Nikita Roy Patel

Digital Marketing Lead at OPpSTA
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Contact Information
us****@****om
(386) 825-5501
Location
Toronto, Ontario, Canada, CA
Languages
  • English -
  • Marathi -
  • Hindi -
  • Gujarati -
  • Bengali -

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Avantika Gupta

Nikita is a great asset to any company. She is a super hardworking, honest, and dedicated individual who gives her 200% to work. An absolute team player and a treat to work with.

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Credentials

  • Google My Business
    Google
    Dec, 2022
    - Sep, 2024
  • Email Marketing: Strategy and Optimization
    LinkedIn
    Jun, 2022
    - Sep, 2024
  • Learning Local SEO
    LinkedIn
    Apr, 2022
    - Sep, 2024
  • SEO: Link Building
    LinkedIn
    Apr, 2022
    - Sep, 2024
  • Fundamentals of Digital Marketing
    Google Digital Academy (Skillshop)
    Aug, 2021
    - Sep, 2024
  • Social Media Marketing
    HubSpot Academy
    Oct, 2022
    - Sep, 2024
  • Google Analytics Certification
    Google Digital Academy (Skillshop)
    Mar, 2023
    - Sep, 2024
  • SEO
    HubSpot Academy
    Feb, 2023
    - Sep, 2024

Experience

  • OPpSTA
    • Canada
    • Mental Health Care
    • 1 - 100 Employee
    • Digital Marketing Lead
      • Aug 2022 - Present

      Conceptualizing and executing social media marketing. Conceptualizing and executing content marketing. Leading a team of writers. Conceptualizing and executing social media marketing. Conceptualizing and executing content marketing. Leading a team of writers.

  • Scarborough Psychology Clinic
    • Digital Marketing and Admin Assistant
      • May 2022 - Present
  • Bollywood Bubble
    • India
    • Entertainment Providers
    • 1 - 100 Employee
    • Content Creator
      • Aug 2021 - Dec 2021
  • PINKVILLA
    • India
    • Internet Publishing
    • 100 - 200 Employee
    • Section in charge - Lifestyle
      • Feb 2020 - Jul 2020

      Work profile included content writing, planning and curation.Was responsible for exclusive interviews, blogs and quotes.Managed a team of in-house and freelance writers.Tracked performance of the team members.Analyzed content with help of Google analytics for better traffic.Was responsible for the engagement, traffic and overall performance of the section.

    • Sub Editor
      • Mar 2018 - Feb 2020

  • Zee Entertainment Enterprises Limited
    • India
    • Entertainment Providers
    • 700 & Above Employee
    • Senior Content Writer
      • Nov 2017 - Mar 2018

      Work profile included writing listicles, short articles and features related to different categories such as Buzz, Festival-Events and Lifestyle. • Social sharing of articles. • Finding out the latest trends and writing stories on the same. Work profile included writing listicles, short articles and features related to different categories such as Buzz, Festival-Events and Lifestyle. • Social sharing of articles. • Finding out the latest trends and writing stories on the same.

  • Youngisthan.in
    • India
    • Technology, Information and Internet
    • 1 - 100 Employee
    • Manager
      • May 2016 - Nov 2017

      Work profile involved content writing, planning and curation.Managed team of in-house and freelancers.Analyzed content with help of Google analytics for better traffic.Crafted advertorials based on client briefs and co-ordinated with the marketing team for the same.Managed and tracked ad campaigns and sponsored blogs based on client’s requirements and available inventory.

    • Feature Writer
      • Jul 2015 - Apr 2016

      • Work profile involved writing features related to different categories across Lifestyle, Food, Travel, Fashion, etc.• Was responsible for on-page SEO (Yoast).• Researched and edited photos.• Wrote advertorials.

  • Mo Mantra
    • India
    • Advertising Services
    • 1 - 100 Employee
    • Content Writer
      • Jul 2014 - Jun 2015

      Wrote viral-worthy ad copies. Ideated and brainstormed campaigns. Handled social media content. Pitched strategies as well as wrote creative concepts and ppts. Wrote viral-worthy ad copies. Ideated and brainstormed campaigns. Handled social media content. Pitched strategies as well as wrote creative concepts and ppts.

  • Woo-Hoo! Media Entertainment
    • India
    • Media Production
    • 1 - 100 Employee
    • Intern
      • Dec 2011 - May 2012

Education

  • Lambton College
    Marketing Management Digital Media, Marketing/Marketing Management, General
    2022 -
  • Usha Pravin Gandhi College of Management
    BMM, Journalism
    2011 - 2014
  • Mithibai College
    HSC, Business/Commerce, General
    2009 - 2011
  • Children's Academy
    SSC

Community

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