Business Development Executive

• Nov 2021 - Present

Head of Content Development

• Mar 2017 - Oct 2017

As a Head of Content Development for APAC clients, my role was to conceive, create and coordinate a wide variety of content for the client, for whatever their marketing goals may have been. I often directly consulted with my clients over the telephone and by email to explain the benefits of both Content Marketing and the need for onsite content changes. Examples of the kind of content I write include: -The planning, organization of strategy and ultimately, production of various different pieces of content, tailored to our clients requirements, the types of content could include Content Marketing Blogs, Website Content, SEO Resource Materials, Infographics, Onsite SEO Content, Email Marketing Content, Essays and Presentations, Dissertations and case studies and E-books. - Liaising with management and various members of the team to advise and assist with the content requirements of different projects and how it could affects various different kinds of projects from SEO strategy to website design and everything in between. -Consulting with clients about the various benefits of our services, such as content marketing or a change to their websites content, and how they could further be leveraging the potential of their content to gain them extra brand awareness. -Drafting the strategy, frame work and often times, creating email marketing templates for clients. I strive to create imaginative, creatively constructed and well thought through content in order to provide my clients with the best possible chances of that content being noticed where it matters. Whether that be by their potential customers or by Google itself. Show less

Business Development Manager

• Mar 2016 - Feb 2017

It's during my time as a salesperson at Digital Monopoly I feel that I really was introduced to the world of digital marketing and developed not only my sales skills through outbound marketing and sales calls, but also my in depth knowledge of the inner workings of various different fields of Digital marketing and how to effectively explain this and the value of these fields and services to prospects and potential clients. After learning the ropes and completing my training I was able to rapidly expand on my sales skills directly and quickly developed a healthy pipeline and generated many qualified leads, and subsequent sales. My Roles and responsibilities included: - Making outbound marketing calls to small to medium sized businesses throughout the AU and Thai markets. -Conceiving and fine tuning pitches and email marketing materials that would then be sent to prospective clients. -Ensuring great customer service and phone manner to effectively engage and explain our services to potential customers. -Generating qualified and interested leads. -Researching and gathering the necessary information on a business in order to most effectively engage and explain our services and products (such as most appropriate point of contact). Show less