Experience

dealcloser

• Canada
• Technology, Information and Internet
• 1 - 100 Employee

• Head of Product

  • Nov 2021 - Present

  Focused on: - Established product lifecycle methodologies to help development team ship consistent and frequent value while staying within timeline and resource constraints. - Facilitating collaboration with all stakeholders (engineering, design, leadership, and marketing) to implement policy and process changes that allow us to stay focused on shipping value early and often. - Creating the Product vision, objectives, and roadmap based on our customers biggest needs - Collaborating with stakeholders to define objectives that drive cohesive end to end experiences - Ensuring the roadmap and strategy aligns with our business goals. - Defining, documenting, and communicating customer journeys and user stories - Prioritizing customer requests along side business needs to deliver the best possible solution for what the company needs at this time. Important focus on communicating trade-offs and identifying market gaps - Set performance management goals and objectives - Collaborate closely with engineering and design to refine requirements using an iterative, prototype based approached. - Managing sprint plans, issues, and decisions. Anticipating risk and ensuring we are focused on maximizing value within our set timeline - Track and communicate progress so that key stakeholders such as leadership and marketing can plan accordingly - Designing feedback loops so that we are confident that we're always building what is in the best interest of our current and future customers


Fly and Fetch
• Canada
• Transportation, Logistics, Supply Chain and Storage
• 1 - 100 Employee
• Product Manager

  • Apr 2022 - Feb 2023


DiveThru

• Canada
• Mental Health Care
• 1 - 100 Employee

• Head of Product

  • Oct 2020 - Oct 2021

  DiveThru is a mental wellbeing company that helps people DiveThru what they go thru. We work with mental health professionals and influential voices to create resources that help our community take charge of their mental wellbeing. From podcasts and articles to online programs and newsletters, our tools support young people and their mental wellness. Young adults are spending twice as much as the previous generations on self-care and mental health. Our audience has grown to over 9 million people diving thru articles, journals, podcasts, and newsletters focused on helping them with their mental well-being.



Jobber - Software for Mobile Services

• Product Manager, Machine Learning & Integrations

  • Jan 2019 - Sep 2020

  Jobber's award-winning software helps small home service businesses organize their entire operations, from scheduling jobs and managing their crews, to invoicing customers and collecting payments. - Responsible for identifying ways to maximize user adoption through the introduction and implementation of Machine Learning. Used a "value first" mentality to prioritize what kind of ML work would be the most impactful with the least amount of effort. - Responsible for identifying ways to introduce new revenue streams via 3rd party integrations. Introduced integrations and revenue sharing opportunities with multiple 3rd party companies that brought new functionality to users and more revenue to Jobber. - Led cross-functional teams of engineering, design, and marketing. Guided product definition, strategy, and long-term vision for initiatives across Jobber Online for our audience of Service Providers - Worked to identify the biggest problems to solve. Drove new feature development from start to finish - Ran user research, usability studies, data-driven experiments to inform product direction - Launched features such as Activity Feed, Home (new dashboard), GPS Tracking (FleetSharp Integration), and Lead Management (Hatch Integration)



Testfire Labs

• Canada
• Software Development

• Product Manager, Hendrix.ai

  • Aug 2017 - Jan 2019

  Testfire Labs is a software and consulting services company building innovative products that take advantage of the latest developments in Artificial Intelligence. Testfire’s flagship product, Hendrix.ai, leverages natural language processing and machine learning to automatically capture meeting notes and optimize organizational outcomes. Designed for the challenges faced by today’s large enterprises, Hendrix is your company intel manager and your meeting companion. He's integrated into your team and your business, and he's always around when you need him. Meetings are frequently a point of frustration and a burden on resources, without being able to measure them they cannot be improved. Hendrix illustrates a picture by topic and category to give you insight on the effort to move your business forward. Responsible for: - Launched Hendrix.ai, tool for taking automated meeting minutes. - As PM and BD brought Hendrix from launch to hundreds of sign ups per week. - Determined product road map, vision, and strategy for Hendrix.ai - Oversaw the development/scrum team and ensured deliverables were met using Agile development processes - Researched and identified ways to leverage the most recent advances in natural language processing to deliver automated meeting minutes and gather insights from recorded transcripts



Northern Sessions

• Canada
• Media Production

• Co-founder/Manager

  • Feb 2015 - Oct 2018

  The Northern Sessions is a live performance video series based in Edmonton, AB. We specialize in creating live sessions, concert videos, EPKs, and more. We've had the pleasure of working with over 90 artists making hundreds of videos. Founded in 2015 by Nathan Beck, Pablo Herrera, Daelan Wood, and Jordan Beaubien, The Northern Sessions is dedicated to creating professional, meaningful content, and a platform for musicians to promote their music. The Northern Sessions is a live performance video series based in Edmonton, AB. We specialize in creating live sessions, concert videos, EPKs, and more. We've had the pleasure of working with over 90 artists making hundreds of videos. Founded in 2015 by Nathan Beck, Pablo Herrera, Daelan Wood, and Jordan Beaubien, The Northern Sessions is dedicated to creating professional, meaningful content, and a platform for musicians to promote their music.



Localize

• Canada
• Information Services
• 1 - 100 Employee

• Product Manager

  • Mar 2012 - Jul 2017

  Localize provides software, services, and expertise to manage local and specialty food products in retail stores. We see a future with increased trust across the food supply chain and stronger connections between shoppers, food businesses, and retailers. Localize works with grocers, food producers, and third-party certifiers who want to make this a reality. Work within design, communications, and data roles. Actively understand the technical details behind all staff positions and strive to create technical continuity for the long-term success of the project. Actively ask questions, challenge assumptions, and improve the Localize system, particularly as it relates to the Localize score, the accuracy and transparency of communications, and the overall program focus. Responsible for: - Implemented Agile development processes - Defined the roadmap for the Localize platform as it grew from 0 accounts to >350 stores across North America - Launched algorithm for matching UPC codes from grocery inventory lists to the Localize database, a key advantage in acquiring new clients - Developed the "Localize Score", helping measure how local food is relative to a user's location, a key feature that differentiated Localize



Live Local Alberta

• Supply Chain Coordinator/Customer Service Lead

  • Nov 2010 - Jan 2012

  • Built and maintained a high quality and consistent supply chain of products to sell to consumers • Built and maintained relationships with producers and consumers. • Creating new ideas to generate revenue and cut expenses • Generated ways to help expand the organization’s appeal to a broader customer base • Answer emails and phone calls • Create weekly newsletter • Built and maintained a high quality and consistent supply chain of products to sell to consumers • Built and maintained relationships with producers and consumers. • Creating new ideas to generate revenue and cut expenses • Generated ways to help expand the organization’s appeal to a broader customer base • Answer emails and phone calls • Create weekly newsletter