Niamh Jiggins

Marketing, PR and Social Media Executive at Peak Retreats
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Contact Information
us****@****om
(386) 825-5501
Location
United Kingdom, GB

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Experience

    • United Kingdom
    • Leisure, Travel & Tourism
    • 1 - 100 Employee
    • Marketing, PR and Social Media Executive
      • Jul 2021 - Present

    • United Kingdom
    • Food & Beverages
    • 700 & Above Employee
    • Assistant Manager
      • Sep 2018 - Jul 2021

      Ventured back into the Fuller’s company and acquired more responsibility with becoming service coach. Service Coach - Coach, train and support the pub and hotel teams, maximising the performance and effectiveness of Fuller’s engaging service and the Five Golden Rules. Working closely with the training team and the lead service coach to ensure the correct training solutions are being implemented and contributing to be development of ‘engaging service’ within Fuller’s.Acquired a supervisory role after attending the Fullers 'learning to lead' course. Responsibilities included, leading the perfect shift, opening and closing the pub, cashing up tills and completing cash checks and ensuring that the team are all working well together.

    • France
    • Personal Care Product Manufacturing
    • 700 & Above Employee
    • Visual Merchandising and Marketing Intern
      • Jan 2018 - Sep 2018

      Worked in the L'Oreal head office in the luxe department under the premium skincare brand, Kiehl's. My role had a heavy focus on working with designers and the team on marketing materials for NPD to install in Kiehl's stores. My favourite launch was for Kiehl's 'Glow' product. The installation of the merchandising included 'naturality' to embody the ingredients of the product and the values of the brand. Alongside this, I coordinated with internal business divisions and agency partners to guarantee on-time, cost-effective delivery of marketing communications. The main focus of the communications was for the consumer sampling panel that I managed. The sampling panel was a platform used to gain new reviews on products. I would run this monthly on particular products from new launches to products that needed a boost in their profile, as we saw a direct correlation in products that had a number of reviews vs those that didn't. Further, I worked closely with the digital marketing team in creating new weekly CRM emails for the brand. I thoroughly enjoyed working on new email communications because it was interesting to see what worked best in terms of click-through rates. I found that a large 'hero' image at the beginning was what statistically saw better results per email. Alongside the marketing aspects of my role, I also managed the new store openings across the UK and Ireland. This visual merchandising aspect to my role included a lot of out of office experience. One particular eye-opening project was the installation of Kiehl's in Selfridges Trafford center. As the installation was underneath the Selfridges umbrella there were more processes and guidelines to follow in comparison to the Kiehl's store openings, therefore I had to work as best I could to merchandise the brand under these guidelines. The creation of visual marketing and styling of window displays meant that I would often undertake competitor reviews, starting my office days on Oxford Street.

    • United Kingdom
    • Food & Beverages
    • 700 & Above Employee
    • Bar Waitress
      • Mar 2016 - Jan 2018

      Wanting to expand my confidence and customer service skills, I decided to move to Fullers in order to gain more restaurant based experience and understand the variety of clientele. Wanting to expand my confidence and customer service skills, I decided to move to Fullers in order to gain more restaurant based experience and understand the variety of clientele.

    • United Kingdom
    • Food and Beverage Services
    • 700 & Above Employee
    • Waitress
      • Oct 2014 - Mar 2016

      This was my first job that I obtained when turning 16. I worked with Greene King alongside my studies in order to open my eyes to the world of work. This was my first job that I obtained when turning 16. I worked with Greene King alongside my studies in order to open my eyes to the world of work.

Education

  • University of Kent
    Business Management, 2:1
    2018 - 2020
  • Havant & South Downs College
    A Levels and Business BTEC, Sociology, English Literature, Business, Business BTEC
    2014 - 2017
  • Oaklands Catholic School
    10 GCSE's
    2009 - 2014

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