Experience

LOTTE Properties Hanoi Co., Ltd

• Vietnam
• Retail
• 1 - 100 Employee

• Sales Planning & Marketing Senior Assistant

  • May 2022 - Present

  • Develop and deploy member application – LS. POINT application • Develop loyalty strategy and deploy loyalty program • Develop and deploy website for shopping mall • Conducting market research to develop brand efficiency, improve revenue efficiency • Develop and deploy member application – LS. POINT application • Develop loyalty strategy and deploy loyalty program • Develop and deploy website for shopping mall • Conducting market research to develop brand efficiency, improve revenue efficiency



Vincom Retail JSC

• Vietnam
• Real Estate
• 1 - 100 Employee

• Marketing Executive

  • Jul 2021 - Aug 2021

  • Deploying digital marketing tasks such as social media and advertising management • Do the market research, propose strategies for digital channels such as website and mobile application • Deploying digital marketing tasks such as social media and advertising management • Do the market research, propose strategies for digital channels such as website and mobile application



AEON MALL

• 300 - 400 Employee

• Sales Marketing Officer

  • Apr 2021 - Jun 2021

  Mall Operation Management - North Mall Management• Collect and organize periodic evaluation of business and marketing strategies from all malls• Propose plans and strategies to boost sales and commercial efficiency for AEON MALL Viet Nam• Responsible for implementing “Digital Strategy - Digital Transformation” such as website, mobile app, digital signage and Wi-Fi marketing for all malls• Planning and implementing the leading tasks related to corporate social responsibility such as CSR, SDGs Show less

• Marketing Officer

  • Aug 2018 - Apr 2021

  Digital Team Leader – AEONMALL Long Bien• Develop branding, communication strategies• Manage communication budget, keep track KPIs to make sure the plan & strategies is on track • Create detail plans, manage branding, communication task• Develop and deploy digital marketing channels such as chatbots, digital signage, mobile application...• Conducting market research to develop brand efficiency, improve revenue efficiency Achievement: • Create new communication channel - Instagram: Achieve 345% natural growth rate • Develop VOC System - Customer service chatbot: Minimize management costs by 20% and shorten the process • Create new cooperation process (Mall and Tenants), optimize the process and reach over 80% of tenants participating in communication cooperation Show less



Time Universal

• Vietnam
• Advertising Services
• 1 - 100 Employee

• Account

  • Jul 2017 - Jul 2018

  • Consulting communication solutions for customers • Manage, operate and coordinate internal team to deploy marketing communications services • Managing purchasing media materials such as KOLs, PR, hot page… • Consulting communication solutions for customers • Manage, operate and coordinate internal team to deploy marketing communications services • Managing purchasing media materials such as KOLs, PR, hot page…