Experience

Sunshine Smallgoods
• Australia
• Food and Beverage Services
• 1 - 100 Employee
• Customer Marketing Director and Business Owner

  • Jan 2021 - Present

Steggles
• Food Production
• 1 - 100 Employee
• Sales Executive

  • Jan 2014 - Jan 2021


bmag

• Book and Periodical Publishing
• 1 - 100 Employee

• Sales coordinator

  • Jan 2013 - Aug 2013

  Role made redundant due to organization re structure. Key Responsibilities • Coordination of all bookings,; Add's, Inserts and Wrap's into the magazine • Creating all proposals for the Sales team, Sales Director and Executive team. • In conjunction with the Sales Director, creating ideas and processes within the workplace to assist the Sales team. • Project managing specific marketing and branding activities including Company sponsored events and corporate functions. • Maintaining a client database in excess of 2,000 readers and clients • Creating monthly and quarterly board reports on all sales year on year. • Assisting the Editor to create new layouts for placement of ads and editorial within the magazine. Show less



Primo Group (Hans Smallgoods & Primo Smallgoods )

• Hans Smallgoods Brand Manager

  • Sep 2011 - Jan 2013

  Management of Hans Smallgoods marketing & expenses to budget in conjunction with the National Marketing Manager to achieve brand position in line with National Marketing Strategy • Achievement of market share growth of the brand within the foodservice market and segment categories. • Co - ordination of demonstrations and sampling with National Account Managers to complement current and planned promotional campaigns. • Project manage specific marketing and branding activity to develop and launch new and profitable products. Key Results / Achievements • Management of Brisbane Broncos Corporate Account - delivering the Hans Brand to mass markets across Eastern Seaboard through jersey sponsorship, joint brand initiatives and competitions an estimated market of over 600,000 people weekly • 'Ultimate Seat ' promotion with uptake across on pack promotion to deliver brand exposure across National Audience - Woolworths , Coles & other major retailer commitment to deliver brand awareness • 'Schools ' promotion with Broncos to serve lunch at winning school - uptake in excess of targeted 150 schools on board. Purchases and increased product distribution into key foodservice customers. Show less



Primo Group (Hans Smallgoods & Primo Smallgoods)

• Hans Smallgoods Marketing Coordinator

  • Jan 2010 - Sep 2011

  Management of marketing component of New Product Development Process to ensure successful product launches to market across retail and foodservice • Assist National Marketing Manager to ensure media plan and activates are within budget • Review past promotional activites performance and provide feedback on ways to improve and streamline marketing process. • Manage donations / events / artwork / packaging processes (e.g. signage, samples requests and key brand related events) Key Results / Achievements • Creating relationships with key accounts to drive increased consumer awareness - Brisbane Broncos (jersey and event signage and exposure ) , B105 (key events to drive new product launches to targeted consumers ) , Bmag (advertising in key local marketing to drive Hans Brand awareness through new line advertising etc.) • Development and successful launch of new product ranges to key retail and foodservice customers - Hans Flavoured Salami range & Co Branded Broncos Platinum Range into Woolworths Supermarkets & IGA Supermarkets - annual turnover in excess of $5m. • Management of all key retailers expo and display events and key partner events Show less



Coles Supermarkets

• Australia
• Retail Groceries
• 1 - 100 Employee

• Department Manager

  • Jan 1998 - Jan 2010

  • Meeting weekly sales targets (profit and roster management)• Management of up to 10 staff (training and recruitment)• Merchandising, Point of Sale delivery, stock ordering, monthly stock take, data entry and opening and closing of store. Key Results / Achievements• Coles Eagleby - delivery of positive margin return from negative in deli department over a period of 6 months• Coles Helensvale - increase in bakery sales of $15k per week through merchandising and POS initiatives whilst reducing staff wages from 8% of turnover to 3% of turnover• 3 years running - highest achievement of sales in Coles QLD for Easter Buns Show less

• Care For Kids Fundraiser Co Ordinator

  • Jan 1996 - Jan 2010

  Co Ordinator all fund raising events through out the store for the Care for Kids Foundation at the Children's Hospital.

• Management Trainee

  • Jan 1996 - Jan 1998

  Completion of Management Training Program - placement immediately after course as department manager• Varied duties and responsibilities including customer enquiries, staff management, training and development.

• Cake Decorator

  • Jan 1993 - Jan 1996

  Full time Cake Decorator and Pastry cook. In this time I was also trained in the Coles Bakers Course which aloud me to have the skills and expertise to train staff in the future on th skill set required to work in the department.