Neha Gupta

Digital Marketing Intern at Digiperform
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Contact Information
us****@****om
(386) 825-5501
Location
Noida, Uttar Pradesh, India, IN

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Sanil Nair

Neha reported to me directly in Standard Chartered Bank. Neha is one of the finest and most passionate resources i have ever worked with. She was among the top 3 Relationship Managers in Standard Chartered Bank pan India and truly an asset to an organisation. Her sheer passion to excel and knowledge of the market has made her what she is today. She was consistent 1 rater through out the time, which further indicate her performance and strong credibility she build up in SCB. My best wishes to her and i look forward to work with her in future too.

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Credentials

  • Certificate Programme in Digital Marketing & Strategy
    Indian Institute of Management, Indore
    Feb, 2023
    - Oct, 2024

Experience

    • India
    • Technology, Information and Internet
    • 500 - 600 Employee
    • Digital Marketing Intern
      • Feb 2023 - Present

      Social Media Management: Assist in planning, creating, and scheduling engaging content across various social media platforms. Monitor and engage with the online community, responding to comments and messages. Analyze social media performance metrics and provide insights to enhance strategy. Content Creation: Contribute to the creation of compelling and shareable content for digital channels. Collaborate with the marketing team to develop blog posts, graphics, and other… Show more Social Media Management: Assist in planning, creating, and scheduling engaging content across various social media platforms. Monitor and engage with the online community, responding to comments and messages. Analyze social media performance metrics and provide insights to enhance strategy. Content Creation: Contribute to the creation of compelling and shareable content for digital channels. Collaborate with the marketing team to develop blog posts, graphics, and other multimedia content. Email Marketing: Support the execution of email marketing campaigns, including content creation and list management. Monitor email performance and provide recommendations for improvement. Search Engine Optimization (SEO): Assist in optimizing website content for search engines. Conduct keyword research and stay updated on SEO best practices. Website Designing: Collaborate with the web development team to contribute to the design and user experience of the company website. Assist in creating visually appealing and user-friendly web pages. Google Ads: Assist in the setup, monitoring, and optimization of Google Ads campaigns. Conduct keyword research and analyze campaign performance. Facebook Ads: Contribute to the planning and execution of Facebook advertising campaigns. Monitor ad performance, analyze results, and provide recommendations for improvement. Analytics and Reporting: Utilize analytics tools to track and analyze digital marketing performance. Generate regular reports on key performance indicators (KPIs) and provide actionable insights. Marketing Research: Stay informed about industry trends and competitor activities. Conduct market research to identify opportunities for improvement. Show less Social Media Management: Assist in planning, creating, and scheduling engaging content across various social media platforms. Monitor and engage with the online community, responding to comments and messages. Analyze social media performance metrics and provide insights to enhance strategy. Content Creation: Contribute to the creation of compelling and shareable content for digital channels. Collaborate with the marketing team to develop blog posts, graphics, and other… Show more Social Media Management: Assist in planning, creating, and scheduling engaging content across various social media platforms. Monitor and engage with the online community, responding to comments and messages. Analyze social media performance metrics and provide insights to enhance strategy. Content Creation: Contribute to the creation of compelling and shareable content for digital channels. Collaborate with the marketing team to develop blog posts, graphics, and other multimedia content. Email Marketing: Support the execution of email marketing campaigns, including content creation and list management. Monitor email performance and provide recommendations for improvement. Search Engine Optimization (SEO): Assist in optimizing website content for search engines. Conduct keyword research and stay updated on SEO best practices. Website Designing: Collaborate with the web development team to contribute to the design and user experience of the company website. Assist in creating visually appealing and user-friendly web pages. Google Ads: Assist in the setup, monitoring, and optimization of Google Ads campaigns. Conduct keyword research and analyze campaign performance. Facebook Ads: Contribute to the planning and execution of Facebook advertising campaigns. Monitor ad performance, analyze results, and provide recommendations for improvement. Analytics and Reporting: Utilize analytics tools to track and analyze digital marketing performance. Generate regular reports on key performance indicators (KPIs) and provide actionable insights. Marketing Research: Stay informed about industry trends and competitor activities. Conduct market research to identify opportunities for improvement. Show less

    • United Kingdom
    • Banking
    • 700 & Above Employee
    • Priority Relationship Manager
      • Sep 2019 - Dec 2020

      - Build and deepen relationships with existing Priority Customers to achieve increase in share of wallet and revenues. - Provide professional customer service to achieve a high percentage of customer satisfaction and retention. - Manage the portfolio to de-risk against attrition and achieve stability of book. - Have complete knowledge of the customer base in terms of the profile, demographics & psychographics and assets in the Bank and in other places. - Serve as the one-point… Show more - Build and deepen relationships with existing Priority Customers to achieve increase in share of wallet and revenues. - Provide professional customer service to achieve a high percentage of customer satisfaction and retention. - Manage the portfolio to de-risk against attrition and achieve stability of book. - Have complete knowledge of the customer base in terms of the profile, demographics & psychographics and assets in the Bank and in other places. - Serve as the one-point contact to the High Net Worth customers of the Bank Show less - Build and deepen relationships with existing Priority Customers to achieve increase in share of wallet and revenues. - Provide professional customer service to achieve a high percentage of customer satisfaction and retention. - Manage the portfolio to de-risk against attrition and achieve stability of book. - Have complete knowledge of the customer base in terms of the profile, demographics & psychographics and assets in the Bank and in other places. - Serve as the one-point… Show more - Build and deepen relationships with existing Priority Customers to achieve increase in share of wallet and revenues. - Provide professional customer service to achieve a high percentage of customer satisfaction and retention. - Manage the portfolio to de-risk against attrition and achieve stability of book. - Have complete knowledge of the customer base in terms of the profile, demographics & psychographics and assets in the Bank and in other places. - Serve as the one-point contact to the High Net Worth customers of the Bank Show less

    • United Kingdom
    • Banking
    • 700 & Above Employee
    • Associate Director
      • Jan 2008 - Jun 2017

      Handling team of Relationship Managers and executives efficiently. Driving sales by onboarding new corporates for salary accounts and cross sales of other banking products like casa, loans, credit cards, wealth, etc. Handling team of Relationship Managers and executives efficiently. Driving sales by onboarding new corporates for salary accounts and cross sales of other banking products like casa, loans, credit cards, wealth, etc.

    • India
    • Financial Services
    • 700 & Above Employee
    • Relationship Manager
      • Feb 2007 - Dec 2007

      Proficiency Forte Acquisition of customers and giving them investment guidelines. Designing and managing portfolios of customers. Retention of clients by giving them well services and returns. Maintaining good public liaison with high net worth NRI customers as well as domestic customers Advising customer on their investment that includes creating a portfolio depending on risk appetite of the client. Handling service related issues and establishing relationship with the… Show more Proficiency Forte Acquisition of customers and giving them investment guidelines. Designing and managing portfolios of customers. Retention of clients by giving them well services and returns. Maintaining good public liaison with high net worth NRI customers as well as domestic customers Advising customer on their investment that includes creating a portfolio depending on risk appetite of the client. Handling service related issues and establishing relationship with the customers Show less Proficiency Forte Acquisition of customers and giving them investment guidelines. Designing and managing portfolios of customers. Retention of clients by giving them well services and returns. Maintaining good public liaison with high net worth NRI customers as well as domestic customers Advising customer on their investment that includes creating a portfolio depending on risk appetite of the client. Handling service related issues and establishing relationship with the… Show more Proficiency Forte Acquisition of customers and giving them investment guidelines. Designing and managing portfolios of customers. Retention of clients by giving them well services and returns. Maintaining good public liaison with high net worth NRI customers as well as domestic customers Advising customer on their investment that includes creating a portfolio depending on risk appetite of the client. Handling service related issues and establishing relationship with the customers Show less

Education

  • Indian Institute of Management, Indore
    Certificate, Digital marketing
    2022 - 2023
  • ICFAI Business School
    MBA, Finance
    2005 - 2007
  • Institute of Management Studies - Noida C.C.S University
    B.C.A, computers
    2001 - 2004
  • ST. Mary's Sec High School
    X
    1987 - 1999

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