Experience

Figmenta

• Italy
• Advertising Services
• 1 - 100 Employee

• Content Lead

  • Feb 2023 - Present

  Coordination and supervision of editorial projectsContent management and collaboration with the graphic departmentSocial Media management and editorial planningSocial Media and Production creative guidelines definition Project management and production coordinationProjects: Digital Beauty Digest by Figmenta, Food & Beverage Pills by Figmenta, AspiracyClients: Laura Biagiotti Parfums, Artègo, Dermoaroma (Rigemed - dBiotech - Amplex+), Progetti Del Cuore ONG, Frolickers, Siamoroot (Anticelebration) Show less

• Digital Content Manager

  • May 2022 - Feb 2023

  Copywriting, UX writing & Web Content WritingContent, Copywriting & Storytelling strategy Monthly PED, Community Management & Social Media ReportsWritten Content Translating & ProofreadingProduct descriptionBrand Manual definitionBlog Posting & NewsletterClients: Moët & Chandon, Vivay, Feesbee, Beneggi e Associati Commercialisti, MISTIKA, COZY Living Australia, GBPA Architects, Figmenta (Brand), Gigtree, Cruchlorent, Updatedd, MCP Ceramic, FOGG, Artègo



Superfly Lab

• Italy
• Advertising Services
• 1 - 100 Employee

• Content Manager

  • Mar 2022 - May 2022

  Monthly PED Copywriting and Web Content writing Social Media management (Instagram, Facebook, LinkedIn) & Community management Benchmarking & Content Management Events: Chic Nic, Future Vintage Festival, KiloMarketPark, Salone dei Sapori Festival, SELFIE HOUSE Experience Brand: Stazione Campo Marte, Superfly Lab Monthly PED Copywriting and Web Content writing Social Media management (Instagram, Facebook, LinkedIn) & Community management Benchmarking & Content Management Events: Chic Nic, Future Vintage Festival, KiloMarketPark, Salone dei Sapori Festival, SELFIE HOUSE Experience Brand: Stazione Campo Marte, Superfly Lab



Istituto Europeo di Design

• Italy
• Higher Education
• 700 & Above Employee

• Assistant Professor

  • Jan 2022 - Jan 2022

  Social Copywriting short course. Social Copywriting short course.



GreatPixel

• Italy
• Advertising Services
• 1 - 100 Employee

• Content & Brand Consultant

  • May 2021 - Jan 2022

  Competitors creative studies and Benchmarking Copywriting, UX writing, Survey writing and Technical Data Sheet writing Influencer scouting and Influencer marketing management IG Live screenwriting Brand Value propositioning (Miro) Brand Narrative and Storytelling analysis Brand Sprint analysis (Miro) Brand Guidelines writing and Brand Voice analysis Brand Growth strategy Timings, calendar and deadlines management Work closely with fellow creatives Clients: Organon, Paginemediche, Treedom Support: ViviOro, Comune di Parma, Bontasana, Italian Creators Giannasi 1967, JoyVillage (Project Management): Monthly PED and report Copywriting and Content management Social Media management (Instagram, Facebook) Community management UX Writing Newsletter (Mapp) GreatPixel (Brand Management): Monthly PED Copywriting and Content management Social Media posting (Instagram, Facebook, LinkedIn) Blog posting (Wordpress) Webinar Series support management Newsletter (Mailchimp) Show less



Diana Corp

• Italy
• Software Development
• 1 - 100 Employee

• Junior Web Content Manager

  • Jan 2020 - Jul 2020

  Copywriting for fashion e-commerce and DEM Landing Page and UX Writing Testing and scheduling fashion newsletters (MailChimp, Contactsend) Competitors creative studies and fashion benchmarking Newsletter editorial planning Monthly performance reports (Google analytics and contactsend) Collaboration with graphic department (Jira, Asana) Brand Identity Consulting (storytelling, newsletter, competitors) Clients: ChiaraFerragni Collection, Parajumpers Support: Gas Jeans, Bikkembergs, Sergio Rossi Shoes, VR46 Brand consultancy: Acqua di Parma, Spirito Cocktails Show less



Disabili.com

• Italy
• Online Media

• Content Writer

  • Jul 2019 - Dec 2019

  Producing digital contents, news and blog posts Technical Data Sheet writing Basic knowledge of CMS technology (Joomla) Knowledge of SEO-friendly writing techniques Creating regular newsletters and Dem (MailUp) Social media and community management (Facebook, Twitter, LinkedIn, Tumblr) Producing digital contents, news and blog posts Technical Data Sheet writing Basic knowledge of CMS technology (Joomla) Knowledge of SEO-friendly writing techniques Creating regular newsletters and Dem (MailUp) Social media and community management (Facebook, Twitter, LinkedIn, Tumblr)



Young Digitals

• Italy
• Advertising Services
• 1 - 100 Employee

• Community and Social Media Manager

  • Sep 2018 - Apr 2019

  Managing the community of key clients across social media platforms (Facebook, Instagram). Representing the brands through responses and posts. Engaging strategically with the audience through community guidelines. Analysing and reporting on monthly performance of social media. Scheduling and publishing regular posts through social media (Facebook, Instagram, Youtube, Pinterest, Twitter). Copywriting. Collaboration with graphic department (Trello). Clients: Gas Jeans (International), Elements DonnaOro, Recarlo, Kenwood, Torrefazioni, B&B Italia (international), Matilde Vicenzi (International and Middle East), Arper (International), Delonghi, Bayer SapereSalute, DonnaOro Gioielli, Braun, Isola Bio, Frullà, Oz Racing, CA Crédit Agricole, Sodastream. Show less



H&M

• Belgium
• Construction

• Sales Advisor

  • Jul 2017 - Jul 2018

  Providing excellent customer service to maximise sales on the sales floor, in the fitting rooms and at the cash desk. Actively working with garments – ensuring the high standards are maintained at all times. Processing customer transactions at the cash desk. Receiving and processing weekly deliveries. Helping to prepare season sales, designer collaborations and regular seasonal campaign’s. Following store routines, policies and guidelines. Working well in the team and actively supporting colleagues. Ability to multitask and handle the pressure of a busy day. Show less



Associazione Culturale Khorakhanè

• Italy
• Civic and Social Organizations
• 1 - 100 Employee

• Junior Copywriter and Content Manager

  • Dec 2016 - Apr 2018

  Scheduling and publishing regular posts through social media (Facebook, Instagram, Youtube). Developing social media strategy in line with music and art events. Copywriting and blogpost writing (PadovaOggi, Padovando). Maintaining a mailing list, filtered into specific categories to create regular newsletters to promote events (Mailchimp). Editing/ publishing short video clips and photo galleries. Scheduling and publishing regular posts through social media (Facebook, Instagram, Youtube). Developing social media strategy in line with music and art events. Copywriting and blogpost writing (PadovaOggi, Padovando). Maintaining a mailing list, filtered into specific categories to create regular newsletters to promote events (Mailchimp). Editing/ publishing short video clips and photo galleries.