Experience

AnyClip

• United States
• Technology, Information and Internet
• 100 - 200 Employee

• Sales Director, Enterprise

  • Jan 2022 - Present

  Asheville, North Carolina, United States



Brightcove

• United States
• Online Audio and Video Media
• 500 - 600 Employee

• Senior Account Executive, Enterprise Team

  • Jul 2019 - Dec 2021

  Greater New York City Area



Demandbase

• United States
• Software Development
• 500 - 600 Employee

• Account Executive, MM

  • Jul 2018 - Jun 2019

  Greater New York City Area

• Sales Development Representative

  • Apr 2017 - Jul 2018

  New York, New York Demandbase is the first real-time targeting and personalization platform for B2B, leading the charge in Account Based Marketing. Without the use of cookies, Demandbase’s real-time identification technology uses the company's IP address to bridge the gap between known and anonymous web visitors, while providing the companies firmographics in real-time. Solutions include: - Website Content Personalization - Shorten forms and increase conversions w/o sacrificing data -… Show more Demandbase is the first real-time targeting and personalization platform for B2B, leading the charge in Account Based Marketing. Without the use of cookies, Demandbase’s real-time identification technology uses the company's IP address to bridge the gap between known and anonymous web visitors, while providing the companies firmographics in real-time. Solutions include: - Website Content Personalization - Shorten forms and increase conversions w/o sacrificing data - Push firmographic data into your Analytics Platform - Target named accounts from our API into the Real Time Bidding (RTB) advertising ecosystem - Integrate with online chat tools - Company targeted advertising Demandbase's API can be implemented stand-alone or integrated into back-end marketing applications like: Eloqua, Marketo, SiteCatalyst, Google Analytics, LivePerson, Adobe CQ, Drupal, Adobe Test & Target, Salesforce.com, Ektron, Webtrends, BoldChat and others.



Mason Frank International

• United Kingdom
• Staffing and Recruiting
• 200 - 300 Employee

• Recruitment Consultant

  • Mar 2016 - Mar 2017

  Greater New York City Area Specialized solely in providing talent solutions for my clients' Salesforce.com job openings in the Massachusetts territory Closed $300,000 of brand new business through 13 placements with brand new clients that we had previously not worked with Top-biller for 1Q17 (Dec16-Feb17) Liaised/worked directly alongside Senior Management and Key Stakeholders in the hiring process at all different types of organizations in various industries; from small Start-Ups, to Global… Show more Specialized solely in providing talent solutions for my clients' Salesforce.com job openings in the Massachusetts territory Closed $300,000 of brand new business through 13 placements with brand new clients that we had previously not worked with Top-biller for 1Q17 (Dec16-Feb17) Liaised/worked directly alongside Senior Management and Key Stakeholders in the hiring process at all different types of organizations in various industries; from small Start-Ups, to Global Corporations. Show less



SMA, Inc.

• Account Executive

  • Jun 2015 - Mar 2016

  Greater New York City Area Tasked with the planning, development, and implementation of clients' Integrated Marketing Campaigns; duties included: pre-planning research and problem identification, message planning, audience targeting, ad conceptualization, media/ad planning, and managing internal resources Clients: - Rent Stabilizations Association: 18-month marketing and multi-million paid media campaign - Local 423 NJ: 20-month marketing and paid media campaign



Fordham University

• United States
• Higher Education
• 700 & Above Employee

• Marketing Consulting Project

  • Jan 2015 - May 2015

  Cardinal McCloskey Community Services • Performed situational analyses of the business environment for Cardinal McCloskey Community Services, which were used to develop strategic marketing tactics with the goal of increasing this non-profit organization's donor pool and donation volume • Consulted the organization on the implementation of a traditional advertising schedule by creating mock-ups of radio, television, print, and transit ads; projected costs and donation increases, and worked with my team to insure that all… Show more • Performed situational analyses of the business environment for Cardinal McCloskey Community Services, which were used to develop strategic marketing tactics with the goal of increasing this non-profit organization's donor pool and donation volume • Consulted the organization on the implementation of a traditional advertising schedule by creating mock-ups of radio, television, print, and transit ads; projected costs and donation increases, and worked with my team to insure that all tactics conveyed an integrated message • Presented findings and recommendations in a comprehensive, concise presentation to the executive dam, complete with slide-show and an 82-page report with appendices Show less



Cushman & Wakefield

• United States
• Real Estate
• 700 & Above Employee

• Marketing and Administrative Intern

  • May 2013 - May 2015

  Greater New York City Area • Tracked commercial sale and retail metrics; utilized these metrics to update and maintain CRM software for agents/agent teams, redraw territory maps, and create detailed reports of revenue projections in outer borough territories • Audited our firm and competitors'​ marketing materials; after completing the audit, created comparative analyses, made recommendations to changes in our current materials, participated in key rebranding and redesigning decision-making, and ultimately… Show more • Tracked commercial sale and retail metrics; utilized these metrics to update and maintain CRM software for agents/agent teams, redraw territory maps, and create detailed reports of revenue projections in outer borough territories • Audited our firm and competitors'​ marketing materials; after completing the audit, created comparative analyses, made recommendations to changes in our current materials, participated in key rebranding and redesigning decision-making, and ultimately helped implement a massive brand overhaul; developed, created, and executed presentations of my analyses and recommendations • As part of the marketing team, developed and implemented marketing strategies/initiatives to improve agents' resource materials/communication with clients in order to bolster their sales pitches • Managed metrics on 40 agents in the Manhattan office pertaining to direct and online mailing campaigns to ensure that agents used their quarterly budgets effectively and efficiently • Displayed attention to detail with the duty of overseeing the release of direct and online mailers, proofreading them for any design or writing mistakes before agents sent them out to massive client lists Show less



Fordham University

• Fordham Road Business Improvement District Solicitor

  • Oct 2012 - Dec 2012

  Bronx, NY • Solicited retail and service businesses in the Fordham section of the Bronx, NY, in a major marketing and business growth initiative • Utilized excellent communication and sales skills to pitch offers to local businesses regarding advertising opportunities in local television and newspapers • Succeeded in signing up more than 50% of my assigned businesses to the BID offer