Experience

Laundry Group (previously Laundry Creative)

• Agency & Creative Director I Brand, Marketing & Communications Strategist

  • Jan 2007 - Present

  Strategic leader with over 17 years experience – providing branding, marketing & communication solutions to achieve business objectives, through integrated campaigns & activity which more effectively positions brands in market & connects them with customers. Currently responsible for the day-to day running of Laundry & overseeing all operational aspects & management of key employees, to ensure expectations of clients are maintained or exceeded. Lead of all brand, marketing & communication strategies – whilst overseeing the planning, development & delivery of all activity, to ensure strategic foundations are formed to meet expectations & continue to return a diverse range of results on both marketing & brand objectives. Specialising in consumer focused brands, however experienced in working across a diverse range of clients (both B2B & B2C) including local, national & global brands – some of which included: Bank of Queensland, Big Brothers Big Sisters, Brisbane BMW, Brisbane Marketing (The City & Southbank), Bundaberg Ginger, Boom Sherrin Logistics, Century Batteries, Cellnet, Cerebral Palsy League, Childhood Cancer Support, Children’s Hospital Foundation, Coral Homes, Haines Marine, ISPT, Mabey Hire, Magic Hand Carwash, Marina Mirage, Metropolitan South Institute Of Tafe, Mirvac Retail, Newedge Australia, Night Owl, Paint Place Group of Stores, Pick n Pay, Proctor & Gamble (various brands), Project and Land, Retail First, Queensland Investment Corporation (QIC), Screen QLD, Sheraton Resorts, Shadforth Financial Group, Solar Powered Home Loans, Tangalooma Island Resort, Terry White Chemists, The University of Queensland, Truckline, Vicinity Centres & York Interiors. Show less