Experience

Unipro Education Pvt. Ltd.

• Regional Head-North India

  • Jun 2012 - Present

  Planning and executing marketing activities in tune with the company’s business objectives by identifying market opportunities across education clients in North India and advising them on the advantages of using digital advertisement strategies to more efficiently reach their target audience; advising the Management on the market development, coordinating and implementing company’s marketing plans and pricing strategy supporting business growth and development. Studying the client requirements and designing digital marketing plans as per client’s motive, strategizing appropriate advertising policies according to available budget spreading it across search, social and display mediums, and executing the same through Cost Per Click or Cost Per Lead campaigns.Advising clients and executives on strategizing and creating impactful advertising campaigns, Improving Return of Investment, Optimizing web channels, planning of media strategies and help client in modernizing business.Developing plans for advertising, sales promotion campaigns, public relations and personal selling to achieve the organization’s marketing objectives, policies and programs.Identifying advertising agencies that run advertisement campaigns for education clients to run digital marketing campaigns on their own and support them for promoting their clients in the online medium.Coordinating with the product team on developing new products and helping to set prices.Setting targets and goals for improved market share and growth; developing and implementing appropriate strategies by selecting, segmenting and targeting markets, and promoting products and services to those markets; involved with advising on all elements of marketing such as development of new products, pricing, advertising, sales promotion, selling, and distribution channels. Doing offline events for clients in different school and colleges for student acquisition.



Vriti Infocom Pvt ltd

• Senior Manager

  • Jul 2009 - May 2012

  Responsible for achieving personal and team targets. Generating business through direct clients, media agencies and agents. Devised effective strategies for getting new business from Educational Institutions, Schools and Coaching Institutes for online advertisements & campaigns. Sales of online testing platforms to various coaching institutes. Organized various training sessions for the team to enhance their performance. Built and nurtured relations with leading Educational Institutions, School, College etc. and developed referral business



Studyplaces.com

• Online Audio and Video Media
• 1 - 100 Employee

• Sr. Manager- Sales

  • Aug 2007 - Jun 2009

  Responsible for achieving personal and team targets. Fully accountable for Space planning and Client servicing. Successfully organised various Seminars in Schools, Colleges & various Educational Institutions to create awareness amongst students about the portal. Participation in various exhibitions, fairs etc. to promote the business. Provide excellent services and quality standards to clients and solving their queries to generate revenue. Designed & executed internal controls plans & quality audit checks for various operational areas and recommended cost control measures for improvement. Organised various training sessions for the team to enhance their performance.



Service Internatinal

• France
• Civic and Social Organizations
• 1 - 100 Employee

• Project Head

  • Sep 2004 - Aug 2007

  Assumed responsibility for managing a team of 4 professionals and to ensure their individual targets are achieved well in time. Drove the effort for selling of exhibition space to different companies for various Fashion Shows, Fairs etc. Established plan for marketing and promotion of various Shows & Fairs. Recognized for organizing the fair on “Disaster Management 2007” in Pragati Maidan, New Delhi. Entrusted with the onus of carrying out research for gathering information about Cloth Buyers & Exporters of different nations. Pioneer in coordinating and planning for the fair on “Water Management” successfully. Creating strong value propositions and offers that will drive the sales of the space marketing department Maintained a constant vigil on market dynamics and attuned marketing strategies to exploit available opportunities in assigned territories. Captured demand statistics, identified product assortments, developed reliable suppliers, and finalized procurement/ logistics arrangements on most competitive terms. Managed a team of professionals and constantly mentored them to achieve highest efficiency levels.