Head of Content (Copywriting)

• Nov 2021 - Present

My role is to oversee and ensure the quality of copy for a variety of formats, including video, social media, print and blog articles. I work closely with the media creation team, designers, social media executives and marketing executives to enforce and strengthen the company's brand voice along internal brand guidelines. In my capacity as the head copyeditor, I proofread all blog articles and social media posts for quality and accuracy before publication. I also manage a small team of freelance writers based across different timezones who produce detailed and in-depth articles on martial arts, as well as translators for video content. The role also covers the timely creation and publication of external newsletters for our local members and international audiences. Show less

Research Manager

• Sep 2019 - Nov 2021

As a Manager in the Insights & Publications department, I generate and oversee research projects related to the accountancy sector in Singapore. My role includes: - Generation of research themes and topics - Monitoring of global/regional/local industry and business trends - Identification of appropriate research approaches, including preparation of survey questionnaires, focus group discussion questions, interview questions, etc - Preparation of research proposals, budgets and schedules - Responsible for the collection and analysis of data, interpretation of results, presentation of research results and writing of reports/publications - Collaborate with relevant industry stakeholders and government agencies to drive research topics and agendas of relevance to the accountancy profession - Produce commentaries/articles for the in-house journal - Secretariat for the ISCA Corporate Governance and Risk Management Committee - Oversee an Executive in the administration of the in-house journal Show less

Head of Content

• Jul 2018 - Aug 2019

Research Analyst, APAC

• Nov 2017 - Aug 2019

As a Research Analyst for the APAC region, I produced insightful research reports focused on the APAC region for marketing professionals. I also managed the yearly APAC editorial calendar, aligning it with business objectives. I researched and produced monthly blogs on China, a quarterly focused on e-commerce in the APAC region and a monthly deck that looks at an APAC country in some detail. As a Research Analyst for the APAC region, I produced insightful research reports focused on the APAC region for marketing professionals. I also managed the yearly APAC editorial calendar, aligning it with business objectives. I researched and produced monthly blogs on China, a quarterly focused on e-commerce in the APAC region and a monthly deck that looks at an APAC country in some detail.

Research Associate

• Feb 2015 - Oct 2017

- Research interests: ethical, legal and social implications of smart technology, Big Data, and the Internet of Things - Collaborating with senior faculty members from different institutions and departments on designing, implementing and assessing a professionalism and ethics curriculum - Design and execute research and data-gathering activities including focus groups, online surveys and literature reviews - Analysis and presentation of qualitative and quantitative data and literature in various formats for different audiences - Led and mentored multiple presentations at international and regional conferences such as the 13th World Congress of Bioethics (2016), Asian Bioethics Colloquium (2016) and Asia-Pacific Medical Education Conference (2017) Show less

Research Manager

• Jul 2013 - Jan 2015

- Oversaw operations and research direction of the Accountancy Sector Research Centre- Solicited and compiled concerns of diverse internal and external stakeholders (international and regional) related to Integrated Reporting as part of policy intelligence- Liaison between the International Integrated Reporting Council, local thought leaders (DBS, KPMG, Deloitte, PwC, NUS, NTU etc) and the SAC- Provided technical expertise as a consultant for creation and implementation of first Integrated Report for a public sector agency in Singapore- Designed, conducted and analyzed industry-wide surveys as part of data collection efforts for policy design- Secretariat to Advisory Council of ASRC Show less

Senior Associate

• Jul 2012 - Jul 2013

- Negotiated with external stakeholders including universities, government agencies and business entities to promote and obtain buy-in for Singapore CA Qualification- Negotiated and obtained formal agreement from over 100 corporate firms to register as Accredited Training Organizations for Singapore CA Qualification- Creation of network and knowledge hub for Accredited Training Organizations related to Singapore CA Qualification- Designed accreditation and assessment policies and reviewed related competency frameworks for Singapore CA Qualification Show less

Teacher (Theory of Knowledge)

• Jan 2010 - Jun 2012

- Facilitated learning of the IBDP Theory of Knowledge syllabus - Co-editor and contributor to Philosophy of Disciplines course book for Years 1-4 - Co-creator of TOK Lite, an after-school enrichment programme - Teacher-in-charge of ACS(I) IB Wind Ensemble - Facilitated learning of the IBDP Theory of Knowledge syllabus - Co-editor and contributor to Philosophy of Disciplines course book for Years 1-4 - Co-creator of TOK Lite, an after-school enrichment programme - Teacher-in-charge of ACS(I) IB Wind Ensemble

Teacher (English & Philosophy)

• Jun 2009 - Dec 2009

- Facilitated learning of Raffles Program’s Philosophy syllabus - Mentor to various student Service Learning projects - Facilitated learning of Raffles Program’s Philosophy syllabus - Mentor to various student Service Learning projects