Navya P M

Associate Manager at Annalect India
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Location
كارناتاكا مايسور الهند, IN

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Credentials

  • Project Management Foundations
    LinkedIn
  • Advertising on Facebook
    LinkedIn

Experience

    • India
    • Advertising Services
    • 700 & Above Employee
    • Associate Manager
      • ‏أكتوبر 2021 - - الحالي

    • Lead – Digital Services Group
      • ‏سبتمبر 2019 - ‏أكتوبر 2021

      • Supervising Ad operations, Digital investment, SMM, SEM, and programmatic marketing functions• Managing a team span of 20+• Optimal resource management in form of emerging possibilities, replacement, and attrition• Supervise and coach team members, as well as track team performance through team assessments, frequent review meetings, and active feedback sessions• Identifying areas for improvement, as well as putting procedures in place to improve delivery efficiency• To ensure that all allocated projects have adequate client management and workflow management

    • Marketing Services
    • 700 & Above Employee
    • Team Lead
      • ‏سبتمبر 2017 - ‏يناير 2019

      • Develop, implement, and manage marketing campaigns that promote the products and services of a company• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)• Identify trends and insights, and optimize spend and performance based on the insights• Lead and develop a data analysts team• On boarding the new processes and help the team members towards streamlining it• Troubleshooting the issue and creating the root cause analysis with proper preventive actions• Establishing best practices and implementing new initiatives• Ensuring that the output meet requirement of completeness, accuracy, consistency and data integrity• Estimation, planning and project activity tracking• Actively participating in achievement of team goals • Identifying and suggesting methods for improvement to workplace practices, procedures, policies and processes

    • Team Coordinator
      • ‏يناير 2013 - ‏أغسطس 2017

      • Develop the right strategies for effective data analysis and reporting• Transform the raw data into actionable business insights through statistics and data models• Auditing Ads as per the Guidelines set by the Client, which are parked upon Rejection and Warning. Also, tracking the status of line items (active, inactive, paused & delivering) serving as per the time line

    • Repoting Analyst
      • ‏سبتمبر 2010 - ‏ديسمبر 2012

      • Establish systematic reporting processes and procedures to ensure the timely delivery of daily, weekly, monthly, and ad hoc reports to Clients• To ensure reporting accuracy, completeness, and timeliness through proactive awareness, testing, and processes• Collaborate with internal and external department customers to develop and document needs for improving Visualization capabilities• Converts data into a relevant, professional, and simple-to-understand dashboard for a variety of audiences.

Education

  • University of Mysore
    Bachelor of Science, Statistics
    -

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