Nila Sciretta

Freelance Account Director at Maven at Maven Communications
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us****@****om
(386) 825-5501

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Experience

    • United States
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Freelance Account Director at Maven
      • Apr 2023 - Present
    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Freelance Account Director
      • Apr 2022 - Apr 2023
    • Spain
    • Advertising Services
    • 1 - 100 Employee
    • Freelance Account Director
      • May 2021 - Apr 2022
    • United States
    • Advertising Services
    • 500 - 600 Employee
    • Freelance Account Director
      • Apr 2021 - May 2021
    • Advertising Services
    • 100 - 200 Employee
    • Freelance Account Director
      • Feb 2021 - Apr 2021
    • China
    • Computer and Network Security
    • 1 - 100 Employee
    • Freelance Account Director
      • Sep 2020 - Feb 2021

      I freelanced at UniWorld Group on a J&J corporate Social and Racial Justice initiative as well as a number of Diversity, Equity and Inclusion initiatives in partnership with a number of WPP consumer health agencies and their respective brands. I freelanced at UniWorld Group on a J&J corporate Social and Racial Justice initiative as well as a number of Diversity, Equity and Inclusion initiatives in partnership with a number of WPP consumer health agencies and their respective brands.

    • Freelance Account / All Levels
      • Mar 2015 - Sep 2020

      I worked in a variety of healthcare agencies, including: FCB, Saatchi and Saatchi Wellness, Pixacore, Concetric, Havas H4B, CDM, Flashpoint Medica, Area 23 and Healthcast in varying account roles and in a spectrum or therapeutic catagories. I worked in a variety of healthcare agencies, including: FCB, Saatchi and Saatchi Wellness, Pixacore, Concetric, Havas H4B, CDM, Flashpoint Medica, Area 23 and Healthcast in varying account roles and in a spectrum or therapeutic catagories.

    • Owner and Business English Instructor
      • Nov 2012 - Mar 2015

      Using my business acumen, leadership skills and training as an ESL teacher, I built a successful Business English consultancy that catered to corporate and political leaders in Rome Italy. Using my business acumen, leadership skills and training as an ESL teacher, I built a successful Business English consultancy that catered to corporate and political leaders in Rome Italy.

    • VP, Group Account Supervisor
      • Oct 2010 - Jul 2012

      I was responsible for: leading multiple brand strategic communication plans on behalf of our clients at Eli Lilly and Kowa Pharmaceuticals (this included post-launch completion of branding and campaign development as well as message development specific to audience for a seventh-to-market statin drug); determination of appropriate channels in order to maximize a limited budget while hitting all audiences respective to their necessary frequency and reach; managed staff of three. I was responsible for: leading multiple brand strategic communication plans on behalf of our clients at Eli Lilly and Kowa Pharmaceuticals (this included post-launch completion of branding and campaign development as well as message development specific to audience for a seventh-to-market statin drug); determination of appropriate channels in order to maximize a limited budget while hitting all audiences respective to their necessary frequency and reach; managed staff of three.

    • United Arab Emirates
    • Information Technology & Services
    • SVP, Management Supervisor
      • Feb 2010 - Sep 2010

      I was responsible for implementing and leading the brand strategic communication plan on behalf of our client Eisai/FRAGMIN. This included: repositioning and messaging new concept development for multiple indications and audiences (due to new data); roll out of a new multi-channel campaign; ongoing development of the brand in partnership with the product management team; budget adherence and development; supervision of two team members. I was responsible for implementing and leading the brand strategic communication plan on behalf of our client Eisai/FRAGMIN. This included: repositioning and messaging new concept development for multiple indications and audiences (due to new data); roll out of a new multi-channel campaign; ongoing development of the brand in partnership with the product management team; budget adherence and development; supervision of two team members.

    • Hospitals and Health Care
    • 1 - 100 Employee
    • Account Director
      • Jan 2009 - Feb 2010

      I directed all strategic and tactical medical education initiatives and projects for a Schering Plough global contraceptive portfolio of business. The frachise consisted of three inline global brands and one pre-launch. Responsibilities also included ongoing forecast and budget adherence as well as pursuing organic growth I directed all strategic and tactical medical education initiatives and projects for a Schering Plough global contraceptive portfolio of business. The frachise consisted of three inline global brands and one pre-launch. Responsibilities also included ongoing forecast and budget adherence as well as pursuing organic growth

    • United Kingdom
    • Advertising Services
    • VP Group Account Supervisor
      • Nov 2005 - Apr 2008

      I managed the pre-launch of a pre-NDA Wyeth Brand, Relistor IV. I was responsible for the development of early positioning and messaging, as well as competitive assessment. In addition, I managed the strategic planning and day-to-day activities of a Wyeth first-in-class, antibiotic, Tygacil. I developed and instituted a CRM program on behalf of my client (multiple agency involvement). Additional ongoing responsibilities also included pitching a variety of accounts and the professional development of junior staff. Show less

    • United States
    • Advertising Services
    • 100 - 200 Employee
    • VP Group Account Supervisor
      • Jun 2001 - Nov 2004

      • As the primary client contact, I was responsible for implementing and leading the brand strategic communication plan on behalf of our client Forest Pharmaceutical, including: launch strategies, early positioning and messaging, and concept development, for multiple audiences • Responsible for ongoing analysis of multiple market research data reports from multiple sources (our brand and competitors) and presenting research data and recommendations in a cohesive analysis/report to client and agency management • Liaised with third-party organizations and scientific thought leaders, as needed, to develop a patient advocacy and education program on behalf of our client • Oversaw management of website information on behalf of my client in order to maintain a cohesive scientific message that remained complimentary to all printed publications • Developed annual budget and supervised budget performance on behalf of my agency • In addition to the above, responsibilities included generating and presenting strategic and tactical, multi-disciplinary, oral and visual (film and PowerPoint) presentations in order to continue enhancing our agency client business relationship Show less

    • United States
    • Pharmaceutical Manufacturing
    • Account Supervisor
      • Dec 1999 - Jun 2001

      • Managed all projects related to Tequin and Stadol and supervised an account staff of four, while interacting with the client and the creative staff in an effort to facilitate timely production of product-related professional and promotional materials • Oversaw budgets at both the project-related and product-related levels • Managed all projects related to Tequin and Stadol and supervised an account staff of four, while interacting with the client and the creative staff in an effort to facilitate timely production of product-related professional and promotional materials • Oversaw budgets at both the project-related and product-related levels

    • United States
    • Venture Capital and Private Equity Principals
    • 1 - 100 Employee
    • Brand Manager
      • Aug 1996 - Dec 1999

      Launched and managed all Aricept and Aciphex PR and Professional Relations projects. Launched and managed all Aricept and Aciphex PR and Professional Relations projects.

Education

  • University of South Florida
    BA, Psychology
    1981 - 1985
  • Cambridge, UK: CELTA Course
    CELTA

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