Nicole (Sanseverino) De Masi

Sales & Marketing Manager at ADL Speaker Management, LLC
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Contact Information
us****@****om
(386) 825-5501
Location
New York, New York, United States, US

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Amy Azzarito

Nicole is one of the most gracious individuals I’ve ever had the opportunity to work with. She and I worked closely for well over a year creating Squarespace-sponsored content for Design Milk. Our shared goal was to create content that felt authentic to both brands. Nicole was everything you could want in a collaborator — quick, efficient and professional. She gave great suggestions for content and was quick to push finished posts through the (often-lengthy) approval process. I feel lucky to have worked with her, and can say with unabashed enthusiasm that Nicole would be an asset to any team.

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Experience

    • United States
    • Professional Training and Coaching
    • 1 - 100 Employee
    • Sales & Marketing Manager
      • Aug 2017 - Present

    • United States
    • Software Development
    • 700 & Above Employee
    • Media Strategist, Media & Acquisition
      • Apr 2016 - Aug 2017

      Managed digital and traditional marketing channels, including sponsored content, direct display, print and OOH. Responsible for all parts of the media buying process – from budget development, to identifying and evaluating publications/locations that fit within target verticals, to negotiation, creative brief/topic generation, trafficking, pacing, optimizing and invoicing. Worked closely with designers, finance, analytics and strategy teams to carry out local and national campaigns.Grew sponsored content channel by 400% in three months. Worked with 70 + publishers to create informational and aspirational content showcasing Squarespace’s product.

    • United States
    • Broadcast Media Production and Distribution
    • 700 & Above Employee
    • Digital Journalist - Associate Producer
      • Mar 2014 - Apr 2016

      Operated as a “one-man-band”, reporting, field-producing and shooting interviews and elements for the CBS Evening News, CBS This Morning, Sunday Morning, CBSN and CBSNews.com.Nominated for an Emmy for Outstanding Continuing Coverage of Immigration into the U.S.; shot and produced a ride-along turned high-speed chase with TX border patrol volunteers.Associate Produced a series of undercover investigations on rouge compounding pharmacies in TX and FL, which won a George Polk Award for Television Reporting. Also, worked with the Investigative Unit to Associate Produce a two-year-long undercover investigation into Hollywood producers who have scammed Americans into investing hundreds of millions of dollars into films.Spearheaded coverage of the Boston Marathon bomber trial, NH prep school rape trial, Cosby trial, and others.

    • Associate Producer
      • Sep 2013 - Feb 2014

      Contributed to Emmy Award-winning coverage of the Boston Marathon Bombings, and DuPont-Award winning coverage of the Sandy Hook School Shootings. I was one of the first news bookers launched to Boston, MA and Newtown, CT. I spent weeks on the ground reporting and booking guests.Responsible for booking and coordinating a sit-down interview with the Dalai Lama.Booked an exclusive interview with three of the Americans whom were held hostage at the BP oil facility in Algeria for a 60 Minutes Charlie Rose interview.

    • Broadcast Associate
      • Jul 2012 - Sep 2013

      Found and secured interviews with professionals who could offer their expertise and perspective on current events to CBS’s national audience. Booked guests during breaking news situations.

    • United States
    • Broadcast Media Production and Distribution
    • 700 & Above Employee
    • Assistant Editor
      • Jul 2012 - Oct 2012

      Wrote and edited web stories for CBSNews.com while working full-time at CBS This Morning.

    • Intern
      • Jan 2012 - Jun 2012

      Worked for CBS News’ London bureau covering Europe, the Middle East and Africa. Conducted research for coverage of the London Summer Olympics, Queen’s Diamond Jubilee and Syria.Developed research packets for 60 Minutes segments on Free Diving and FC Barcelona.Edited and posted dozens of foreign news stories to CBSNews.com.

    • United States
    • Broadcast Media Production and Distribution
    • 700 & Above Employee
    • Intern
      • Jun 2011 - Aug 2011

      Conducted research for 10 investigative pieces that aired on the CBS Evening News with Scott Pelley. Conducted research for 10 investigative pieces that aired on the CBS Evening News with Scott Pelley.

    • Student Investigator
      • Aug 2010 - May 2011

      Investigated eight inmate pleas for actual innocence. Investigated eight inmate pleas for actual innocence.

Education

  • The University of Texas at Austin
    Bachelor, Broadcast Journalism with an International Business Foundations Certificate
    2008 - 2012
  • General Assembly
    Digital Marketing
    2016 - 2016
  • University of Westminster
    Study Abroad
    2012 - 2012

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