Nitidh (Pum) Lamsam
Corporate Strategy Associate at WHA Group- Claim this Profile
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English Native or bilingual proficiency
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Thai Native or bilingual proficiency
Topline Score
Bio
Experience
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WHA Group
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Real Estate
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1 - 100 Employee
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Corporate Strategy Associate
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Oct 2021 - Present
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KASIKORNBANK
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Thailand
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Banking
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700 & Above Employee
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KBank Private Banking - Real Estate Advisory Service
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Aug 2020 - Aug 2020
• Evaluated and managed clients' vacant properties across the country to prose potential future building projects• Applied land loan for investment to generate income from clients' vacant properties and use that return to pay for their property taxes• Conducted real estate appraisal (land valuation) on site• Calculated property value and taxes on Excel
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KBank Private Banking - Financial Analysts
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Jul 2020 - Jul 2020
• Analyzed the trends and impacts of climate change policies worldwide, including outlooks for the companies that shaped their policies to combat and adapt to climate change• Constructed an Excel financial model to quantify the risk associated with a particular portfolio (calculated portfolio's SD using covariance matrix)• Analyzed companies' fundamental and outlook via their financial statements • Completed a trend and peer comparison report of companies in the EV industry
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Lambda Phi Epsilon
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United States
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Non-profit Organizations
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1 - 100 Employee
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Director of Finance
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Jan 2020 - Jun 2020
• Initiated strategies to grow the organization's revenue through fundraising and social events• Managed the organization's Venmo and bank accounts• Created a monthly transaction worksheet on Excel to keep track of our monthly bill payments • Collected dues from the actives and payments from the events/activities • Collaborated with the fundraising, formals, and social chairs to plan out various events
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Formals Chair and Historian
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Jan 2018 - Dec 2019
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Associate Brand & Strategic Planner
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Aug 2019 - Sep 2019
• Developed business strategies by adopting brand/digital marketing• Constructed clients' objectives and pain points and presented solutions to their problems• Analyzed market trends and competitions in the real estate, sportswear, and beverage industries• Created product positioning and messaging to establish an appealing identity of a product to the customers and to help them understand the product’s value• Developed online marketing campaigns by introducing promotions on social media to achieve sales target• Collaborated with the account executive, PR, and creative teams to execute the plan
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Bangkok Bank
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Thailand
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Banking
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700 & Above Employee
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Student Internship Program
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Jul 2019 - Aug 2019
• Led a startup project, ClearUp, and pitched to a large audience (including several leading investors)• Initiated brand positioning and competitive analysis by examining point of difference and point of parity between ClearUp and similar applications on the market• Produced a presentation that includes the following: User Pain Points, Executive Summary, Prioritizing Map, Customer Persona, UX/UI Design, Business Revenue Model, Communication Plan, Implementation Timeline, Financial Projects, and Financial Assumptions• Received Best Pitch Award and Project Runner-up Award
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Thai Student Association at University of Washington
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United States
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Non-profit Organizations
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1 - 100 Employee
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Public Relations Visual Media
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Sep 2018 - Aug 2019
• Designed posters, apparel, and event leaflets to advertise the organization's events • Designed posters, apparel, and event leaflets to advertise the organization's events
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Accenture Interactive
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United States
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Advertising Services
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700 & Above Employee
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User Experience Designer
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Jul 2018 - Sep 2018
• Assisted the UX/UI team and generated a mobile wallet application for a retail real estate company• Designed low/ high fidelity prototypes using Sketch, Illustrator, Photoshop, and Invision• Created user personas and journeys to discover the background and personality of our target audiences• Performed usability testing by interviewing the volunteers to gather qualitative/quantitative data, recognize usability issues, and determine the user's satisfaction with the product • Assisted the UX/UI team and generated a mobile wallet application for a retail real estate company• Designed low/ high fidelity prototypes using Sketch, Illustrator, Photoshop, and Invision• Created user personas and journeys to discover the background and personality of our target audiences• Performed usability testing by interviewing the volunteers to gather qualitative/quantitative data, recognize usability issues, and determine the user's satisfaction with the product
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WORKPOINT ENTERTAINMENT
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Thailand
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Entertainment Providers
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100 - 200 Employee
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Public Relations Intern
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Jul 2016 - Aug 2016
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Education
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University of Washington
Communication and Informatics (minor) -
Charterhouse