Yossiy Liu

Marketing Manager at Story Bridge Adventure Climb
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Contact Information
us****@****om
(386) 825-5501
Location
AU

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Credentials

  • SITHFAB201 Provide Responsible Service of Alcohol
    GALAXY TRAINING AUSTRALIA
    Nov, 2016
    - Nov, 2024
  • Barista Training
    SA Coffee Studio West End Brisbane Australia
    Aug, 2016
    - Nov, 2024
  • Gemology Course
    International Gemological Academy
    Mar, 2016
    - Nov, 2024
  • Responsible Management of Licensed Venues
    Club Training Australia
    Sep, 2018
    - Nov, 2024

Experience

    • Australia
    • Travel Arrangements
    • 1 - 100 Employee
    • Marketing Manager
      • Jul 2018 - Present

    • Australia
    • Travel Arrangements
    • 1 - 100 Employee
    • Marketing Manager
      • Aug 2017 - Present

      Marketing Manager - China MarketCome up with strategies and tacit for overall operations to Chinese market. Key Achievements and Responsibilities:- Develop and implement project plans to deliver marketing strategies. - Corporate with the financial service company RoyalPay to connect our business to popular Chinese e-wallets including Alipay, WeChat Pay and Bestpay. Provide the most convenient payment options that Chinese consumers are accustomed with. - Open official WeChat account to update product information to consumers. - Translate and design all marketing materials into Chinese version. - Recreate and promote the brand image "Adventure in the city". Conduct market research and define market segmentation. Packaged and integrated our products into three units to target different markets. - Design and implement two seasons of the brand event "Riverlife Experience Ambassador" to increase the brand awareness and visibility, attract 400+ applicants. - Run cinema patch ads and LED advertising board in Sunnybank and Garden City to attract local Chinese.- Engaged with online traveling platforms and TV programs to conduct video shooting at Riverlife. - Attend networking events and select sponsorship opportunities to build relationship with consumers such as local companies and university students. Show less

    • Customer Service Assistant
      • Sep 2016 - Aug 2017

      Working as an assistant in the adventure center dealing with booking management, customer relation management and assisting in function operations.

    • Sri Lanka
    • Travel Arrangements
    • 1 - 100 Employee
    • Sales Marketing Executive
      • Jul 2015 - Jul 2016

      Tour Operations & Sales - Chinese Market; Design and promote the inbound travelling product. Coordinate with the cooperation of hotels, restaurants, transportation and other suppliers. Inspect tour itineraries and evaluate the quality and price of suppliers. Bulid relationships with travelling agencies and MICE business. Tour Operations & Sales - Chinese Market; Design and promote the inbound travelling product. Coordinate with the cooperation of hotels, restaurants, transportation and other suppliers. Inspect tour itineraries and evaluate the quality and price of suppliers. Bulid relationships with travelling agencies and MICE business.

    • Switzerland
    • Education Management
    • 700 & Above Employee
    • Language Travel, Marketing Assistant
      • Oct 2014 - Jun 2015

      · Propelled the business development and succeed in substantial collaboration with UBER Guangzhou in EF Open Day. · To support online and offline marketing activities. Held Career Forum with LeanIN in Sheraton. · To help design and proofread EF this-season's marketing materials. · Propelled the business development and succeed in substantial collaboration with UBER Guangzhou in EF Open Day. · To support online and offline marketing activities. Held Career Forum with LeanIN in Sheraton. · To help design and proofread EF this-season's marketing materials.

    • Canada
    • Non-profit Organizations
    • 700 & Above Employee
    • Department Chair
      • Apr 2014 - Sep 2014

      - Chair of Digital Marketing Group, National Support TeamBuilt up dimensional communication platform for mainland of China and 35 Local Committees. Developed targeted brand-enhancing campaigns, promotions and activities for different segments of potential customers and supports.Grew AIESEC’s online reach and optimized conversion rates online. Managed and integrated online social media and contributed to the growth in 5 thousand followers for national platform.

    • Director of Marketing and Communications
      • Jul 2013 - Jul 2014

      AIESEC SCAUWorked with other executive members to maintain daily operation of the organisation. Main duties include:- united VI- social media daily management and operations- promotional videos making and promotional activities hosting- sub-team management

    • China
    • Technology, Information and Internet
    • 1 - 100 Employee
    • Account Assistant
      • Apr 2014 - Aug 2014

      • Monitor social media accounts and compile relevant data. • Run project for client Chime-long Group, manage brand-related Weibo accounts. • Monitor social media accounts and compile relevant data. • Run project for client Chime-long Group, manage brand-related Weibo accounts.

Education

  • The University of Queensland
    Master of Tourism, Hotel and Event Management, Tourism, Hotel and Event Management
    2016 - 2018
  • South China Agricultural University
    Bachelor's degree-double major, Humanities/Humanistic Studies & Arts
    2011 - 2015

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