Marketing Graduate - Brand

• Nov 2022 - Present

Working in the Maximus brand team.

Marketing Graduate - Media & Digital

• Aug 2022 - Nov 2022

- Gained an understanding of the media budgets associated with big brands and how best to optimise spend across channels via invoice processing- Gained an understanding of the rationale and strategy behind social media content creation, working to optimise content and copy for best outcomes across multiple major brands- Assisted with the migration of historical digital assets to a central asset manager, with accurate and thorough metadata entry to future-proof the resource

Marketing Graduate - Shopper Marketing

• Jan 2022 - Aug 2022

- Briefed, managed and executed shopper campaigns ranging from small win in store/gift with purchase promotions through to national NPD launches and off pack promotions - Assisted with Channel activation managing POS rollout, briefing, managing and approving customer artwork, creating and working through printer sheets, supplying collateral for trade shows, and managing creation of/updates to various flyers and product brochures - Owned some ad-hoc projects such as branded sample boxes and branded tower dress-up kits

Content Writer (Student Advising)

• Oct 2021 - Dec 2021

Assisting with content writing, narrative formation and webpage construction for a project within the Student Life portfolio. Role also includes liaison with stakeholders (including the Pro Vice Chancellor (Student Life), Student Administration Services, the Education portfolio, Marketing & Communications and academics) and fact checking.

Marketing Assistant (Business)

• Feb 2021 - Dec 2021

Assistant in the Business School marketing team to promote the range of degrees and programs to current and prospective students. Day-to-day activities include designing and updating web pages, writing articles on events and student profiles for SEO, publicising Business scholarships, email campaign assistance and general marketing duties.

Student Ambassador

• Feb 2018 - Dec 2021

Provided advice, information and career counselling to prospective University of Sydney students at events such as Open Day, Info Day and Academic Advice Day, travelled to school and regional careers markets, visited individual schools to give a presentation, and provided campus tours. Also assisted with any administrative or event needs of the Sydney Future Students team.

Marketing Assistant, Faculty Marketing

• Nov 2020 - Jan 2021

Provided general assistance in data entry, web page creation and maintenance, content creation, scholarships publicising and more for the central team and across all faculties at the University. Had dedicated days of work with the HASS team, assisting with writing articles, SEO content, social media scheduling, analytics tracking and event marketing across the Arts & Social Sciences, Law, Music and Architecture, Design & Planning faculties.

President

• Oct 2020 - Oct 2021

Responsible for heading the Society and managing all operations (including events, marketing, publications, sports, sponsorship, operations, treasury and more). Coordinates a team of 23 executive members and 5 extended subcommittees (22 students). Also responsible for representing the Society and, by extension, all arts students to the Faculty of Arts and Social Sciences and the University management.

Vice President (External)

• Oct 2019 - Oct 2020

Responsible for all outward-facing elements of the society including marketing, design, sponsorship, publications, website design and maintenance, social media, merchandise and IT. Deputise for the President in coordinating a team of 20 executive members and 6 extended subcommittees.

Marketing/Design Officer

• Nov 2018 - Oct 2019

Responsible for all marketing and design for the society. Created cover photos, held photoshoots and created other digital assets for social media, website, merchandise and more.

Marketing (Social Media) Subcommittee Member

• Jun 2018 - Oct 2018

Contributed to social media strategy, timing, caption writing, and image selection.

Marketing (Design) Subcommittee Member

• Jun 2018 - Oct 2018

Contributed to designs, including but not limited to event cover photos, merchandise and physical assets (e.g. custom fabric wristbands for entry to the Annual Ball).

Debating and Public Speaking Adjudicator

• Feb 2018 - Oct 2021

Adjudicated various debating and public speaking competitions in public and private schools across the Sydney area on a freelance basis. Helped students by providing critical constructive feedback and encouragement for their public speaking, from Year 4 all the way up to Year 12 level, engaging with a number of relevant social, political and economic issues. Adjudicated various debating and public speaking competitions in public and private schools across the Sydney area on a freelance basis. Helped students by providing critical constructive feedback and encouragement for their public speaking, from Year 4 all the way up to Year 12 level, engaging with a number of relevant social, political and economic issues.

Publicity Officer

• Sep 2019 - Nov 2020

Responsible for all outward-facing elements of the society in collaboration with the President, Vice President and Event Coordinator. Created social media marketing and event promotion, and designed merchandise and other assets. Responsible for all outward-facing elements of the society in collaboration with the President, Vice President and Event Coordinator. Created social media marketing and event promotion, and designed merchandise and other assets.

Global Growth and Marketing

• May 2019 - Nov 2020

Responsible for all marketing, communications, PR, customer service, branding and growth operations across Australia for this B2B and B2C start-up. Contribute to these efforts in Singapore, Hong Kong and Indonesia in collaboration with one other marketer. Strategise, design and maintain the local and global websites (Wordpress and Webflow). Data entry and management with CRM systems (primarily HubSpot). Email, social media and personal marketing and optimisation over several campaigns. Merchandise design and strategy. Received invaluable crisis management experience and improved intercultural communication.

Contributing Writer

• Mar 2018 - Mar 2020

Producing a number of written and filmed news pieces on a variety of topics relating to University students and youth culture. Producing a number of written and filmed news pieces on a variety of topics relating to University students and youth culture.

Customer Service Officer

• Mar 2018 - May 2019

Worked at reception at the Michael Clarke Recreation Centre, which had duties including but not limited to membership onboarding and management, scanning customers into the gym, coordinating facility bookings and the associated paperwork, auditing the tills each evening, setting up sport or birthday party equipment, cooking food, making coffees and selling drinks and snacks. Worked at reception at the Michael Clarke Recreation Centre, which had duties including but not limited to membership onboarding and management, scanning customers into the gym, coordinating facility bookings and the associated paperwork, auditing the tills each evening, setting up sport or birthday party equipment, cooking food, making coffees and selling drinks and snacks.

Sandwich Artist

• Oct 2016 - May 2017

Work Experience - Girlfriend Magazine

• Jun 2016 - Jun 2016