Experience

AKA North

• United Kingdom
• Advertising Services
• 1 - 100 Employee

• Account Manager

  • Jan 2022 - Present

  I am responsible for planning campaigns, buying media and reporting results across all channels for clients Ambassador Theatre Group, Eden Project, Chester Zoo, Northern Ballet, Halle, Curve Theatre and many more. I am responsible for planning campaigns, buying media and reporting results across all channels for clients Ambassador Theatre Group, Eden Project, Chester Zoo, Northern Ballet, Halle, Curve Theatre and many more.



Freelance

• Freelance Videographer, Graphic Designer & Social Media Manager

  • Feb 2013 - Present

  Various projects, including: Trentham Live, The Lowry, Royal Northern College of Music, Quays Culture, Livewire Festival, Lucy Spraggan, Scouting For Girls, District 12, ReConnected, Henry Gallagher, Tiger Heart, Chris Atkinson, Disctracted, Matt Fitzgerald, Rock On Windermere, Pop Into Preston, Massive Pop Party, Live In Lancaster, North Pier Live, Rocking Through The Decades, UCLAN Burnley Live. I worked with Piper Music Management to promote their artists and a wide range of events using social media and digital marketing to target the appropriate audience, ensuring maximum exposure to the relevant demographic of each specific campaign. Throughout this time ReConnected had two singles in the official UK top 40 charts, Henry Gallagher appeared on Britain's Got Talent 2015 and we have had a number of hugely popular events. I created logos, flyers, advertisements and websites for each artist and event. Show less



The Met

• Performing Arts
• 1 - 100 Employee

• Digital Content Officer

  • Jul 2021 - Dec 2021

  I was responsible for creating engaging social media content and online advertising campaigns at The Met, Bury. I created and scheduled daily content using Hootsuite across their social media platforms, created monthly trailers of upcoming shows, designed graphics using brand guidelines to ensure everything is uniform for both online and traditional marketing practices, and created paid social media advertising campaigns for each season of work. I also created weekly social media and website reports to track our reach, engagement and growth. Show less



The Lowry

• United Kingdom
• Museums, Historical Sites, and Zoos
• 100 - 200 Employee

• Digital Executive

  • May 2017 - Apr 2021

  May 2017 - August 2019: Communications and Video Assistant August 2019 - April 2021: Digital Executive I was responsible for managing The Lowry’s social media platforms, and the creation of all in-house branded video content for the theatre shows, artist development, galleries, shop, restaurant, corporate events, Learning and Engagement and digital signage around the building. The Lowry hosts hundreds of shows per year, and has the biggest following out of all venues in Greater Manchester - with 150,000+ followers across all platforms. I created social media campaigns, coming up with creative content ideas that engaged followers, maximised reach and promoted the shows. I filmed promotional stunts, adverts, events, backstage sneak-peaks and interviews with audience attendees, show talent and staff, then edited them to brand guidelines often within a very short time frame in order to reach local journalistic coverage of events. I used Sprout Social to schedule and post the content, using relevant tags, titles and descriptions to maximise organic reach. I used Facebook Ads Manager to target the content to potential audiences, increase DTC interaction and sell tickets. I regularly live streamed on Facebook during events, which proved popular with audiences who could not attend or wanted to see behind the scenes. My content was popular with online audiences and local press, with some videos gaining 100,000+ reach on our platforms. They have also been featured on Manchester Evening News’ website and Facebook, which boasts a following of 1.6 million. The content I published played a key part of each show's marketing campaign, and I provided detailed analytical reports on the success of these at the end of each one. I also made updates to The Lowry's website, which is built using WordPress, and our Intranet system, ensuring all content is up to date and performing to its maximum potential. Show less



QuayTickets

• United Kingdom
• Entertainment Providers
• 1 - 100 Employee

• Marketing Assistant

  • Jul 2016 - May 2017

  Implementing new marketing strategies throughout social media and emails, I managed all marketing at Quaytickets for my first year at The Lowry. I sourced and created content for both Quaytickets and Winter Wonderland Manchester on various social media channels. I developed new email marketing campaign templates and strategies which resulted in a surge in revenue. I continually monitored and recorded data performance to maximise optimisation of both the social media channels and e-marketing. I built Business Intelligence reports in AudienceView and imported the data extracted into pivot tables formed on Microsoft Excel. I also created flyers, posters, pop-up banner stands and ticket holders for various events and clients. Show less



LASULA

• Manchester, United Kingdom

• Social Media Manager

  • Jul 2015 - Jul 2016

  I marketed the brand via Facebook, Instagram, Twitter, Snapchat, Pinterest, Tumblr and Google+ to their target audience using a range of online media. I ran daily adverts to this audience via Facebook and Instagram to guarantee sale conversions. With fresh, new content going out hourly on the main platforms, the Facebook page boasts 280,000 likes. Further to this, the Instagram page has over 480,000 followers and a hugely engaging audience. I was also responsible for the celebrity endorsed aspect of the brand via Amber Rose, Holly Hagan and Sophie Kasaei's social media which has enabled us to launch the brand in the USA alongside the UK. Show less



Social Buzzing

• United Kingdom
• Advertising Services
• 1 - 100 Employee

• Freelance Senior Account Manager - Social Media

  • Jun 2014 - Mar 2016

  During this period managed a wide range of company's social networks – which include Facebook, Twitter, LinkedIn, Google+, Pinterest and Instagram. I schedule posts and connect with peer companies on a daily basis to promote each business using their individual needs. I also create the pages on the platforms and design graphics that are relevant to the company's audience to represent the pages using Photoshop. Throughout this time I have developed an understanding of Hootsuite and social management software. Show less



Piper Music Management

• Social Media Manager ReConnected (Bannatyne Music, Universal Records)

  • Feb 2013 - Feb 2014

  I promoted Britain's Got Talent launched boyband ReConnected via social media and online services. In the time I worked for the band, they achieved two singles in the official UK top 40 charts. I created a website aimed towards fans of the band, which was then linked to accounts on Twitter, Facebook and Instagram. The activity on these accounts reached over 20,000 by the end of my role. I promoted Britain's Got Talent launched boyband ReConnected via social media and online services. In the time I worked for the band, they achieved two singles in the official UK top 40 charts. I created a website aimed towards fans of the band, which was then linked to accounts on Twitter, Facebook and Instagram. The activity on these accounts reached over 20,000 by the end of my role.



Art Graphics

• Saltney, Flintshire

• Work Placement

  • Jun 2011 - Jun 2011

  I assisted in designing, printing and manufacturing signs and other various pieces for customers. I organised important paperwork for the company and took phone calls from potential and current customers. I also had a chance to overlook and help practically with applying and removing art pieces to and from vehicles. I assisted in designing, printing and manufacturing signs and other various pieces for customers. I organised important paperwork for the company and took phone calls from potential and current customers. I also had a chance to overlook and help practically with applying and removing art pieces to and from vehicles.



Redwood Signs & Graphics

• Chester, United Kingdom

• Work Placement

  • Jun 2009 - Jul 2009

  I put forward ideas for customer's design requests and saw through ideas. I helped with general tasks around the office which included organising, tidying and overlooking important tasks being carried out. I I was also given the responsibility of checking large stock quantities being delivered and then assisted it going to the warehouse to buy new stock. I put forward ideas for customer's design requests and saw through ideas. I helped with general tasks around the office which included organising, tidying and overlooking important tasks being carried out. I I was also given the responsibility of checking large stock quantities being delivered and then assisted it going to the warehouse to buy new stock.