Nicolas Berberi
Sales Director at Free Icons- Claim this Profile
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Bio
Experience
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Free Icons
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Saudi Arabia
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Advertising Services
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1 - 100 Employee
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Sales Director
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Apr 2023 - Present
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effective Impact
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Saudi Arabia
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Sales Director
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Mar 2022 - Apr 2023
Fully in Charge of the overall media sales operation of OKAZ and Saudi Gazette newspapers, digital, Social and publishing platforms, the leading Newspapers in the Region. Develop digital strategies that extend the value of Okaz.com display, video, content, native & performance proposition delivering new value to clients Fully in Charge of the overall media sales operation of Alif Alif FM and OSN TV. Advising digital solutions to clients based on their different personas and each personas respective customer journey touchpoints. Build and maintain constant and solid relationship with agencies across all positions. Established direct relationship with clients, maintaining a good relationship with agencies. Develop 360° creative offerings that include TV, digital, radio to various clients Led and motivated a full team to execute sales and marketing strategies for direct clients and agencies to achieve sales targets. Working on Different types of branded content such as product placement / usage to dedicated report, interview and fully branded segment or custom vignette. Negotiate contracts and close agreements to reach revenue objectives and maximize profits. Forecast and track key account metrics (e.g. quarterly sales results and annual forecasts). Show less
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Choueiri Group
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Advertising Services
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100 - 200 Employee
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Sales Director at AMS (Ara Media Services) - Member of Choueiri Group
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Jun 2008 - Apr 2021
In charge of the overall media sales operations of MBC TV, the leading entertainment channels. Cross sell across all MBC TV Channels in addition to all digital assets such as Shahid.net, and MBC Social media partners (YouTube, Snap, and Twitter). Fully in Charge of the overall media sales operation of Al Arabiya TV the leading News/Business TV. Part of a team in charge of the overall media sale operations of alarabiya.net & Shahid.net and all special executions involving both Online, (Website & Social medias) Offline. Develop digital strategies that extend the value of AA.net display, video, content, native & performance proposition delivering new value to clients Advising digital solutions to clients based on their different personas and each personas respective customer journey touchpoints. Build and maintain constant and solid relationship with agencies across all positions. Established direct relationship with clients, maintaining a good relationship with agencies. Develop 360° creative offerings that include TV, digital, radio to various clients Working on Different types of branded content such as product placement / usage to dedicated report, interview and fully branded segment or custom vignette. Negotiate contracts and close agreements to reach revenue objectives and maximize profits. Forecast and track key account metrics (e.g. quarterly sales results and annual forecasts). Show less
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ARMS - Arab Reach Media Services
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Jeddah, Makkah, Saudi Arabia
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Senior Account Manager
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Jan 2004 - Jun 2008
Fully in charge of the overall media sale operations of a regional satellite pay TV network (Arab Radio & TV – ART) and two well-known magazines. Managing the agreed planning, forecast and budget with agencies / clients. Establish and grow clients/Agency relationship. Develop solutions that meet customer needs and advise them upon the best solutions. Consulting Direct Client with building their marketing plan and selecting Media offerings, which will maximize exposure for their budget. Sustaining sales growth by creating & implementing customized 360° offerings, such as integration, sponsorship. Packaging proposals, monthly sponsorship package, grids and ensuring the continuous effective distribution of all updated sales materials. Led and motivated a team of 3 to execute sales and marketing strategies for direct clients and agencies to achieve sales targets. Ensure that sales and gross margin targets are attained. Assures database of customers is kept up to date. Monitors accounts receivables. Show less
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CompuMe
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Egypt
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Retail
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100 - 200 Employee
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Corporate Sales Director
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Dec 2000 - Dec 2003
Manage day-to-day operations of the store. Facilitate cooperation and coordination among the different departments of the store. Estimate and set sales targets (for the retail and corporate sales) and product mix. Monitor the performance of customer services function, quality of service, delivery, and profitability. Ensure that market research including competitor activities, marketing and sales trends, consumer behavior, etc. is conducted on an ongoing basis by the Retail and Corporate Sales function. Led and motivated a team of 4 to execute sales and marketing strategies. Maintain a detailed list of customers and their portfolio of IT hardware and software. Define customer target market and identify their needs−qualitative targets. Develop solutions that meet customer needs and advise them upon the best solutions. Identify and maintain customers decision making structure and key personnel in the organization. Ensure that sales and gross margin targets are attained. Take corrective action when needed to attain targets. Monitors accounts receivables Show less
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GCC- General Computer & Communications
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Beirut, Lebanon
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Sales Supervisor
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Dec 1997 - Nov 2000
Manage day-to-day operations of the store. Define customer target market and identify their needs−qualitative targets. Develop regular customer visitation programs and report after each visit. Develop solutions that meet customer needs and advise them upon the best solutions. Ensure that sales and gross margin targets are attained. Identify and maintain customers decision making structure and key personnel in the organization. Take corrective action when needed to attain targets. Communicate to product and Procurement about prices and competition in the market. Assures database of customers is kept up to date. Monitors accounts receivables. Show less
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Education
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Business Management, Marketing