Nicolás Hamann Santías
Marketing Manager at Tacter- Claim this Profile
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Bio
Experience
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Tacter
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Spain
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Information Technology & Services
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1 - 100 Employee
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Marketing Manager
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May 2023 - Present
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Streamloots
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United States
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Computer Games
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1 - 100 Employee
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Digital Marketing-Manager
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Aug 2019 - Jul 2022
Digital Marketing Specialist * Creation of measurement dashboards in Amplitude, Google Analytics, and other tools * Creation and optimization of paid social campaigns on Twitter and Instagram * Creation, optimization, and copywriting of user journeys and email marketing campaigns using Active Campaign and Marketing Cloud * Automation of communications and data collection through Integromat and similar applications * Execution of marketing campaigns with diversified ROI, such as brand awareness, revenue growth, and user acquisition Digital Marketing Manager * Creation and implementation of KPIs aligned with Streamloots' overall strategy and objectives, including continuous analysis and necessary adjustments throughout implementation * Creation, planning, and execution of multiple marketing campaigns with the development team, focused on using new platform features, coordinating the release of related content such as success stories, guides, tutorials, and support materials * Development and execution of acquisition-related MVPs, including the creation of landing pages and tracking dashboards for analysis, as well as expansion of the idea through paid campaigns on social media, targeting influencers and the platforms themselves. Show less
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Freelance
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Online
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Host, Caster and Color Commentator
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Sep 2010 - Jan 2020
All in the official Spanish channels 2010 - IEM Cologne (ONLINE) (StarCraft 2) (Cast) - Tournament at Campus Party 2010 (Valencia) (OFFLINE) (StarCraft 2) (Cast) 2011 - IEM Cologne (ONLINE) (StarCraft 2) (Cast) - LVP - XIII Titanes (ONLINE) (StarCraft 2) (Cast) - LVP - División de Honor S1 (ONLINE) (StarCraft 2) (Cast) - LVP - Final Cup #1 Barcelona (OFFLINE) (StarCraft 2) (Cast) 2012 - LVP - División de Honor S2 (ONLINE) (StarCraft 2) (Cast) - LVP - Final Cup #2 Madrid (OFFLINE) (StarCraft 2) (Cast) - DreamHack - Valencia 2012 group stage (OFFLINE) (StarCraft 2) (Cast) - LVP - División de Honor S3 (ONLINE) (StarCraft 2) (Cast) - LVP - Final Cup #3 Madrid (OFFLINE) (StarCraft 2) (Cast) - DreamHack - Winter (ONLINE) (StarCraft 2) (Cast) 2013 - LVP - División de Honor S4 (ONLINE) (StarCraft 2) (Cast) - LVP - Final Cup #4 Barcelona (OFFLINE) (StarCraft 2) (Cast) - LVP - División de Honor S5 (ONLINE) (StarCraft 2) (Cast) - LVP - Final Cup #5 Barcelona (OFFLINE) (StarCraft 2) (Cast) - All DreamHack Circuit (ONLINE) (StarCraft 2) (Cast) 2014 - eStar Academy: Moba Wars Qualifiers (ONLINE) (League of Legends) (Cast) - eStar Academy: Moba Wars Qualifiers (OFFLINE) (League of Legends) (Cast&Host) - LVP - Gamergy StarCraft 2 Qualifiers (ONLINE) (StarCraft 2) (Cast) - LVP - Final Cup #7 Madrid (OFFLINE) (StarCraft 2) (Cast&Host) - All DreamHack Circuit (ONLINE) (StarCraft 2) (Cast) - StarCraft Nation Wars from O'Gaming (StarCraft 2) (Cast) - BlizzCON 2014 (Hearthstone) (Cast) - OGS Spain Christmas Finals (StarCraft 2 & Hearthstone) (Cast) 2015 - OGS Spanish League: Liga Ragnaros (Hearthstone) (Cast) - LVP StarCraft FinalCup at Gamergy (StarCraft 2) (Cast) - StarCraft II Nation Wars from O'Gaming (StarCraft 2) (Cast) Show less
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TopTier Company
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Spain
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Entertainment Providers
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1 - 100 Employee
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Coordinador de marketing
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Sep 2017 - Aug 2019
At TopTier, I worked as a marketing coordinator (among other roles), which included: - Managing digital marketing campaigns for clients (including strategy development, planning, execution, campaign closure, reporting and analysis). -Project management for third parties and within the agency, as well as general task coordination. Creating commercial proposals. -Writing blog posts for the company. -Partial management of social media. -Building relationships with stakeholders. -Seeking new monetization opportunities. -Consulting on esports in the areas of digital marketing, monetization strategy, and internal organization. -Creating content in various formats. -Researching the industry to keep data and information up-to-date. -Analyzing potential and media clients. -Analyzing our clients' competition and tracking them. -Creating various types of reports. Show less
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eSports Playmakers
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Spain
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Spectator Sports
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1 - 100 Employee
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Creador de contenido
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May 2017 - Aug 2017
During my time at eSports Playmakers, my main job was related to content creation. This included being a commentator and presenter for the Heroes of the Storm Global Championship competition in North America, as well as for multiple competitions broadcasted on their channel, including Overwatch and Hearthstone games. During my time at eSports Playmakers, my main job was related to content creation. This included being a commentator and presenter for the Heroes of the Storm Global Championship competition in North America, as well as for multiple competitions broadcasted on their channel, including Overwatch and Hearthstone games.
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Encom
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Spain
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Entertainment Providers
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1 - 100 Employee
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Coordinador de proyectos en esports
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Feb 2013 - Feb 2015
During my time at Encom Games, I performed various activities, including the following: Project Management - setting guidelines and protocols for coordinating work according to requested timelines, creating new projects, and managing them. Esports Events and Program Coordination - creating competitions, rules, and operating schemes for DreamHack Valencia competitions, in continuous communication with the international staff to maintain a general line. Esports Team Management - managing the StarCraft 2 squad management for e-Star esports club. Partial management of the social networks of various projects, including reporting results and evaluating strategies. Host and commentator - host and commentator for multiple DreamHack Valencia competitions and the eStar project. Content creator - linked to the eStar project. Show less
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Autónomo
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Online
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Coach y manager de equipos de Starcraft II
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Jan 2011 - Mar 2013
Management of professional players and coaching to players in their improvement process, developing training and gameplay plans to improve progressively and naturally, acquiring the most interesting skills of the game in a logical and linear way. Management of professional players and coaching to players in their improvement process, developing training and gameplay plans to improve progressively and naturally, acquiring the most interesting skills of the game in a logical and linear way.
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