Ngenda Kamayoyo

Director Programmes at Zambia National Broadcasting Corporation
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Contact Information
us****@****om
(386) 825-5501
Location
Zambia, ZM
Languages
  • English Full professional proficiency
  • Lozi Native or bilingual proficiency
  • Tonga Professional working proficiency
  • Nyanja Professional working proficiency
  • Bemba Professional working proficiency
  • Illa Limited working proficiency
  • Lenje Limited working proficiency

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Credentials

  • Chevening Certificate
    Foreign, Commonwealth and Development Office
    Sep, 2020
    - Oct, 2024
  • Newsroom Management for Editors
    Embassy of the United States of America
    Jun, 2019
    - Oct, 2024

Experience

    • Entertainment Providers
    • 100 - 200 Employee
    • Director Programmes
      • Mar 2023 - Present

      Scope • Ensure production and provision of programmes that contribute to the development of free and informed opinions by listeners and viewers thereby contributing to the national democratic process • Ensure production and provision of programmes that offer information, entertainment and education to Zambian listeners and viewers • Ensure production of programmes that reflect and promote Zambia’s national culture and diversity, defend democratic freedoms, contribute to the realisation of equal treatment between men and women and promote protection of the environment • Ensure broadcast of news and current affairs programmes which are comprehensive, unbiased and independent • Analyse feedback from listeners and viewers so as to provide varied and balanced programmes for all sections of the population • Provide technical advice and guidance on all programming activities in the Corporation • Ensure preparation of programmes directorate budget to support the directorate’s activities, thereafter ensure that all activities are within the approved budget • Prepare and present quarterly reports to the committee of the Board overseeing programming and make presentations on follow up issues as necessary • Provide overall technical input in all procurement of programmes by previewing the programmes, reviewing tender documents, purchase requisitions and attend to tender committee meetings • Attend the executive committee meetings to review operations of the Corporation, and attend to any duties as assigned by the Director General Show less

    • Zambia
    • Higher Education
    • 400 - 500 Employee
    • Lecturer
      • Mar 2022 - Mar 2023

      Scope  Prepared and delivered Media Management lectures to Media and Communications students  Prepared and delivered Production Techniques and Methods lectures to Public Relations and Advertising students  Collaborated with other academics and lecturers to improve teaching methods and expand knowledge base  Set and graded assignments, tests, and exams  Provided support to students and colleagues  Stayed current by reading widely on media and communications as well as marketing Achievements · Developed lecture notes, study materials, and assessments from scratch for newly introduced Public Relations and Advertising course, PRA3020 – Production Techniques and Methods · Achieved 93% pass rate for Media Management class of 2022, comprising 42 students · Achieved 82% pass rate for Production Techniques and Methods class of 2022, comprising 22 students · Took on additional class mid-year (Introduction to Media Studies) and achieved 65% pass rate for class of 2022, comprising 119 students Show less

    • Zambia
    • Media Production
    • 1 - 100 Employee
      • Jun 2019 - Sep 2022

      Scope Oversaw business-wide decision making to maintain business mission. Established and oversaw strategic business actions and streamlined operations Provided leadership to Diamond TV Zambia, implemented business direction and actualised strategic plans to meet client expectations and profitability goals. Led and contributed to market and business development activities, identified and pursued new potential client services opportunities. Developed high-performing teams which consistently exceeded business and operational goals, drove revenue and market expansion. Led management team staff meetings to communicate directives. Improved internal processes and stimulated overall organisational efficiency. Evaluated departmental performance and developed improvements to key operations. Recruited, identified, and developed media professionals to successfully exceed retention targets.Achievements Oversaw launch of the Diamond Media 2022 product offering to respond to consumer needs and satisfy client requirements in an increasingly digital and online market Led the establishment of a satellite office in Ndola on the Copperbelt Province to expand operations and tap into a new market. Oversaw the launch of Diamond TV on the DStv platform as well as on the Mingletainment App in October 2019, to become the first station available on all broadcasting platforms in Zambia. Building on the success of the Ndola and Mansa news bureaus, led the establishment of seven others in Mufulira, Senanga, Mazabuka, Chipata, Solwezi, Kabwe, and Kasama with strong prospects for further growth. Restructured internal security measures to reduce associated costs by 50%. Reviewed conditions of service and code of conduct to ensure conformity with and adherence to labour laws - a task successfully completed with approval from the Labour Office. Show less

      • Jan 2018 - Jun 2019

      Scope Constantly monitored news from other news agencies to keep up to date on all current events. Managed the work of more than 15 reporters, producers and team members to put out news content on the go. Developed a wide range of relationships with government agencies, embassies, civic, business and community leaders to stay on top of breaking news. Created layouts and worked with news production team members to complete a fresh Diamond News Desk @8 bulletin every day. Kept up-to-the-minute reports on breaking news events and posted updates on social media platforms. Assisted Head of News to control and manage costs for news stories, ensuring productions stayed within budgets to avoid overspending. Proofread at least 100 reports, broadcasting and TV presenter scripts per week, ensuring lines stayed grammatically correct and without faults under tight deadlines. Wrote and produced compelling investigative and human interest editorials popularly known as the Diamond Insight. Completed research and checked all facts to maintain high standard of journalistic integrity. Simplified topics such as healthcare, energy, government and technology through clear, concise and compelling writing.Achievements Helped the station achieve Health Reporting Award in 2018 by planning and directing the coverage of several health issues, especially highlighting the devastating cholera epidemic that broke out in October 2017. Helped the station achieve recognition from the Independent Broadcasting Authority (IBA) for balanced coverage of the Chilanga parliamentary by-election in 2018 with timely information updates. Show less

    • United Kingdom
    • Higher Education
    • 700 & Above Employee
    • Student Sustainability Architect
      • Dec 2020 - Jul 2021

      Supported development and delivery of the sustainable travel outreach & engagement programme. Among others, the objectives were to:  Develop stakeholder relationships to draft an Engagement, Volunteering and Outreach Implementation Plan;  Design appropriate success metrics / key performance indicators for the Plan and the monitoring mechanisms required to record progress;  Lead on the coordination/ delivery of Engagement, Volunteering and Outreach activities according to the Implementation Plan in conjunction with the Sustainability Service and wider stakeholders; and  Undertake analysis and an evaluation of completed / ongoing engagement, volunteering and outreach workstreams to inform future improvements. Show less

    • Zambia
    • 1 - 100 Employee
    • Public Relations Intern
      • Oct 2017 - Jan 2018

      Scope  Worked with Millennium Challenge Corporation team to devise and implement PR & Communications strategies for Bombay Drainage project.  Demonstrated the ability to work under pressure and prioritise workload, supporting multiple projects simultaneously.  Produced a range of written outputs including press releases, content packages and briefing notes.  Pitched creative story ideas to secure editorial placements.  Oversaw press office duties, delivery of reports and responding to public inquiries.  Supported and coordinated successful public events such as public consultations, exhibitions and public tours.  Developed and implemented media relations strategy to protect, grow and enhance Lusaka City Council brand and reputation with media and wider stakeholders. Show less

      • Jan 2017 - Jan 2018

      Scope Successfully managed over 20 news story edits per day under tight deadlines. Proofread at least 100 reports, broadcasting and TV presenter scripts per week, ensuring lines stayed grammatically correct and without faults. Served as key contributor in all phases of news concept design, collaborating with key strategists to increase quality of final content. Utilised understanding of public opinion, social media and traditional media use to create engaging and attention-grabbing stories. Managed all aspects of copy review and editing, including guidance and oversight of production. Interviewed sources, contacts and leads to gather information for stories. Developed and pursued stories independently and for assignment, covering a range of topics, including community and political subjects. Troubleshot problems during live news productions, keeping operations running smoothly and effectively. Counselled specialists across various news reporting areas, including business, sports and legal news desks committed to overall excellence of customised deliverables. Show less

      • Jan 2015 - Jan 2018

      Scope Led news broadcasting team to deliver trusted, quality news content. Carried out thorough fact-checking to maintain legally safe, compliant broadcasting output. Delivered breaking news stories authoritatively, presenting reliable updates as information unfolded. Read from a teleprompter clearly and professionally, adding improvised content as required to appropriately deliver broadcasts to time. Interviewed a diverse range of guests, using exceptional communication and interrogation skills to consistently deliver engaging content. Show less

      • Sep 2010 - Jan 2018

      Scope Delivered breaking news stories authoritatively, presenting reliable updates as information unfolded. Worked collaboratively with wider broadcasting teams to deliver trusted, quality news content. Interviewed a diverse range of guests, using exceptional communication and interrogation skills to consistently deliver engaging content. Attended regular training to grow skillset and continuously improve journalistic capabilities. Read from a teleprompter clearly and professionally, adding improvised content as required to appropriately deliver broadcasts to time. Show less

Education

  • University of Leeds
    Master of Arts - MA, Business/Corporate Communications
    2020 - 2021
  • University of Zambia
    Bachelor of Mass Communication, Communication and Media Studies
    2013 - 2018
  • Industrial Training Centre
    CILT Certificate, Logistics, Materials, and Supply Chain Management
    2017 - 2017
  • Hillcrest National Technical High School
    2003 - 2005

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