Experience

Lootah Premium Foods LLC
• Trade Marketing Manager

  • Oct 2020 - Present


NMC TRADING L L C

• United Arab Emirates
• Consumer Goods
• 100 - 200 Employee

• • Feb 2016 - Mar 2020

   Managing the entire product line life cycle from strategic planning to tactical activities. Specifying market requirements for current and future products by conducting market research supported by ongoing visits to customers and non -customers.  Developing and implementing a company-wide go-to-market plan, working with all departments to execute. Analyzing potential partner relationships for the product.  Developing product pricing and positioning strategies.  Translating brand strategies into brand plans, brand positioning, and go-to-market strategies. Analyzing how our brand is positioned in the market and crystalize targeted consumers' insights. Ensure the profitability of Portfolio brands.  Product Training and Inputs.  Effective promotion plans for the brands.  Conducting benchmarking practices with key- competitors on products and pricing. Monitoring and Maintaining the stock position of both the brands and ensuring accurate stock levels at all warehouse points.  Conducting an independent market and/or along with the team to ensure consistency in pricing of the products and to gauge the width & depth of product distribution. Meeting and interacting with key customers so as to assess and respond to gaps between current product, customer needs, and competitive offerings.  Managing cost-reduction programs both pre & post-launch of products. Designing and execution of POS materials as per the brand strategy. Show less

• • Aug 2013 - Feb 2016

   Develop accurate, consistent and enhancements to the inventory reporting structure. Perform inventory adjustments (quantity and price variance analysis) Work in tandem with the entire Product Solutions Team and maintain flexible attitude supporting all stated objectives. Maintaining the inventories & informing the management about reorder period & quantity. Manage and maintain the company’s material and stocked product inventory including stock profiles and stock locations. Minimize overstocks and removal of obsolete/ redundant raw materials to maximize availability of working capital. Coordinate with sales teams and arrange proper documents for them. Getting the offer price for the products and informing to sales team. Coordinating with invoicing team and getting offer circular to invoicing team. Arranging monthly circular to invoicing team and sales team. Arranging meeting with business unit manager and sales team for the improvement of sales. Coordinating with sales team and supply chain to arrange the stock. Arranging stock to the warehouse and see the item is delivered properly. Show less