Nicola Monteath
Editor, BBC Good Food Middle East at CPI Media Group- Claim this Profile
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Arabic (can read and write) Elementary proficiency
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English Native or bilingual proficiency
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Hindi Full professional proficiency
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Bio
Credentials
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Growth Hacking Fundamentals
LinkedInFeb, 2017- Nov, 2024 -
B.A (Hons) Communications and Media Studies
Middlesex University Dubai
Experience
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CPI Media Group
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United Arab Emirates
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Book and Periodical Publishing
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1 - 100 Employee
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Editor, BBC Good Food Middle East
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May 2020 - Present
- Native content on subjects including travel, lifestyle, food, health and nutrition.- Client features uploaded daily onto the CMS (Wordpress).- Created a social media calendar and updated all platforms (Facebook, Twitter and Instagram) daily.
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Editor, Mother Baby and Child magazine
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Aug 2018 - May 2020
- Manage the entire work flow, design process and proofing stages of the publication.- Daily use of the CMS to publish stories online.- Host events on a monthly basis.- Assist the commercial team in selling partnerships across print, online, social and events.- Create video content for social media.- Oversee commercial projects including shoots, print features, online stories and videos.
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Digital Content Editor, Aliabeauty.me
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Feb 2019 - Apr 2020
- Created engaging content on the topics of beauty and wellbeing.- Managed content distribution to online channels and social media platforms to increase web traffic.- Optimized content according to SEO and keywords research.
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EQUITY
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Dubai, United Arab Emirates
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Editor
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Mar 2017 - Aug 2018
- Produced a luxury lifestyle publication for UHNWIs. - Collaborated with brands in the luxury sector. - Moderated all in-house events. - Represented the brand at events hosted by The Luxury Network. - Produced a luxury lifestyle publication for UHNWIs. - Collaborated with brands in the luxury sector. - Moderated all in-house events. - Represented the brand at events hosted by The Luxury Network.
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Chic Living Kit
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United Arab Emirates
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Founder
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Oct 2016 - Oct 2017
- Conceptualized the lifestyle subscription box service. - Created social media content and marketing strategies to boost sales (ATL/BTL). - Liaised with suppliers for products. - Conducted influencer and media outreach. - Conceptualized the lifestyle subscription box service. - Created social media content and marketing strategies to boost sales (ATL/BTL). - Liaised with suppliers for products. - Conducted influencer and media outreach.
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Hot Media
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United Arab Emirates
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Media Production
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1 - 100 Employee
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Editor, Better Homes
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Apr 2015 - Nov 2016
- Created compelling content for Better Homes magazine. - Researched industry/home décor and art trends - Liaised with PRs and brands to communicate their message through editorial support and advertorials - Wrote and proof-read the magazine - Attended press events and built media relations - Created compelling content for Better Homes magazine. - Researched industry/home décor and art trends - Liaised with PRs and brands to communicate their message through editorial support and advertorials - Wrote and proof-read the magazine - Attended press events and built media relations
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CPI Media Group
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United Arab Emirates
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Book and Periodical Publishing
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1 - 100 Employee
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Assistant Editor, BBC Good Food ME
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Nov 2011 - Apr 2015
- Native content on subjects including travel, lifestyle, food, health and nutrition.- Created digital content for the BBC Good Food ME website and was responsible for the website launch and data dump from the UK website.- Directed and styled culinary photoshoots - Created a social media calendar and updated all platforms (Facebook, Twitter and Instagram) daily.- Interviewed celebrity chefs such as Pierre Gagnaire and Jean-Georges, to name a couple.
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Assistant Editor, Lonely Planet Traveller ME
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Feb 2013 - Feb 2014
- Supported the Editor with the production of the publication.- Travelled and wrote guides on various destinations.- Generated content strategies.
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ITP Media Group
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United Arab Emirates
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Media Production
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700 & Above Employee
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Fashion Assistant (Intern)
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May 2010 - Aug 2010
- Organised press releases. - Conducted blog and online research on trends. - Pulled looks from stores to suit themes for photoshoots. - Transcribed interviews for features. - Organised press releases. - Conducted blog and online research on trends. - Pulled looks from stores to suit themes for photoshoots. - Transcribed interviews for features.
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Public Relations Intern
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Aug 2009 - Sep 2009
- Gained in-depth knowledge at planning an event for up-and-coming fashion designers from the region. - Gained in-depth knowledge at planning an event for up-and-coming fashion designers from the region.
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Editorial Assistant
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May 2008 - Aug 2008
- Assisted with editorial content and photo shoots. - Researched and interviewed local designers and artists for features. - Assisted with editorial content and photo shoots. - Researched and interviewed local designers and artists for features.
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Education
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Middlesex University Dubai
B.A. Hons Communications and Media Studies