Natsuki Katsumata

Social Media Strategist and Planner at BBDO Japan
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Contact Information
us****@****om
(386) 825-5501
Location
Minato, Tokyo, Japan, JP
Languages
  • Japanese Native or bilingual proficiency
  • English Professional working proficiency

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Credentials

  • Measure and Optimize Social Media Marketing Campaigns
    Meta
    Sep, 2022
    - Nov, 2024
  • LINE公式アカウント基礎マスター講座｜初心者向けの作り方・操作方法を完全解説！
    Udemy
    Jun, 2022
    - Nov, 2024
  • 【売上を安定させる】Googleマイビジネス（MEO）×LINE公式アカウントでリピーターを集客するビジネス戦略
    Udemy
    Jun, 2022
    - Nov, 2024
  • TikTok Marketing 2022: Grow Your Account & Master TikTok Ads
    Udemy
    Mar, 2022
    - Nov, 2024
  • 良好な人間関係を築くコミュニケーション
    LinkedIn
    Jan, 2022
    - Nov, 2024
  • 変化のときのコミュニケーション術
    LinkedIn
    Dec, 2021
    - Nov, 2024
  • Social Media Marketing, What is Social?
    Coursera
    Jun, 2021
    - Nov, 2024
  • Viral Marketing and How to Craft Contagious Content
    Coursera
    Jun, 2021
    - Nov, 2024
  • Instagram Marketing 2021: Complete Guide To Instagram Growth
    Udemy
    Feb, 2021
    - Nov, 2024
  • Brand Identity and Strategy
    Coursera
    Sep, 2020
    - Nov, 2024
  • Customer Analytics
    Coursera
    Aug, 2020
    - Nov, 2024
  • Introduction to Google SEO
    Coursera

Experience

  • BBDO Japan
    • Japan
    • Advertising Services
    • 1 - 100 Employee
    • Social Media Strategist and Planner
      • Mar 2023 - Present

      Creative Strategist /Planner for a Global IT companies Social Media Account. -Social Media Strategy -Content Localization -Local Content Production -Campaign Content Planning Creative Strategist /Planner for a Global IT companies Social Media Account. -Social Media Strategy -Content Localization -Local Content Production -Campaign Content Planning

  • SGK
    • United States
    • Advertising Services
    • 700 & Above Employee
    • Creative and Content Strategist
      • Jun 2022 - Present

  • Ralph
    • United Kingdom
    • Advertising Services
    • 100 - 200 Employee
    • Social Strategist
      • Jul 2021 - Apr 2022

  • フリーランス
    • 日本 東京都 港区
    • Content Creator
      • Apr 2020 - Jun 2021

      ● Local Tourism Promotion (SNS) for Nara, Ibaraki Prefecture, Malaysia, ASEAN ● Product shooting, Editorial, and Directions for Hotel Promotion ANA Crown Hotel, The Gate Hotel, Hoshino Resorts. ● Online store product promotion. ● Local Tourism Promotion (SNS) for Nara, Ibaraki Prefecture, Malaysia, ASEAN ● Product shooting, Editorial, and Directions for Hotel Promotion ANA Crown Hotel, The Gate Hotel, Hoshino Resorts. ● Online store product promotion.

  • NiCE Ltd
    • United States
    • Design Services
    • 1 - 100 Employee
    • Creative Strategist
      • May 2019 - Sep 2019

      Managed projects for P&G beauty products: Gillette, Hair Recipe, Rejoice and VS Performed market research and analysis for APAC (including Japan and GC) Executed brand visualization via mood boards and client communication researched brand positioning including digital asset projects, analysis, and photo-shoot coordination implemented customer focus studies for new P&G brand implementation estimated project budget Managed projects for P&G beauty products: Gillette, Hair Recipe, Rejoice and VS Performed market research and analysis for APAC (including Japan and GC) Executed brand visualization via mood boards and client communication researched brand positioning including digital asset projects, analysis, and photo-shoot coordination implemented customer focus studies for new P&G brand implementation estimated project budget

  • フリーランス
    • Online Sales Specialist
      • Jul 2012 - Apr 2016

      Promoted Advertising project for seasonal promotion planning Facilitated consumers relations and online sales Conducted workshops with sample customers to identify potential client requirements Built customer and dealer relationships at exhibitions and events Communicated via social media (Facebook, Twitter, Instagram, etc.) Promoted Advertising project for seasonal promotion planning Facilitated consumers relations and online sales Conducted workshops with sample customers to identify potential client requirements Built customer and dealer relationships at exhibitions and events Communicated via social media (Facebook, Twitter, Instagram, etc.)

  • Catherine Malandrino
    • United States
    • Retail Apparel and Fashion
    • 1 - 100 Employee
    • Design Assistant Internship
      • 2012 - 2013

      Assisted designers with Spring 2013 Collection product planning Worked on projects including pattern making and design Assisted textile artwork creative team Assisted designers with Spring 2013 Collection product planning Worked on projects including pattern making and design Assisted textile artwork creative team

  • Kotuka Shoes
    • 日本 東京都 渋谷区
    • Retail Manager
      • Apr 2008 - Mar 2009

      Import Shoes Retail store manager, Organized store managed employees Sourced and imported worldwide products Created/marketed online sales division directly with Victoire Ltd president Import Shoes Retail store manager, Organized store managed employees Sourced and imported worldwide products Created/marketed online sales division directly with Victoire Ltd president

Education

  • PSB Paris School of Business
    Master of Business Administration - MBA, International MBA
    2017 - 2019
  • NCUK - The University Consortium
    Graduate Diproma
    2016 - 2016
  • The New School
    Certificate program, Fashion Design
    2011 - 2014
  • 文化ファッション大学院大学
    Master of Fine Arts (MFA), Fashion Design
    2009 - 2012
  • 文化服装学院
    Associate of Arts (A.A.), Fashion technology and design
    2007 - 2009
  • 文化学園大学
    Associate of Arts (AA), Facluty of Fashion Design
    2005 - 2007

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