Nithya Raj N

Campaign Manager at UPILA
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Contact Information
us****@****om
(386) 825-5501
Location
Dubai, AE

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Experience

    • India
    • Advertising Services
    • 1 - 100 Employee
    • Campaign Manager
      • Oct 2022 - 1 year 3 months

      - Develop and execute comprehensive paid advertising strategies to achieve specific business goals like lead generation, conversions, and sales. -Plan and create Media Plan for clients and carry out necessary activities to achieve the number Create and manage Paid campaigns on Facebook, Instagram, LinkedIn, Tiktok, Snapchat etc -Collaborate closely with the creative team to plan and deliver marketing collaterals -Monitor campaign performance and analyze data to… Show more - Develop and execute comprehensive paid advertising strategies to achieve specific business goals like lead generation, conversions, and sales. -Plan and create Media Plan for clients and carry out necessary activities to achieve the number Create and manage Paid campaigns on Facebook, Instagram, LinkedIn, Tiktok, Snapchat etc -Collaborate closely with the creative team to plan and deliver marketing collaterals -Monitor campaign performance and analyze data to improve ad performance, targeting &conversion rates - Perform A/B testing and make data-driven adjustments to ad creatives, copy, landing pages, and audience - Prepare regular reports showcasing campaign performance, key metrics, and progress toward KPIs. Show less

    • United Arab Emirates
    • Advertising Services
    • 1 - 100 Employee
    • Digital Marketing Manager
      • Apr 2022 - Sep 2022

      Dubai, United Arab Emirates Prepare Client Website Audits, PPC and SMM Accounts Audits to win new Clients Take Client Meetings to explain the Marketing Strategy for new Client Onboardings Plan and Execute Digital Marketing Activities for clients Conduct Client Onboarding meetings to gather the requirements and prepare marketing plan Prepare Social Media Calendar and work closely with the Content and Creative Team to deliver Creatives Launch and Execute Lead Generation in Facebook… Show more Prepare Client Website Audits, PPC and SMM Accounts Audits to win new Clients Take Client Meetings to explain the Marketing Strategy for new Client Onboardings Plan and Execute Digital Marketing Activities for clients Conduct Client Onboarding meetings to gather the requirements and prepare marketing plan Prepare Social Media Calendar and work closely with the Content and Creative Team to deliver Creatives Launch and Execute Lead Generation in Facebook, Google, LinkedIn etc Execute Ecommerce Campaigns in Google Shopping, Facebook Commerce Manager etc Manage the SEO team and make sure that Keyword Rankings are improving Coordinate with the Designers to make A/B testing for Ad Creatives Show less

    • India
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Digital Marketing Account Manager
      • Nov 2020 - Apr 2022

      Kochi, Kerala, India - Managing online marketing campaigns for various clients and effectively driving brand awareness , engagement, leads, and sales. - Effectively managing digital marketing executives and allocating tasks - Develop campaign strategies and monitor campaign budgets and test variations - Coordinating with the creative team to build effective marketing collaterals ( ad posters, videos, landing page designs etc) - Develop campaign strategies and monitor campaign… Show more - Managing online marketing campaigns for various clients and effectively driving brand awareness , engagement, leads, and sales. - Effectively managing digital marketing executives and allocating tasks - Develop campaign strategies and monitor campaign budgets and test variations - Coordinating with the creative team to build effective marketing collaterals ( ad posters, videos, landing page designs etc) - Develop campaign strategies and monitor campaign budgets. - Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs) and share weekly and monthly performance reports with clients - Brainstorm new and creative growth strategies - Conduct client meetings on weekly basis and also head the client communications daily - Manages client's CRMs( Hubspot, Leadsquared, etc) and analyses the leads sources, feedback and optimizes campaigns - Engages with the sales team in winning new client's by preparing strong client audits based on competitor analysis and current activity audits

    • Digital Marketing Lead
      • Nov 2019 - Nov 2020

      Cochin Area, India

    • United Arab Emirates
    • IT Services and IT Consulting
    • 100 - 200 Employee
    • Digital Marketing Executive
      • Apr 2018 - Nov 2019

      COCHIN * Prepare Digital Marketing Action Plans for the Financial Year and execute them * Set Up the PPC and Social Media Campaigns for Products & Clients and Monitor them * Manage the SEO Team and Track the keyword Positions and Analytics Reports * Prepare the Social Media Calendar * Executing Effective Email Campaigns * Attend Telephonic and Face to Face Meetings with the Clients * Prepare Digital Marketing Strategies for Clients * Prepare Digital… Show more * Prepare Digital Marketing Action Plans for the Financial Year and execute them * Set Up the PPC and Social Media Campaigns for Products & Clients and Monitor them * Manage the SEO Team and Track the keyword Positions and Analytics Reports * Prepare the Social Media Calendar * Executing Effective Email Campaigns * Attend Telephonic and Face to Face Meetings with the Clients * Prepare Digital Marketing Strategies for Clients * Prepare Digital Marketing Proposals * Prepare Monthly Reports for Clients Show less

    • India
    • Technology, Information and Internet
    • 1 - 100 Employee
    • SEO Specialist
      • May 2017 - Apr 2018

    • Canada
    • Advertising Services
    • 100 - 200 Employee
    • Seo Analyst
      • Jan 2017 - May 2017

Education

  • SNMIMT, Ernakulam
    Bachelor of Technology - BTech, Electrical, Electronics and Communications Engineering
    2012 - 2016
  • JAWAHAR NAVODAYA VIDYALAYA, PATHANAMTHITTA
    2005 - 2012

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