Experience

Minsulate Manufacturing Company

• India
• Wholesale Building Materials
• 1 - 100 Employee

• Sales & Marketing

  • Jun 2020 - Present

  Jamshedpur, Jharkhand, India



grofers

• India
• Technology, Information and Internet
• 700 & Above Employee

• Deputy Manager

  • Apr 2019 - Jan 2020

  Gurgaon, India 1. End-to-end campaign conceptualization, planning & execution: • BTL sampling activity to promote Grofers' private label products • Engagement driven campaigns on the themes of General Elections & Cricket World Cup • To drive acquisition & retention for Grofers’ Membership program • Customer Engagement through effective targeting 2. Driving partnership pitches for Grofers & managing associations with partners 3. Scenario analysis & sale projections to enable… Show more 1. End-to-end campaign conceptualization, planning & execution: • BTL sampling activity to promote Grofers' private label products • Engagement driven campaigns on the themes of General Elections & Cricket World Cup • To drive acquisition & retention for Grofers’ Membership program • Customer Engagement through effective targeting 2. Driving partnership pitches for Grofers & managing associations with partners 3. Scenario analysis & sale projections to enable decision-making for value proposition construct 4. Research Design & Analysis • To identify Grofers' brand value proposition to tap into new demand segment • Customer behavioral nuances across cart ranks • Customer Drivers for Brand Trial Show less



DDB

• United States
• Advertising Services
• 700 & Above Employee

• Planning & Strategy Intern

  • Apr 2018 - May 2018

  Bengaluru Area, India 1. Qualitative and Quantitative Research and Insight Mining in the AlcoBev Category 2. Animatics Ad Testing Result & Action Item Plan 3. Recommendation Framework for Ad Virality on Social Media (for popular confectionery brand) 4. Research on Evolving Landscape of jewelry buying in India 5. Creative Brief Writing



MICA | The School of Ideas

• India
• Higher Education
• 100 - 200 Employee

• Member, Placement Committee

  • Aug 2017 - Mar 2018

  Ahmedabad Area, India • Interacted with company hiring teams to explore avenues for engagement with MICA • Facilitated the end-to-end campus hiring process



Mu Sigma Inc.

• United States
• Business Consulting and Services
• 700 & Above Employee

• Trainee Decision Scientist

  • May 2015 - Jul 2016

  Bengaluru Area, India • Delivered analytical solutions to business problems in operations and financial risk for Fortune 500 clients • Engaged with clients to define problems, co-create solutions and drive impact from the solutions • Created content for sales and account growth in domain of financial model validation • Conducted organization level peer training sessions. eg:- UK Steel Crisis • Awarded under the ‘Spot Award’ category for ‘sustained motivation and commitment to delivery under… Show more • Delivered analytical solutions to business problems in operations and financial risk for Fortune 500 clients • Engaged with clients to define problems, co-create solutions and drive impact from the solutions • Created content for sales and account growth in domain of financial model validation • Conducted organization level peer training sessions. eg:- UK Steel Crisis • Awarded under the ‘Spot Award’ category for ‘sustained motivation and commitment to delivery under challenging conditions’ Show less