Experience

MarketStar Bulgaria

• Bulgaria
• IT Services and IT Consulting
• 1 - 100 Employee

• • Oct 2022 - Present

  MarketStar Bulgaria is a SaaS agency that helps IT companies attract b2b clients and access new markets around the globe. We develop and execute outbound strategies on behalf of technology companies to enrich their pipelines and start conversations with potential clients. We test new markets and validate their product-market fit. We can act as a remote business development unit or support an existing sales team.MarketStar Bulgaria is an official partner of the World Health Organization (WHO).As a Sales Team Lead, I manage a team of Business Development Representatives (BDRs) who work with IT companies part of our client portfolio. The team is responsible for creating new opportunities for our clients by executing sales campaigns, brainstorming positioning strategies, conducting market research, building relevant ICP, generating high quality prospects, and conducting weekly reporting.𝐌𝐚𝐢𝐧 𝐑𝐞𝐬𝐩𝐨𝐧𝐬𝐢𝐛𝐢𝐥𝐢𝐭𝐢𝐞𝐬:▪ tracking, managing, and ensuring the personal and professional development of each team member▪ team management & leadership▪ leading and managing change within the team following Out2Bound's acquisition by MarketStar ▪ project planning - ensuring that the team is providing value to the IT companies we work with and that we meet & exceed their expectations▪ communicating objectives, strategies, and results with key stakeholders and C-level executives of companies from Europe & North America on a daily basis▪ facilitating & leading trainings▪ ensuring data & security compliance across the team in accordance with company and client policies▪ working closely with upper management & HR to determine strategies for company, team, & personal development▪ interviewing BDR candidates and onboarding new team members▪ participating and representing MarketStar Bulgaria at conferences▪ leading the project of internal company handbook (onboarding materials) for a second year in a row Show less

• • Sep 2021 - Oct 2022

  As a Business Development Representative, I help tech and IT companies approach new markets, enter different industries, and establish a consistent pipeline of new clients.𝐌𝐚𝐢𝐧 𝐑𝐞𝐬𝐩𝐨𝐧𝐬𝐢𝐛𝐢𝐥𝐢𝐭𝐢𝐞𝐬:▪ working closely with founders and C-level executives of small to large IT companies to build their ICP (Ideal Client Profile)▪ business development▪ market validation▪ identifying client needs▪ creating outbound b2b sales strategies▪ executing GDPR-compliant lead generation through LinkedIn Sales Navigator, internal CRM systems, and other sources▪ prospecting and qualifying leads▪ executing Cold Calling 2.0 under different time zones▪ structuring communication plans, developing cadences, and writing b2b outreach messages ▪ running email and LinkedIn sales campaigns▪ handling responses - working with objections, scheduling appointments, executing follow-ups▪ creating weekly and monthly sales and industry reports▪ account management - responsible for multiple clients from Europe and North America▪ geographical markets successfully entered: Europe, North America, South America, UAE, Asia, Show less

• • Mar 2021 - Aug 2021



Henkel

• Germany
• Manufacturing
• 700 & Above Employee

• Marketing Intern

  • Jun 2019 - Nov 2019

  Henkel operates worldwide with leading innovations, brands and technologies in three business areas: Adhesive Technologies, Beauty Care and Laundry & Home Care. The company holds leading positions with its three business units in both industrial and consumer businesses thanks to strong brands, innovations and technologies such as Persil, Schwarzkopf and Loctite. As part of the Marketing Departament of Laundry & Home Care I was resposible for: - POSM creation; - Data extraction and preparation of regular reports (using Nielsen, Excel and PowerPoint); - Team meetings organization. Show less



tbi bank

• Greece
• Banking
• 700 & Above Employee

• HR Trainee

  • Sep 2018 - Nov 2018

  TBI Bank is a consumer and SME focused bank, operating in Bulgaria and Romania. The successful business model and customer-oriented approach allowed TBI Bank to become the most profitable and efficient bank in Bulgaria (Capital K10, 2018). TBI Bank is focused on becoming a next generation digital lender. As part of the HR team I was responsible for: - Update Job Descriptions of bank's employees; - Participate at and help with organizing bank's careers days. TBI Bank is a consumer and SME focused bank, operating in Bulgaria and Romania. The successful business model and customer-oriented approach allowed TBI Bank to become the most profitable and efficient bank in Bulgaria (Capital K10, 2018). TBI Bank is focused on becoming a next generation digital lender. As part of the HR team I was responsible for: - Update Job Descriptions of bank's employees; - Participate at and help with organizing bank's careers days.