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Credentials

  • Google AdWords Digital Sales Certification
    Google
    Mar, 2019
    - Oct, 2024
  • Google AdWords Display Certification
    Google
    Mar, 2019
    - Oct, 2024
  • Google AdWords Mobile Certification
    Google
    Mar, 2019
    - Oct, 2024
  • Google Analytics Individual Qualification
    Google
    Mar, 2019
    - Oct, 2024
  • Google Shopping Certification
    Google
    Mar, 2019
    - Oct, 2024
  • Mobile Sites Certification
    Google
    Mar, 2019
    - Oct, 2024
  • Google AdWords Fundamentals Certification
    Google
    Feb, 2019
    - Oct, 2024
  • Google AdWords Video Certification
    Google
    Feb, 2019
    - Oct, 2024
  • Google AdWords Search Advertising Certification
    Google
    Jan, 2019
    - Oct, 2024

Experience

    • New Zealand
    • Advertising Services
    • 1 - 100 Employee
    • Senior Account Manager
      • Jul 2019 - Present

    • Digital Marketing Executive
      • Oct 2017 - Jul 2019

      Digital responsibilities include:- Liaising with clients to identify their advertising objectives.- Planning and presenting digital campaign strategies that meet the client’s brief and budget.- Implementing and monitoring campaigns across multiple platforms including: Google Search, Google Display, YouTube, Facebook, Instagram, Snapchat, LinkedIn.- Managing web content and social media advertising.- Setting up and monitoring conversion tracking.- Utilising Google Analytics to ensure digital campaigns are meeting client goals.- Preparing and presenting client reports, drawing insights and making recommendations. Show less

    • Digital Marketing & Social Media Coordinator
      • Dec 2016 - Oct 2017

      Responsible for web content management, brand coordination, database management, delivery of marketing campaigns and organisation of events. Daily tasks included: - Managing brand websites. - Coordination of B2C and B2B websites. - Managing social media accounts. - Coordination of ecommerce sites. - Managing brand sponsored athletes and their contracts. - Creating websites for new brands. - Planning and development of EDM. - Monitoring website analytics. - Organising promotions at sporting events. - Creating advertisements and surveys. - Undertaking market, competitor and internal research. Show less

    • Quality Assurance Coordinator
      • Mar 2015 - Dec 2016

      Developed and administered the quality functions of the organisation. This involved incident investigation/reporting, processing client and staff feedback, developing health and safety programmes, leading monthly management meetings, monitoring company performance, systemising and streamlining business processes, creating marketing collateral as well as annual management reviews and internal audits. Developed and administered the quality functions of the organisation. This involved incident investigation/reporting, processing client and staff feedback, developing health and safety programmes, leading monthly management meetings, monitoring company performance, systemising and streamlining business processes, creating marketing collateral as well as annual management reviews and internal audits.

    • ESL Teacher
      • Apr 2014 - Mar 2015

      Teaching responsibilities included teaching English to kindergarten and elementary students, planning curriculum, running camps and ensuring students met international standards. Teaching responsibilities included teaching English to kindergarten and elementary students, planning curriculum, running camps and ensuring students met international standards.

    • Quality Assurance Specialist
      • May 2013 - Apr 2014

      Quality specialist responsibilities included marking the quality of insurance claims throughout the company and improving business processes. Also coached and trained new staff members, managed the workload of claims advisors and solved technical enquiries.

    • Claims Specialist
      • Sep 2012 - May 2013

      Claims advisor for building, land and content insurance settlement teams. Transitioned to a payment approver who reviewed claims before payments and documents were released. Then became a senior claims advisor who managed the workload of claims advisors as well as escalations and technical enquiries before moving into the quality assurance team.

    • Brand Ambassador
      • Jan 2012 - Sep 2012

      Responsibilities included promoting features of client products and services through marketing campaigns and events. Attended events and trade shows to promote new products. Exceeded monthly sales targets. Responsibilities included promoting features of client products and services through marketing campaigns and events. Attended events and trade shows to promote new products. Exceeded monthly sales targets.

    • United States
    • Business Consulting and Services
    • 1 - 100 Employee
    • Market Researcher
      • Nov 2011 - Jan 2012

      Marketing Internship: Day to day involvement with client projects included questionnaire design, liaison with project management, data analysis, development of recommendations, and assisting in preparation of findings for clients such as Disney, Nissan and Dabao. Marketing Internship: Day to day involvement with client projects included questionnaire design, liaison with project management, data analysis, development of recommendations, and assisting in preparation of findings for clients such as Disney, Nissan and Dabao.

    • United States
    • Retail
    • 700 & Above Employee
    • Shift Supervisor
      • Dec 2007 - Nov 2011

      Responsibilities included managing shifts, daily cash flow reporting, customer service, controlling labour, setting up new drink promotions and sales targets. Responsibilities included managing shifts, daily cash flow reporting, customer service, controlling labour, setting up new drink promotions and sales targets.

Education

  • The University of Waikato
    Bachelor of Business Management, Marketing and Finance
    2009 - 2012

Community

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