Nicholas J. Mackara
Digital Content Associate at ABIM Foundation- Claim this Profile
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Bio
Experience
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ABIM Foundation
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Non-profit Organizations
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1 - 100 Employee
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Digital Content Associate
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Dec 2019 - Present
Have my hand in creating all things interactive. Monitoring design, user experience and ensuring the Foundation's digital communications are staying current with industry best practices. Websites:- Responsible for oversight of web work.- Maintenance of the Foundation's 3 websites: ABIMFoundation.org, ChoosingWisely.org & BuildingTrust.org- Partner with subject matter experts to create content for website content.- Track and report website analytics.E-communications: - Design and distribute emailsSocial Media:- Create and implement social media editorial calendar.- Track and report social media analytics and conversations. - Manage posts and interact with followers.Graphic Design:- Design lead, responsible for conceptualizing ideas and intriguing designs. - Create graphics for video, social media, websites, and presentations.Key Projects: - Build brand style guides for the Foundation and
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