Marketing Coordinator

• Jan 2021 - Present

· Responsible for branding and promotion of the CF brand, executing marketing strategies with a focus on growing awareness, generating interest, and improving engagement with current and prospective clients. · Website manager (WordPress), Social Media, Blog, Newsletter & Eblast content creator (Mailchimp, YMLP). · Project Manager: coordinating several marketing initiatives simultaneously (Basecamp, Salesforce), including sales deck presentations (Powerpoint), Google & Social Media ads, budgeting, analytics reports. · Leading the marketing team and art department in delivering high-quality products exceeding industry standards, coordinating the creation of graphics, print material, giveaways, and trade show booth design.

Marketing Coordinator

• Jan 2020 - Dec 2020

· Designed and published WordPress based website. Developed and designed a multitude of marketing collaterals creating, establishing and maintaining luxury brand identity. · Managed online advertising, organized and conducted webinars on sales and marketing topics. · Designed and published WordPress based website. Developed and designed a multitude of marketing collaterals creating, establishing and maintaining luxury brand identity. · Managed online advertising, organized and conducted webinars on sales and marketing topics.

Marketing Consultant

• 2015 - Dec 2020

Promotional activities, marketing, consultancy and import advice for European luxury and automotive brands: · Exclusive agent in Florida for supercar manufacturers Mazzanti Automobili, ATS, Touring Superleggera (2018) · Additional collaborations with luxury brands Societa’ Piemontese Automobili and Montante Cicli · Developing and implementing marketing strategies in the United States and across multiple platforms · Creating and overseeing marketing material such as press releases, brochures, websites, social media posts. · Ensuring a continuous relationship between European manufacturer and dealer/distributor in the United States. · Negotiating, drafting and reviewing contracts.

Editorial Coordinator / Website and Social Media Manager

• Mar 2016 - Nov 2020

• Developing and implementing concepts for both international and Italian digital magazines with worldwide reach • Overseeing all aspects of the creative process of the digital magazines and assuring quality of layout • Designed and published WordPress based website (2021). Developed and designed a multitude of marketing materials creating, establishing, and maintaining brand identity. • Leading teams of talented individuals across editorial and marketing departments • Writing, editing, uploading content: gathering sources, conducting interviews, taking pictures, writing articles, press releases • Website manager and content creator (Wordpress) • Social media manager, email marketing manager. Developing and executing successful online marketing campaigns • Relate with clients to assure advertorial contents and ads exposure on both website and digital magazine

Editorial Coordinator

• Apr 2012 - Apr 2017

• Oversee all aspects of the creative process of the digital magazine • Analyze the graphic design of the magazine and propose changes in layout • Develop and plan the content for each issue • Coordinate with collaborators to meet deadlines and closing dates • Writing, editing, uploading content: gathering sources, conducting interviews, taking pictures, writing articles, press releases, marketing content, social media posts • Website manager and content creator (Wordpress) • Social media manager • Develop and execute successful online marketing campaigns • Communicate with automotive brands and motorsport promoters to obtain news and other information • Relate with clients to assure advertorial contents and ads exposure on both website and digital magazine

Chief Editor

• Feb 2015 - Aug 2015

Chief Editor for news website succedeinamerica.com Succede in America wants to be the reference for news about the United States, in particular concerning politics and current affairs. Tasks: website design and maintenance, social media marketing, news gathering, article drafting (Italian), editing. Chief Editor for news website succedeinamerica.com Succede in America wants to be the reference for news about the United States, in particular concerning politics and current affairs. Tasks: website design and maintenance, social media marketing, news gathering, article drafting (Italian), editing.

Event Coordinator

• Jan 2004 - Dec 2012

· Event planning and on site customer relations. · Supervising several projects completed by staff. Wrote and released press releases, photographer. · Event planning and on site customer relations. · Supervising several projects completed by staff. Wrote and released press releases, photographer.

Sporting Director

• 2008 - 2009

Sporting Director and Marketing Manager (Euroseries 3000 International Championship and F. Renault 2.0 Swiss Championship). Team leader and supervisor to all aspects of the racing weekend. Making sure the rules and regulations were followed in multiple aspects. Strategy planning / decision making / relationship with the stewards and race direction Sporting Director and Marketing Manager (Euroseries 3000 International Championship and F. Renault 2.0 Swiss Championship). Team leader and supervisor to all aspects of the racing weekend. Making sure the rules and regulations were followed in multiple aspects. Strategy planning / decision making / relationship with the stewards and race direction

Photographer

• 2007 - 2008

Supervisor

• 2004 - 2006

Event planning and management. No profit karting races. I was involved in designing the layout of the track. Furthermore I was involved in coordinating the variuos aspects of the event, from security to assisting the race director and stewards. Event planning and management. No profit karting races. I was involved in designing the layout of the track. Furthermore I was involved in coordinating the variuos aspects of the event, from security to assisting the race director and stewards.