Nicole Halsey
Partner, Marketing and Communications at Polished Nichols Public Relations & Marketing- Claim this Profile
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Bio
Credentials
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The #1 LinkedIn Marketing & Sales Lead Generation Blueprint Course
StackSkillsMar, 2020- Nov, 2024
Experience
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Polished Nichols Public Relations & Marketing
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United States
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Advertising Services
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1 - 100 Employee
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Partner, Marketing and Communications
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Dec 2020 - Present
Providing big picture Marketing and Communications strategies and implementing tactics that result in client successes Providing big picture Marketing and Communications strategies and implementing tactics that result in client successes
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RoundTable Strategic Solutions
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United States
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Hospitals and Health Care
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1 - 100 Employee
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Director of Marketing and Communications
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Oct 2017 - Feb 2020
-Orchestrate and distribute email campaigns to current and potential clients, consultants and partners -Utilize SalesForce and Pardot for lead generation marketing campaigns -Develop relationships with local, regional, national and healthcare IT industry media contacts to promote RoundTable Strategic Solutions executives as industry leaders -Distribute company announcements, thought leadership, and industry news to media -Assist with development and maintenance of company brand strategic plans -Oversee industry conference marketing needs Show less
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Weinberg Harris & Associates
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United States
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Public Relations and Communications Services
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1 - 100 Employee
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Senior Account Manager
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May 2008 - Oct 2017
-Overseeing operations of company and manages team of five associates, interns and more thantwenty contractors and vendors-Assisting with management of Bozzuto account and orchestrating media campaigns; overseeingmanagement of internal and external newsletters; planning and implementing special events-Building and implementing a rebrand campaign for Candlelight Concert Society-Orchestrating media relations and partnership campaign for all Baltimore touring Cirque duSoleil’s traveling performances, including TORUK, Dralion, Totem, Quidam, Michael Jackson:The Immortal World Tour, Kooza (2009), Varekai (2005) and Dralion (2004) in Baltimore-Managed the overall rebranding campaign for the current Legg Mason Building to “100 Light”including: leasing collateral creation, Web site design and maintenance, broker eventscoordination, media relations, and presentation development-Operated all components of The Ritz-Carlton Residences, Inner Harbor, Baltimore accountincluding: branding, reputation control, collateral production, event coordination, media relations,marketing and promotions, Web site maintenance, advertising buys, and community and internalrelations-Organizing and implementing event logistics and media relations for The Legacy Chase atShawan Downs, a regional steeplechase event since 2005-Launched the Grand Opening of The Ritz-Carlton Residences, Inner Harbor, Baltimore, the firstall-residential Ritz-Carlton project in the world Show less
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Senior Account Executive
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May 2004 - May 2008
-Created and implemented strategic marketing and public relations campaigns for the 2007Washington International Horse Show, the last remaining international indoor riding competition-Conducted and issued a comprehensive Communications Audit for Towson University in 2006 toassist with the overall branding campaign of the college-Planned and executed an award-winning, yearlong awareness and communications plan topromote the Tricentennial of the Port of Baltimore. Campaign highlights included: the creation ofa 3-year curriculum developed with the Maryland State Department of Education; organization ofGala event attended by more than 1,500 guests; promotion of the renaming of the port to theHelen Delich Bentley Port of Baltimore; built effective Web site; and initiating sponsorship effortsto raise more than $1 million to fund the education program-Managed the events, promotions, political tactics and media relations for the 25 th anniversarycelebration for Harborplace & The Gallery in 2005-Educated the general public about American contemporary crafts while promoting the AmericanCraft Council, the largest and best craft show of its kind in the country, by increasing mediacoverage ten-fold in 2005 from the previous year and garnering more then 110 millionimpressions in the Baltimore, Washington, D.C., Virginia, Pennsylvania, New Jersey, and NewYork regions-Responsible for the strategic campaign development and management for clients such as Gifts InKind International, DataPoint, Ricoh Corporation of America, among others Show less
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Warschawski
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United States
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Advertising Services
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1 - 100 Employee
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Senior Associate
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Jan 2002 - May 2004
-Oversaw the public relations, marketing and branding strategies for some of the agency’s largest accounts, including Under Armour, the #1 fastest growing company in the nation (Inc. Magazine, 2004), 180s, the 9 th fastest growing company in the nation (Inc. Magazine, 2004),Wartsila North America, a $2.5 billion company, and Access Spectrum, a $100 million company - Garnered media coverage in national and business outlets including CNN, Early Show, Fortune Magazine, Good Morning America, Inc. Magazine, and USA Today, on behalf of 180s - Developed strategic marketing and public relations campaigns for Coppin State College and CCBC - Organized event coordination, media relations efforts and partnership establishment for the Baltimore Collegetown Network to attract college students to Baltimore, enhance the academic and social lives of area college students and promote Baltimore as an ideal city in which to live and work after graduation -Redesigned Access Spectrum’s brand by coordinating the design and production of the company’s collateral materials, Web site and trade show booth, and managing media relations efforts - Assisted with public affairs efforts for the Maryland Bail Bond Association by defeating a legislative bill in Congress Show less
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Account Executive
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May 2000 - Jan 2002
-Coordinated media relations activities for Sylvan Learning Center, including designing and executing an award-winning national Academic Writing campaign - Managed day-to- day communications activities for Book Adventure, a national non-profit educational Web site, including: creation of quarterly newsletters, development of PR manual for franchisees, organization of Book Adventure Week, and press outreach to local, national and regional media outlets -Assisted with the organization and implementation of the 2000 and 2001 Maryland State Lottery employee rallies, and the logistics of the National Lottery Convention in 2001 Show less
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Education
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1996 - 2000
York College of Pennsylvania
BA, Public Relations
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