Senior Creative Planner

• Oct 2023 - Present

Creative Product

• Mar 2022 - Oct 2023

- Create new format: GameMag, Metaverse, Metagazine. - Work with our marketing analytics and consumer research teams to drive insight into how consumers are using our platform and translate these insights into innovative campaigns. - Develop content requirements for Content & Creative teams to produce in order to implement the campaigns, engage and educate targeted segments, drive demand, revenue and meet relevant business goals. - Build and manage marketing campaign calendar, deliverables and deadlines. - Develop product marketing strategy and conduct marketing programs to meet the needs of customers. - Support for building presentations to influence senior stakeholders with the campaign planning and execution. - Build and maintain strong partnerships with key stakeholders across the organization including product, business development, data science, and brand marketing. - Highlight Clients: Diana, Durex, TNEX, Dạ Hương, Knorr, Heineken, Samsung, Unilever, Gamuda Land, Clear, Lazada, VietinBank,… Show less

Public Relations

• Nov 2021 - Feb 2022

- Supporting the leader in implementing the execution timeline on channels: television, print press, electronic newspaper, social media. - PR and Social Content writing: Composing and developing marketing-communication materials. - Collaborate with leaders and sup to deploy special formats: eMagazine, infographic, webinar, podcast, comic. - Plan seeding and content for KOLs/group seeding. - Design some images in the press and social media channels. - Highlight Clients: Viettel, Mcredit, Funiki, Toto, Sojo, Sovico Group, Vietnam Airlines. Show less

Marketing Executive

• Oct 2020 - Oct 2021

- PR and Social Content writing: Composing and developing marketing-communication materials (press releases, advertorials, social posts, etc.). - Researching & reporting: Conducting market research and working on different types of reports (market analysis reports, media clipping reports, event reports, etc.) - Planning: Participating in integrated communication planning. - Administrative: Performing various administrative duties (contacting media, payment procedure, etc). - Keep the Tano Group website updated with new projects and staff as well as creating news items and other multimedia material. - Create creative ideas for streaming/making videos. - Assist in administrative jobs and event organization. Show less

Collaborator

• Dec 2020 - Mar 2021

- Propose Marketing initiatives/Promotional campaigns to start building new strong Product awareness, Product favorability, productivity and generate Sales opportunities, including potential Co-Marketing solutions. - Create persuasive arguments to sell products and services to customers. - Regularly reach out to potential customers. - Take care of customer complaints quickly and efficiently. - Set and maintain sales target goals. - Preparing and submitting sales contracts for orders. - Write up reports on customer satisfaction. - Keep up with current sales trends. - Greet and assist customers. - Other assigned tasks. Show less