Experience

Tookitaki

• Singapore
• Software Development
• 1 - 100 Employee

• Marketing

  • Feb 2023 - Present

  WHO WE ARE Based in Singapore, Tookitaki is a Regtech company that provides enterprise-ready AML software solutions to some of the world’s leading banks and financial institutions to help them transform their AML and compliance technology needs. We are witnessing robust growth and partnering with clients who are among the world's best FinTech and Banks demonstrating the credibility of our product. We are also supported by some of the best investors in the world, showcasing our stability and growth, while validated by external organisations like World Economic Forum (Technology Pioneer), Chartis Research (RiskTech 100 Rising Star -2021), and Bank for International Settlements (G20 TechSprint) among others. For more information, please visit https://www.tookitaki.ai Show less



Oh! My Name

• India
• Book and Periodical Publishing

• Co-Founder

  • Apr 2016 - Feb 2023

  Oh! My Name is a personalized children products company I co-founded in Apr’2016 with the aim of creating the most uniquely personalized books for children. My responsibilities include: • Growing topline (3x increase in FY19-20 v/s FY18-19) through new products’ introduction and omni-channel strategy (Retail - Crossword / Hamleys; Online - Nestery / MBB / Amazon) • Expanding product portfolio through in-house development and partnerships with other publishers • Maintaining 50%+ GM through better portfolio mix, cost reduction and new vendor tie-ups • Promoting products through Online Ads (Social media / Google / Amazon), Whatsapp, Emails • Improving technology to enable better customer experience Show less



Cypress Semiconductor Corporation

• Semiconductor Manufacturing
• 700 & Above Employee

• Regional Marketing Manager, Fingerprint Unit

  • Apr 2015 - Mar 2016

  Fingerprint business unit was a mini startup within Cypress. It was established in 2014 to develop fingerprint readers for smartphones. I was leading their marketing effort in APAC. My responsibilities included:• Developing and customizing the solution for top mobile accounts (Huawei, Xiaomi, Oppo, Vivo)• Enabling module partners / OEMs to integrate Cypress's solution• Working with product teams to recommend and define New Products’ portfolio

• Regional Marketing Manager, Memory Division

  • Jan 2011 - Mar 2015

  Responsible for enabling sales to increase our market share:• Creating Marketing Plan to outline and implement our regional growth strategy• Analyzing new potential segments to expand our products' market• Working with Pricing / Business Unit teams to ensure we won new accounts at the right margin • Executing Design Win Replication program to replicate one new design win at multiple customers• Managing top accounts proactively to ensure that Cypress continued to be their first choice as a vendor• Implementing channel level (distributors) strategies to incentivize them to sell Cypress products proactively• Working with channel partners / OEMs to understand the entire ecosystem• Maintaining a high NPS (>70%) Show less

• Assistant Product Marketing Manager, Memory Division

  • Feb 2008 - Dec 2010

  Responsible for worldwide business development for EEPROM / Asynchronous memory products:• Defining new products' roadmap based on customer surveys and web analytics data • Creating Product Regional Marketing Plan to outline the products' growth strategy• Designing collaterals to help sales and distributors sell our products effectively• Finding customers for closing deals on ‘Aged Inventory’ products• Designing marketing dashboard metrics for measuring our performance objectively Show less



Tata Consultancy Services

• India
• IT Services and IT Consulting
• 700 & Above Employee

• Module Leader, Telecommunication

  • Jan 2004 - Jun 2006

  Responsible for product design and delivery: • Managing Client Relationship and ensuring high Customer Satisfaction Index • Leading a team of 3 people to successfully implement the company’s billing product at BSNL, Hyderabad • Handling client interface with Bharti Telecom for launching services in key locations • Collaborating with various stakeholders for designing, customization and implementation of the solution Responsible for product design and delivery: • Managing Client Relationship and ensuring high Customer Satisfaction Index • Leading a team of 3 people to successfully implement the company’s billing product at BSNL, Hyderabad • Handling client interface with Bharti Telecom for launching services in key locations • Collaborating with various stakeholders for designing, customization and implementation of the solution



IGT Solutions

• India
• IT Services and IT Consulting
• 700 & Above Employee

• Software Engineer

  • Aug 2003 - Dec 2003

  Designing airline reservation system aiding daily transactions. Designing airline reservation system aiding daily transactions.