Neshelle Ann Callas
Digital Marketing Intern at Yellow Brick Media Group, Inc.- Claim this Profile
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Credentials
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The Fundamentals of Digital Marketing
Google Digital GarageNov, 2020- Sep, 2024 -
Social Media Management 101 Course
Course Belt Learning Inc.Oct, 2020- Sep, 2024
Experience
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Yellow Brick Media Group, Inc.
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Advertising Services
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1 - 100 Employee
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Digital Marketing Intern
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Aug 2023 - Present
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Soul Creatives Co.
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Canada
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Retail
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Social Media Manager
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Jun 2022 - Present
• Oversees Soul Creatives' interactions with the public through implementing content strategies for social media platforms. • Responsible for developing content calendar for social media and ensuring that a consistent brand voice is observed across all platforms. • Identifies market demand through qualitative social listening, competitor analysis, benchmarking, and social media analytics reporting to further gain insight into the market and industry in general. • Spearheads the digital campaigns to build an online community, recognize audience interaction patterns, and analyze the engagement data. Show less
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Social Media Marketing Manager
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Mar 2021 - Present
• Tasked to schedule Instagram posts for major clients such as The Beauty Cave Boutique, Playsuit Apparel, and Grow by Mia. • In charge of creating & curating social media content bank. The work involved are writing the captions, creating graphics, and editing video reels. • Responsible for the development and management of the online community. • Conducted influencer seeding for different clients. • Maintains a weekly and monthly report tracking the social media presence's performance. • Responsible for writing engaging and helpful content online for clients. Show less
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Savvy Salon Marketing
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New Zealand
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Marketing Services
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1 - 100 Employee
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Junior Graphic Designer
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Apr 2023 - Jul 2023
• Collaborated with salons in Australia and New Zealand to create and edit compelling social media graphics aligned with their brand identity and marketing goals. • Developed a deep understanding of each salon's unique style and target audience to deliver visually appealing designs that resonated with customers. • Ensured consistent branding and messaging across all social media platforms. • Managed multiple projects simultaneously and met tight deadlines. • Collaborated with salons in Australia and New Zealand to create and edit compelling social media graphics aligned with their brand identity and marketing goals. • Developed a deep understanding of each salon's unique style and target audience to deliver visually appealing designs that resonated with customers. • Ensured consistent branding and messaging across all social media platforms. • Managed multiple projects simultaneously and met tight deadlines.
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Social Media Manager
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Oct 2021 - Dec 2022
• Tasked to edit Ukulele videos from his YouTube account to post on his Facebook & Instagram pages. • In charge of creating & curating social media content bank. The work involved are writing the captions, creating graphics, editing Instagram reels and TikTok videos. • Responsible for the development and management of his online community. • Tasked to edit Ukulele videos from his YouTube account to post on his Facebook & Instagram pages. • In charge of creating & curating social media content bank. The work involved are writing the captions, creating graphics, editing Instagram reels and TikTok videos. • Responsible for the development and management of his online community.
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Social Media Marketing Manager
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Dec 2020 - Dec 2022
• Responsible for the Instagram feed curation by finding aesthetic photos of polymer clay earrings, transferring them into Planoly, writing captions, and scheduling content. • Coordinated with different polymer clay makers and make sure to answer DMs & comments. • Created graphics for social media posts, and editing reels for monthly Instagram takeovers. • Ensured that the visual displays are aligned with the brand's aesthetic and vision. • Responsible for overseeing Clay Craze Studio's logistics operations and manages, improves, and optimizes different stages of the supply chain for a short period of time. • Gained significant traction over the past year, increasing the account's followers from 23,000+ to 50,000+. Show less
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Freelance
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Egypt
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Human Resources
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1 - 100 Employee
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Wedding Coordinator
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Sep 2022 - Sep 2022
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Social Media Marketing Intern
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Aug 2022 - Sep 2022
• Tasked to promote the channel of CreaTV (PUP CreaTV is the first university-based online channel in the Philippines with over 35,000+ likes and 39,000+ followers). • Tasked to conceptualize and create promo & engagement posts, to increase followers and likes, to monitor the status of each platform, and to post and create copy/captions for pub mats. • Tasked to promote the channel of CreaTV (PUP CreaTV is the first university-based online channel in the Philippines with over 35,000+ likes and 39,000+ followers). • Tasked to conceptualize and create promo & engagement posts, to increase followers and likes, to monitor the status of each platform, and to post and create copy/captions for pub mats.
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BANGON Organization
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Civic and Social Organizations
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1 - 100 Employee
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Social Media Manager
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Aug 2020 - Feb 2022
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INQUIRER.net
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Philippines
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Online Media
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1 - 100 Employee
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Content Writer
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Oct 2019 - Dec 2019
• Responsible for writing engaging and helpful content online. • In charge of producing top-notch written and visual content from the trending posts. • Coordinated with the marketing team to assist various artists and bands coming inside the Inquirer Pop studio to perform. • Responsible for writing engaging and helpful content online. • In charge of producing top-notch written and visual content from the trending posts. • Coordinated with the marketing team to assist various artists and bands coming inside the Inquirer Pop studio to perform.
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Education
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Polytechnic University of the Philippines
Bachelor of Arts in Broadcasting, Broadcast Journalism -
Eugenio Lopez Jr. Center for Media Arts Senior High School
Media Arts