Account Executive

• Jan 2022 - Present

Business Development Representative

• Mar 2021 - Jan 2022

Business Development/Marketing Associate

• Nov 2018 - Mar 2021

-Assist with marketing initiatives around social media, email blasts, brand recognition, and live chat responses/management -Manage, compose and send out newsletters and company updates utilizing Mailchimp to boost/maintain customer retention -Manage all social media accounts (such as Twitter, LinkedIn, Facebook, YouTube, Instagram and Salesforce Chatter groups) to drive brand recognition and sales -Track and report analytics from email blasts and social media accounts -Implemented Ascent Solutions’ presence on Instagram -Assist with business development tasks such as lead data enrichment, campaign setup, and outbound lead qualifying/nurturing -Developing and implementing sales strategies, client service and retention plans, and analyzing sales data to inform or update marketing strategies (b2b and b2c) -Write original blog content around new initiatives and trending topics in the industry as well as edit blogs from integrated partners -Support CEO and VP’s of multiple departments with various administrative duties

Keyholder (Keylead) & Head of Visual Merchandising

• Oct 2013 - Sep 2018

-Head of visual merchandising for five years - directly managed visual merchandising team and trained/developed team on visual merchandising standards and guidelines -Reviewed & reported on sales numbers and adjusted visual merchandising accordingly (also based on 360 campaigns) -Developed and implemented visual merchandising strategy and led team for Princeton Lululemon’s new store opening -Redesigned and digitally transformed hemming process/the way information was stored to improve organization -Result: happier customers and saved the store/company money due to items no longer being misplaced/lost – was then implemented throughout the region -Trained and developed educators into the next role