Digital Media Specialist

• Sep 2022 - Present

• Handling strategic planning, content strategy, content creation, and execution of posts across Instagram, LinkedIn, Pinterest, TikTok, Facebook, and YouTube. • Worked closely with the director of marketing to optimize the content calendar across all platforms to coincide with new marketing techniques and product launches. • Created unique content and videos, including shooting and video editing which attracted high user engagement and reach across various social media platforms. • Moderated user content to ensure all engagement with the brand was appropriate and amplified the company mission and message. • Implemented and managed CRM and other automation such as email marketing and SMS marketing to increase sales and visibility across UAE. • Plan content and prepare social media posting calendar via automated posting platforms such as Hootsuite. • Design and develop e-commerce and dynamic websites via the WordPress platform. • Handle on-page & off-page SEO to increase the company’s search engine ranking via the Google search engine and also complete expertise in Google Analytics, Search Console, GMB, Meta Pixel, and other conversion tracking integrations. • Generate weekly insight reports and metrics to identify the scope for development across social media platforms by acquiring data from sources such as Google Analytics, Bing, Facebook & Instagram Insights, Twitter Analytics, and LinkedIn Insights. Show less

Digital Media Specialist / Advanced Web Developer

• Apr 2020 - Sep 2022

Helped to launch an online presence for a hall-of-fame NBA athlete, including digital payment gateway integrations, affiliate marketing systems, CRM & Social media management. Enabling business growth, web platform performance, and customer satisfaction. www.mutombocoffee.com • Successfully raised awareness to prospective clients on the importance of online presence for the company’s growth during the COVID-19 pandemic and thereby delivering over 125+ cloud-based web platform sales in a period of 12 months • Managed a budget of AED 700k for a real estate firm for paid social media advertising and generated nearly AED 10 million in new business through lead generation campaigns. Show less

NOC/Quality Engineer

• Jan 2019 - Jan 2020

•Reporting to the Head of the Projects Department, for the coordination with the relevant authorities, consultants, contractors, and the client throughout the project life cycle. •Data acquisition and Liaise with Authorities like RTA (ROW, TRAFFIC, ROADS, RLTS, ETC), ETIHAD RAIL, DEWA, ETISALAT, DU, EMPOWER, ARMED FORCES, FEWA, SEWA, SEWA AL-DHAID, SRTA, STPS, DPW, MOID, AJMAN MUNCIPALITY, RAK MUNCIPALITY, RAK GAS, TRANSCO, TABREED, DOLPHINE POWER, EMARAT GAS and other Service Agencies and Consultants for follow up and clarifying the utilities scope of work on day to day basis with the ultimate goal of obtaining their NOC. •NOC Submission & Liason with TRAKHEES, NAMI & NAKHEEL •Handle RTA, TRAKHEES, NAMI, DM, & DEWA Online Portals for NOC submissions. •Attending project kick off meetings, workshops, follow up meetings with all project stakeholders to ensure the smooth progression of the project and thus the delivery of the project on time and within budget. •Collaborating with the project team to produce design reports, drawings and documentations. •Assessment of impact on any of the existing utilities and catering for any future requirements of utility agencies/clients/stakeholders. •Ensuring the good quality of deliverables, implementation of company’s QA/QC procedures. •Manages large-scale and complicated Utilities relocation schemes and close coordination with the Client and the statutory bodies to complete the Design and Construction within a tight period while avoiding claims and time extensions. •Maintain full knowledge of the scope of work and scope of services for each project, including any changes which may evolve, occur or be required throughout the course of the project. •Perform site visits/visual reviews of ongoing projects if required. •Give backup for design team in discussion with Roads, Structures and Highway Departments and Follow up Final Design approvals. Show less

Utility / NOC Engineer

• May 2014 - Jan 2019

Project Engineer

• Jun 2013 - Jan 2014

Asst. Project Engineer

• Apr 2009 - Jun 2011