Chief Digital Marketing Manager

• Feb 2023 - Present

Senior Direct Communications Officer

• Jan 2022 - Present

Managing all products marketing communicationsManaging all channels within digital communication : SMS, Email Marketing, Website communications, PUSH notifications and otherManaging all reports within Digital Communication - Weekly, Monthly, QuarterlyMaking KPI's for the teamMaking the flows for products, promotionStrong Communication within CRM, Design and Creative teamResearch new tendencies in marketing and implement it to digital communicationAutomated Marketing CommunicationMaking user experience more effectiveStrong knowledge of segmentationCosts, contracts and etcMaking new initiativesManaging other markets digital marketing communications Show less

Digital Communications Officer

• May 2021 - Jan 2022

Sports Digital Communications OfficerPlan direct communication plan for promotions, private offers (create flows for communications)Create assets for direct communication channels – email, SMS, website communication (popups, inboxes)Prepare communications for launch – create email templates, initiate creation of assets: design banners, marketing copy.Monitor performance dailyAnalyze and prepare reporting for all direct communications, which are monitored by him / herCreate and initiate software updates for development of toolsMonitor minor / medium priority project tasks for marktech development for communicationsInitiate projects for products for communications Show less

Junior Digital Communications Officer

• Sep 2020 - May 2021

•email marketing campaign management - for which you would create email templates, collate mailing lists, send out campaigns and measure results.• Website communications for Both Websites• Promotional SMS Campaigns• Push Notification Campaigns• Monitoring the effectiveness of the website and other digital Communication platforms. This includes communications optimization and providing a content strategy to drive people to the websiteOther• Communication with Different Departments (Design, Copywriters etc.) to create Content.• Participation in Different Projects, to support Effective Communication with Users Show less