National Relationship Manager

• Feb 2022 - Present

Regional Head

• Jul 2019 - Feb 2022

Along with strong adaptability and an ability to handle size, scale, and complexity, I deliver leadership across business development and channel management. With accountability to drive the revenue generation, I am responsible to supervise >3500 SME customer bases (INR 1.5Cr revenue - MoM). With years of experience gained in the industry, I maintain good customer compliance with right product mix. I also ensure to secure high customer satisfaction with low customer churn and high ARPU. I have defined new process, ensured cost control on work force and achieved profitability of the zone. As part of renewal tracking I was involved in training teams on service aspects to retain the customers resulting in 3-5% increment on monthly basis. I also conducted various training session for new joiners, and secured attrition control – <5% from 20%. Along with control on re-hiring cost, I had the opportunity to handle biggest Pan India region – based on client count with 4000 paid customers with biggest team size of 42 headcount. I employ varied business intensification strategies viz. driving company’s model, deducing strengths of offerings, driving P&L initiatives and capacity building. Adept at implementing reengineered initiatives and internal control boost, I develop capability of large qualified teams. With my thriving record of handling key portfolios, I strategized for long term escalation and stability. Obtaining diverse experience in business strategy, controls and independent operations, I handled professional challenges competently. Show less

Zonal Sales Manager

• Apr 2017 - Jun 2019

I headed Ghaziabad and East Zone for One Homes B2C Business (DSL; Postpaid; DTH) in NCR, also led Gurgaon Zone (March’17 – Jul’17) One Homes B2C Business (DSL; Postpaid; DTH) in NCR. My prime focus was to acquire business for Broadband and Voice Telephony; Postpaid; DTH sales/revenue targets in zone through DSAs, Distributors and Airtel own stores. I oversaw a team of 7 Area Managers, 1 Service Manager and 120 FSEs who are responsible for direct sales of One Homes Products in residential/commercial/SME segments. My KRA was to boost retailer expansions, channel and infra expansion, responsible to drive various KPIs of business including high value customer acquisition, high speed acquisition, LUP (low utilized pillar) sales, churn and attrition control, customer satisfaction, quality acquisition and upselling.DELIVERED RESULTS Drove company’s Go-To-Market (GTM) strategies and plan. New network rollouts and planning, tag/network augmentation and repair planning.  Secured channel partner’s ROI and satisfaction, retail engagement, trade incentives/scheme. Maximized tag utilization and increased penetration in both DSL Copper and FTTH sites. Steered productivity and efficiency in all processes involving sales.  Planned BTL activities and market strategies to improve product penetration.  Maintain relationships with RWAs, estate mangers and builders. Show less

Territory Manager

• May 2014 - Apr 2017

I was hired to drive the business planning and performance management of channel partners, along with development and execution of joint sales plans, local area marketing, recruitment and meetings. I succeeded in developing new distribution channel which involved defining and implementing new processes, designing market coverage plans, taking all stakeholders along and sharing the company vision. My role was to coordinate with partners to prepare sale proposals and pricings along with delivering presentations, attending sales meetings and partner conferences. I was accountable for portfolio growth through a series of aggressive merchant acquisition, sales and relationship management activities for monitoring of sales performance and profitability. Working closely with channel partners, I delivered support in closing enquiries and converting the leads into sales while ensuring channel partner profitability. I was also responsible to appoint new channel partners/ vendors for business development through formal presentation and checked timely order execution as well as collections from the clients within the stipulated credit period.DELIVERED RESULTS Qualified for prestigious Airtel Achievers Club held at Singapore. Consistently achieved 100% target on monthly basis. Solved service-related issues faced by the customers through proper strategy with I&FR team and reduced TAT to 4 hours. Recorded a growth in data sales contribution to 50% from 20% in 6 months. Coordinated with marketing team for BTL, Roadshow, Bannering Activity and created new landmark by achieving ever highest gross addition. Implemented a weekly tracking system of performance of DSA’s on all parameters. Awarded for delivering highest gross add – DSL for July’14. Won the Kudos Award for ALIVE member for channel engagement practices. Recognized by Circle CEO for designing R&R program for DSAs. Show less

Area Manager - Bancassurance (North)

• Jul 2011 - May 2014

I was appointed to drive the bancassurance operations across north region while taking care of every detail for policy issuance and maintaining relationship with client to ensure all service requests were met. I was responsible to communicate with customers, educated them about the clause and offerings of the policy, analyzed insurance programs and suggested addition/changes. Under my supervision, I had a team of 15 members from cross functional teams and I hired and trained relationship managers and sales team. I ensured to develop sales and non-sales skills of the team, sales techniques, customer service, interpersonal and presentation skills. I played a significant role in devising strategies from scratch for new channel L&T Finance and converted North and Central region as a highest business contributor in 2012-2013 with >5400 applications. DELIVERED RESULTS  Recruited 5 relationship managers who were the top performer in Yes Bank PAN India.  Consistently overachieved sales targets of new business for Yes Bank channel: o 126% in 2011-2012 o 117% in 2012-2013 o 134% in 2013-2014  Solved service-related issues faced by the customers and reduced TAT to 48 hours.  Designed R&R programs and payout distribution and ensured channel partners requirements were met.  Worked channel partners Yes Bank & L&T Finance to drive sales development.  Participated in the Joshila Jordon Contest for Apr’13 – Sep’13.  Qualified for the Annual Conference of Top performers held in New Zealand in 2012 – 2013.  Attended quarterly conference of Top performers held in Dubai and Singapore in 2012 – 2013.  Reduced cancellations rate of calls to 5% from 21% through Pre-login Calling System in North.  Set-up the Pre-Login Calling System Pan India.  Increased retention rate to 11% from 3.1% by introducing the process of retention calling. Show less