field sales operations and business development across UAE.• Leading and engaging a sales team of 120 associates constituting, 7 field sales managers, 24 sales executives & 90 merchandisers along with Handling distributors and 3rd service providers.• Planning and executing route to market KPIs across MT, achieving 85% on AC Nielsen audit.• Gaining +3% market share in Carrefour by planning and Implementing shopper excitement and category management projects such as Chocolate Factory in the confectionary category and Pet Park in the pet care category.• Best in class new product introduction of Be-Kind bars reaching 80% distribution in 2 months.• Demonstrating strategical agility during 2020 lock-down by moving into online sales with MT key accounts.• Supporting & shadowing channel managers and Business development managers to plan and deliver yearly activity calendars.• Demonstrating high-performance collaboration through; cross-functional partnership with demand, supply chain, logistics, and strategic revenue management. Show less
-
-
Channel Development Manager
-
Mar 2014 - Oct 2017
• Building annual forecasts, setting sales targets & budgets for Supers & Coops customers.• Dropping trade investments by 30% in the Modern Trade channel while securing P&L results and financial KPIs by achieving profit margins, cash, and earnings.• Gaining 10% extra visibility while maintaining the same investment levels in the BDA negotiation.• Planning & implementing national promotions and annual activation calendar.• 2% market share gain after a successful brand renovation campaign on Galaxy.• Driving market share through Catman projects and Mars planograms.• Maximizing revenue by 5% in the Supers Channel through customer-centricity projects.• Analysing customer information and business trends via Nielsen reports.• Working closely with the demand department, Supply chain and, logistics to secure availability.• Cultivating customer partnership through customer engagement programs, JBP & roadshows.• Managing distributors and third service providers to achieve set objectives. Show less
-
-
Field Sales Manager
-
Aug 2010 - Mar 2014
• Driving the team to achieve sales targets & KPIs of the hypermarket's channel in various regions• having best in class execution and securing 100% distribution • Implementing all promotional campaigns and seasonal activations • Negotiating annual BDA, head office deals, yearly contracts, and store investments• Managing 4 sales executives and 12 merchandisers • Building and maintaining customer relationship through establishing lead initiatives• Responsible for monthly and quarterly business reviews Show less
-
-
-
Carrefour
-
France
-
Retail
-
700 & Above Employee
-
Department Head Assistant - FMCG
-
Mar 2009 - Aug 2010
• Set the FMCG annual business plan and sales targets.• Implement best-in-class negotiation strategies to finalize business development agreements.• Lead a team of 4 section managers across the frozen, beverage, grocery, and non-food sections• Lead on procurement and purchase management through partnering with key suppliers.• Act as in-store merchandise manager and category manager through liaising with Carrefour HO• Secure the achievement of all business KPIs, top-line sales, budgets, revenue & overheads.• Establish and enforce policies, procedures, and strategic goals of the organization. Show less
-
-
Commercial Section Manager - FMCG
-
Feb 2007 - Mar 2009
• Drive retail sales in the consumer goods department across all categories.• Negotiate rental agreements and yearly contracts with all suppliers.• Work with business cycle and finance departments on daily and yearly results.• Implement national promotion campaigns, leaflets, and yearly activation calendar.• Manage a team of 8 employees and handle 40 merchandisers.• Provide appropriate team support in cross-functional audits, projects, and activities.• Administer supervisory and technical direction for supplier personnel and merchandisers. Show less
-
-
-
Spinneys Middle East
-
Retail
-
100 - 200 Employee
-
Commercial Section Manager - FMCG
-
Nov 2002 - Feb 2007
• Support and assist in the development of a department business plan. • Demonstrate creativity, foresight, and judgment in anticipating and solving stock problems. • Audit stock availability and supply chain daily deliveries. • Display promotional campaigns and supervise staff members. • Control of the warehouse stocks and the replenishment process. • Support and assist in the development of a department business plan. • Demonstrate creativity, foresight, and judgment in anticipating and solving stock problems. • Audit stock availability and supply chain daily deliveries. • Display promotional campaigns and supervise staff members. • Control of the warehouse stocks and the replenishment process.
-
-
Education
-
2005 - 2006
Lebanese University
Master's of Business Administration - MBA, Business Management -
2002 - 2005
Lebanese University
Bachelor's degree, Business Finance
Community
