Nina Chan

Senior Manager of Growth Product Management at Momentive.ai
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Contact Information
us****@****om
(386) 825-5501
Location
San Francisco Bay Area

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5.0

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Yvonne Aburrow

Nina is an outstanding and visionary product manager and extremely knowledgeable about UX and UI. A great person to work with, always receptive to feedback, and gives constructive and insightful feedback. I learned loads from her about Growth and the subtle art of A/B testing. She is a brilliant team-builder, organizing team birthday cards, and advocating for equality and diversity. A genuine pleasure to work with, and a great person: the sort of person who elevates the happiness levels in a room just by being in it.

Matthew Binkowski

Nina is committed to being a solid collaborator and communicator. We worked together on a high priority project, which was under intense scrutiny, and she handled the pressure from all sides with grace and a good sense of humor. I thoroughly enjoyed working with her and would be more than happy to do so again.

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Credentials

  • R Programming
    Coursera
    Dec, 2016
    - Nov, 2024
  • PMC-III
    Pragmatic Marketing
    Sep, 2013
    - Nov, 2024

Experience

    • United States
    • Internet Publishing
    • 500 - 600 Employee
    • Senior Manager of Growth Product Management
      • Aug 2022 - Present

      Drive bookings, traffic, and brand awareness via the SurveyMonkey.com and Momentive.ai websites. Lead teams in rapid experimentation across the company's sites. Enable teams to deliver on conversion rate optimization, SEO opportunities, content strategy, and brand efforts. Manage the team responsible for ongoing improvements and maintenance of our contentmanagement system (CMS).

    • Senior Product Manager, Growth
      • Aug 2020 - Aug 2022

      Responsible for growing new paid users by optimizing marketing and sales flows, the SurveyMonkey.com and Momentive.ai websites, and their content.

    • Product Manager - Growth and Content Systems
      • Apr 2017 - Aug 2020

      •Drive the strategic planning and implementation of a new marketing content management system (CMS) including admin tools (e.g. SEO tools, translation workflow, content tagging), services, and internal front-end applications•Partner with Engineering, Design, Content and Marketing to align priorities and scale content delivery•Ensure that CMS enables experimentation and optimization of marketing flows•Manage and deliver large content projects such a new GDPR-compliant legal center and one-off marketing campaigns Show less

    • United States
    • Book and Periodical Publishing
    • 100 - 200 Employee
    • Product Manager - Content
      • Jan 2014 - Jul 2015

      •Led development teams in executing on Ask’s SEO and content publishing plans •Established publishing process that allowed Ask to publish thousands of new articles a week leading up to and following the release of their new content site •Wrote requirements for the content site and the underlying CMS tools, content structure, and API fields•Performed competitive research and user testing to inform Ask’s content-based product roadmap

    • Product Manager
      • Oct 2011 - Dec 2013

      •Product Owner for front end search engine reply page team. Projects included major site redesigns and A/B testing new features on various traffic sources including US, UK, Japan, SEM, and organic•Utilized partner APIs to integrate and optimize dozens of partnership products on Ask.com•Lead cross-functional teams of engineers, designers and editors to create new answer products•Worked with business development to identify new partner opportunities•Product Owner for internal editorial tools Show less

    • Knowledge Engineer
      • Nov 2005 - Oct 2011

      •Knowledge Engineering lead for several content areas including health, food, literature and music•Maintain data gathered through online research or partnerships to create web content that directly answers user queries and questions.•Create and manage triggering for web content•Use inhouse tools to monitor query frequency

    • United States
    • Education Administration Programs
    • 700 & Above Employee
    • Editorial Assitant
      • Jan 2005 - May 2005

      Assisted Kaplan's publishing department in a variety of editorial tasks including: proofreading, manuscript preparation, content organization, and market research. Assisted Kaplan's publishing department in a variety of editorial tasks including: proofreading, manuscript preparation, content organization, and market research.

Education

  • Brooklyn College
    BFA, Creative Writing

Community

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