Nick Rooth
Creative Director at Alcone- Claim this Profile
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Bio
Joan Hansen
Nick Rooth is an immensely talented graphic artist. I was fortunate enough to work with Nick on many projects with BJ's Restaurant & Brewhouse. His fresh, unique and beautiful design work took our brand to new levels of sophistication and class. The creative work he did on marketing for our handcrafted beers raised their visibility to a new level. And his work on our holiday promotion was applauded by the entire organization. Nick is cool under pressure and always met our deadlines. He always went above and beyond to see a project to its completion. An outstanding team player, Nick always made sure that our brand was represented in a Gold Standard way! Nick is truly an asset to any brand!
Michael Davis
Nick is relentless in his desire to do the absolute best, whatever the challenge. As a creative partner he is without peer. Nick always gets it and then gives you brilliance. He plays well with others. Always supports the objectives of the team. He can connect with and motivate juniors and seasoned pros. If Nick is part of your team, all I can say is get ready to kick some ass (in a quiet, confident, Swedish way)!
Joan Hansen
Nick Rooth is an immensely talented graphic artist. I was fortunate enough to work with Nick on many projects with BJ's Restaurant & Brewhouse. His fresh, unique and beautiful design work took our brand to new levels of sophistication and class. The creative work he did on marketing for our handcrafted beers raised their visibility to a new level. And his work on our holiday promotion was applauded by the entire organization. Nick is cool under pressure and always met our deadlines. He always went above and beyond to see a project to its completion. An outstanding team player, Nick always made sure that our brand was represented in a Gold Standard way! Nick is truly an asset to any brand!
Michael Davis
Nick is relentless in his desire to do the absolute best, whatever the challenge. As a creative partner he is without peer. Nick always gets it and then gives you brilliance. He plays well with others. Always supports the objectives of the team. He can connect with and motivate juniors and seasoned pros. If Nick is part of your team, all I can say is get ready to kick some ass (in a quiet, confident, Swedish way)!
Joan Hansen
Nick Rooth is an immensely talented graphic artist. I was fortunate enough to work with Nick on many projects with BJ's Restaurant & Brewhouse. His fresh, unique and beautiful design work took our brand to new levels of sophistication and class. The creative work he did on marketing for our handcrafted beers raised their visibility to a new level. And his work on our holiday promotion was applauded by the entire organization. Nick is cool under pressure and always met our deadlines. He always went above and beyond to see a project to its completion. An outstanding team player, Nick always made sure that our brand was represented in a Gold Standard way! Nick is truly an asset to any brand!
Michael Davis
Nick is relentless in his desire to do the absolute best, whatever the challenge. As a creative partner he is without peer. Nick always gets it and then gives you brilliance. He plays well with others. Always supports the objectives of the team. He can connect with and motivate juniors and seasoned pros. If Nick is part of your team, all I can say is get ready to kick some ass (in a quiet, confident, Swedish way)!
Joan Hansen
Nick Rooth is an immensely talented graphic artist. I was fortunate enough to work with Nick on many projects with BJ's Restaurant & Brewhouse. His fresh, unique and beautiful design work took our brand to new levels of sophistication and class. The creative work he did on marketing for our handcrafted beers raised their visibility to a new level. And his work on our holiday promotion was applauded by the entire organization. Nick is cool under pressure and always met our deadlines. He always went above and beyond to see a project to its completion. An outstanding team player, Nick always made sure that our brand was represented in a Gold Standard way! Nick is truly an asset to any brand!
Michael Davis
Nick is relentless in his desire to do the absolute best, whatever the challenge. As a creative partner he is without peer. Nick always gets it and then gives you brilliance. He plays well with others. Always supports the objectives of the team. He can connect with and motivate juniors and seasoned pros. If Nick is part of your team, all I can say is get ready to kick some ass (in a quiet, confident, Swedish way)!
Credentials
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Building Resilience
LinkedInFeb, 2022- Nov, 2024
Experience
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Alcone
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Advertising Services
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1 - 100 Employee
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Creative Director
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Oct 2014 - Present
California Lottery, Nestle, Dreyer's California Lottery, Nestle, Dreyer's
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Creative Director/Art Director
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May 2012 - Jun 2014
I worked with a passionate group of people at the Lofte, each one bringing their expertise to the table, so to speak. Together we created great campaigns for BJ's Restaurant & Brewhouse and California Pizza Kitchen. For BJ's, we produced everything you see in the restaurants, plus graphics and digital displays for numerous events for craft beer lovers including the Great American Beer Festival. I worked with a passionate group of people at the Lofte, each one bringing their expertise to the table, so to speak. Together we created great campaigns for BJ's Restaurant & Brewhouse and California Pizza Kitchen. For BJ's, we produced everything you see in the restaurants, plus graphics and digital displays for numerous events for craft beer lovers including the Great American Beer Festival.
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Alcone
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Advertising Services
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1 - 100 Employee
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Creative Director/Art Director
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May 2009 - Jun 2012
At Alcone I had the privilege to lead teams in developing promotions,experiential marketing, guerrilla tactics, social media strategy and on-site activations for LG Mobile, Logitech, Mike's Hard Lemonade, WD40 and VISA. Having come from the automotive category, working on packaged goods was a great learning experience. At Alcone I had the privilege to lead teams in developing promotions,experiential marketing, guerrilla tactics, social media strategy and on-site activations for LG Mobile, Logitech, Mike's Hard Lemonade, WD40 and VISA. Having come from the automotive category, working on packaged goods was a great learning experience.
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Young & Rubicam Group
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Advertising Services
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300 - 400 Employee
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Associate Creative Director/Art Director
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Apr 2000 - Feb 2009
I learned direct response advertising from the agency that invented it. Y&R/Wunderman. With our core agency and client team we created award winning work for Land Rover, Lincoln/Mercury, Capella University, Singapore Tourism Board and Barbeques Galore. I learned direct response advertising from the agency that invented it. Y&R/Wunderman. With our core agency and client team we created award winning work for Land Rover, Lincoln/Mercury, Capella University, Singapore Tourism Board and Barbeques Galore.
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Truth Marketing
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United States
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Advertising Services
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1 - 100 Employee
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Associate Creative Director/Art Director
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Oct 1998 - Apr 2000
Working in tandem with the agency principal, we created category leading, consumer and business-to-business advertising for Olympus digital cameras, just as the digital camera industry was about to explode. Working in tandem with the agency principal, we created category leading, consumer and business-to-business advertising for Olympus digital cameras, just as the digital camera industry was about to explode.
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Art Director
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1987 - 1998
Grey was my first major agency experience. After stacks of newspaper ads and many reels of retail TV for Mitsubishi Motors Dealer Association of America, I was assigned to work on the brand advertising for Mitsubishi in both print and TV. In addition, I was made lead art director for Magellan GPS Systems and American Cancer Society. Grey was my first major agency experience. After stacks of newspaper ads and many reels of retail TV for Mitsubishi Motors Dealer Association of America, I was assigned to work on the brand advertising for Mitsubishi in both print and TV. In addition, I was made lead art director for Magellan GPS Systems and American Cancer Society.
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Education
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California State University, Long Beach
BFA
Community
