Nik Kretzschmar

Graphic Designer at Amazowl
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Location
US
Languages
  • English -

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Xenia Curdova

Nik is an insightful, innovative creative that pushes boundaries to move a brand forward. He is extremely attentive to details and is always open to feedback and takes his craft very seriously. Nik excels at creative concept development, brand development, and typography.

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Experience

    • Ireland
    • Advertising Services
    • 1 - 100 Employee
    • Graphic Designer
      • Oct 2018 - Present

      As the lead graphic designer at Amazowl, an Amazon content and advertising agency, I help consumer brands create digital content to optimize their sales on the platform. This includes the creation of marketing banners for the web, product listing images, branded eCommerce stores, and video content. I have worked with over 40 consumer brands, collaborating closely with clients and their brand identity guidelines to create visual communications for the Amazon platform. Amazowl's clients range from many product categories including home decor, beverages, apparel, and consumer packaged goods. I currently work with a small team of designers where I help to delegate tasks, determine the hierarchy of importance for projects, manage deadlines, organize content trackers, and simultaneously produce designs for client work. Amazowl is fully remote and so establishing good communication with my team and clients has been essential. I work closely and constantly communicate with the client relations managers, the advertising team, copywriters, and the design team. Show less

    • United States
    • Motor Vehicle Manufacturing
    • 1 - 100 Employee
    • Graphic Designer
      • Sep 2018 - Dec 2018

      Designed the new logo and brand identity system design as part of a re-branding project. I developed mood boards, wireframes, sitemaps, and web graphics for the new website. Designed the new logo and brand identity system design as part of a re-branding project. I developed mood boards, wireframes, sitemaps, and web graphics for the new website.

    • Wholesale
    • 1 - 100 Employee
    • Graphic Designer
      • Aug 2017 - Jun 2018

      • Lead in the development of brand identities, engaging social media content, effective website designs, landing pages and converting advertisements. • Assisted in and eventually managed all video production and editing for brand awareness, product information, and social media advertisements. • Managed up to 5 projects or tasks at a given time while working with weekly deadlines with a 5 person team. Specialties: •Branding •Brand Identity •Logo Design •Typography •Web Design •Layout Design •Editorial Design •Print Design •Videography •Video Production •Social Media Content •Photography Show less

    • United Kingdom
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Freelance Graphic Designer
      • Jan 2018 - Mar 2018

      Ultra Cat is a vintage revamped fashion brand that collects old vintage clothing and updates them with a modern twist. My tasks included: • Developing the logo and brand identity. • Creating social media advertisement campaigns to improve brand awareness and convert sales through the web. Specialties: •Branding •Brand Identity •Logo Design •Typography •Web Design •Layout Design •Editorial Design •Mobile Design Ultra Cat is a vintage revamped fashion brand that collects old vintage clothing and updates them with a modern twist. My tasks included: • Developing the logo and brand identity. • Creating social media advertisement campaigns to improve brand awareness and convert sales through the web. Specialties: •Branding •Brand Identity •Logo Design •Typography •Web Design •Layout Design •Editorial Design •Mobile Design

    • Draftsman
      • Nov 2016 - May 2017

      I am currently revising construction documents, 3D modeling changes to existing buildings, and putting together presentation drawings and renderings. Specialties: •3D Modeling •CAD Design •Rendering I am currently revising construction documents, 3D modeling changes to existing buildings, and putting together presentation drawings and renderings. Specialties: •3D Modeling •CAD Design •Rendering

    • United States
    • Architecture and Planning
    • Intern
      • Jun 2016 - Aug 2016

      At Kwan Henmi, I worked on two projects: the new San Francisco International Airport's Long Term Parking Garage (LTPG 2) and Fiore Hall (meeting room in the San Francisco Recology building). For LTPG 2, I helped research parking technologies that are compatible with SFO's PARCS system and in addition, find a parking technology consultant that knew how to integrate the systems together. As the project moved into the Schematic Design phase, I worked with the design team on facade entry studies as well as the fair gate entrance dubbed the "campus portal." I worked on renders using Maxwell Render software as a tool for designing which was used to show the client. With Fiore Hall, I worked on giving the room an updated and more modern color scheme along with retrofitting the old incandescents, replacing plastic laminate on existing counters, installing an expanded metal ceiling, and adding a partition for the bar. I worked closely with Jose Brunner to come up with several iterations of different paint schemes that gravitated to a more inviting palette that also coordinated with the Recology logo (blue and green). Since Recology is a waste management group, all materials had to be sustainable yet also reasonably priced because the budget was small and had to be phased out. I spent a lot of time research new materials and speaking to material representatives to find more information on their products. Specialties: •3D Modeling •CAD Design •Autodesk Revit •Rendering •Rhino •Architecture Visualization Show less

Education

  • University of California, Berkeley
    High School, Architecture
    2009 - 2017
  • Univeristy of California, Berkeley
    Architecture
    2015 - 2017
  • University of California, Riverside
    Biology, General
    2013 - 2014

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