Experience

Softext Limited

• United Kingdom
• Accounting
• 1 - 100 Employee

• Marketing Manager

  • Jul 2022 - Present

• Marketing Executive

  • Jul 2019 - Jul 2022

  As marketing executive at Softext Ltd I am responsible for all marketing activities within the company, reporting directly to the Managing Director. I also deliver training sessions for new customers using the Act! Growth Suite, as well as on-going support in both using the software and offering marketing advice.My role includes:- Developing and refining the Softext Ltd marketing strategy.- Content marketing - including planning, creation and distribution.- Email Marketing - PPC Management- Social Media Marketing- Design of sales materials- Reporting using analytical tools such as Google analytics- Maintaining and updating the Softext Ltd website- PR activities Show less



AID Fuel Oils Group

• United Kingdom
• Oil and Gas
• 1 - 100 Employee

• Marketing Executive

  • Mar 2018 - Jul 2019

  As the sole marketer at AID Fuel Oils Group I was responsible for all marketing activities within the organisation, reporting to the Sales Manager. - Marketing Strategy development and implementation - Email marketing - Maintaining company websites - Using tools such as Adobe Photoshop, illustrator and InDesign to create images for websites, emails, and printed materials. - Social media marketing - Blogging/ newsletter creation - Google Adwords - Reporting using Google Analytics and other tools. - Thinking ‘outside the box’ to create marketing campaigns encompassing email, print, paid ads and social media. - Event organisation (trade shows and exhibitions) - PR activities. Show less



Warton Music Festival

• Freelance PR and Marketing Executive

  • May 2017 - Jan 2019

  Working with Warton Music Festival to create and implement marketing and PR strategies for the 2018 event. This involves carrying out all aspects of marketing both digital and traditional forms this includes; -Creating a marketing strategy -Managing social media. -Updating and maintaing web content -Managing email marketing campaings -Managing online ad campaigns. -Managing printed ad campaigns -Managing radio ad campaigns. I also manage PR activites for Warton Music Festival including: -Developing a strategy -Creating Press releases -Managing PR campaigns -Building a PR database. Show less



DEAD PRESS!

• United Kingdom
• Musicians

• Freelance Writer

  • Dec 2017 - Apr 2018

  Writing for Dead Press! covering industry news alongside album and live show reviews. Writing for Dead Press! covering industry news alongside album and live show reviews.



Self-Employed

• Real Estate
• 1 - 100 Employee

• Social Media and Content Marketing Specialist

  • Mar 2014 - Mar 2018

  Working as a freelance digital marketing specialist I worked with a number of brands and businesses on various projects, specialising in areas including; -Creation and implementation of marketing strategies - Social media marketing - Blog writing and copywriting - SEO - Paid advertising including Facebook ads and Google Adwords - Managing printed ad campaigns - Reporting using tools such as google analytics - Email marketing - PR - Content marketing - Event organisation and promotion Show less



Google

• United States
• Software Development
• 700 & Above Employee

• Digital Technician

  • Jul 2015 - Dec 2015

  Working as a Digital Technician for Google's Digital Garage in Birmingham, I worked on a one to one basis, providing training and advice to small to medium sized businesses. I provided businesses with advice and training on a range of digital topics including; - Social media marketing - Copywriting - Email marketing - PR - SEO Working as a Digital Technician for Google's Digital Garage in Birmingham, I worked on a one to one basis, providing training and advice to small to medium sized businesses. I provided businesses with advice and training on a range of digital topics including; - Social media marketing - Copywriting - Email marketing - PR - SEO



Deakin & Francis

• United Kingdom
• Luxury Goods & Jewelry
• 1 - 100 Employee

• Sales & Marketing Assistant

  • Jul 2011 - May 2014

  As England's oldest family jeweller, Deakin & Francis have been producing & manufacturing the world's finest luxury cufflinks & accessories since 1786. As Sales & Marketing Assistant my role encompassed - PR activities - Social media marketing - Content marketing with an SEO focus. - Email marketing - Event organisation and promotion - Reporting using tools such as Google analytics As England's oldest family jeweller, Deakin & Francis have been producing & manufacturing the world's finest luxury cufflinks & accessories since 1786. As Sales & Marketing Assistant my role encompassed - PR activities - Social media marketing - Content marketing with an SEO focus. - Email marketing - Event organisation and promotion - Reporting using tools such as Google analytics



Lawyer Monthly

• Book and Periodical Publishing
• 1 - 100 Employee

• Freelance Features Writer

  • Oct 2010 - Feb 2011

  Writing articles on a freelance basis for the monthly magazine. Writing articles on a freelance basis for the monthly magazine.