Experience

• • Achieved an 80% average increase in reach and social growth at a 25% decreased spend in Facebook, YouTube, and Instagram Ads across 5 brands • Restructured B2B marketing with business outreach and programs such as Programmatic and Google Ads increasing ROI of total ad spend by 151% • Implemented SEO through WordPress to brand websites such as: copywriting, brand story, keyword and backlink integration to increase web traffic by 85% over 1 year



• - Analyze marketing trends for product acquisition and create marketing plans based on promotion research for 100k+ projects - Use email campaigns to increase number of sales, formulate new relationships and strengthen brand identity throughout differing regions including: China, Japan, Korea, Singapore, France, Canada, etc. - Maintain CRM through various medium such as: Facebook, Instagram, Linkedin, etc. - Research competitive products by identifying and evaluating product characteristics, market share, pricing, and advertising; maintaining research databases. Show less



• - Increase engagement rate of sites by 23% within 6 months and increase revenue sales by 14% over 9 months - Update and maintain websites using HTML, CSS, JavaScript / jQuery, Bootstrap and WordPress. -Optimize site traffic by fixing bottle necks within websites, using key word and search engine optimization, removing dead pages, and enhancing page layouts - Generating new leads and creating a consumer- responsive environment through various medias including: Instagram, Twitter, LinkedIn, and Facebook - Analyze competitor marketing tactics to find niche markets for business to business acquisition - Organize information from various marketing campaigns to create a concise marketing report which includes but not limited to: back-link statistics, retention rate, and client volume. Show less



• - Maintain all CRM duties on various platforms and generate traffic to the company's website through channels such as: Instagram, Facebook, Twitter, etc. - Create biweekly projects for company blog pages which included knowledge of: Adobe Photoshop, HTML, Lightroom, Adobe Illustrator, Atom, UX, etc.



• - Plan and execute corporate events ranging from large-scale meetings to intimate fundraising events including acquisition of vendors, venue and even publication - Utilize Salesforce for informatic analysis on social media channels, prospective leads, SEO optimization, and site integration - Condense market analysis for music trends of varying demographics into promotional presentations to acquire new contracts from prospective artists - Maintain and create new content for social media accounts across multiple platforms - Screen and train prospective interns on company etiquette, Salesforce, content creation, and site maintenance Show less