Director

• Nov 2021 - Present

With the support of the San Diego Tourism Authority and Tourism Marketing District, Sports San Diego launched in February 2022 to serve as the primary organization responsible for marketing San Diego as a sports destination and driving visitor demand through recruiting, supporting, and hosting world-class sports events. With the support of the San Diego Tourism Authority and Tourism Marketing District, Sports San Diego launched in February 2022 to serve as the primary organization responsible for marketing San Diego as a sports destination and driving visitor demand through recruiting, supporting, and hosting world-class sports events.

Sports Development Director

• Oct 2020 - Oct 2021

Sports Sales Manager

• Oct 2017 - Oct 2020

I lead the San Diego Tourism Authority’s Sports Market to drive incremental business to the destination through attracting sports events that generate economic impact, create visitor demand, and fill hotel rooms. Some accomplishments and responsibilities include:-Exceeded all team sales goals for hotel room nights generated through sports events in the 2018 (126%) & 2019 (109%) fiscal years-Authored/co-authored San Diego Tourism Marketing District (TMD) event grants on behalf of clients including formal presentations to the Board of Directors with over $500,000 in funding awarded to date-Evaluate 100+ sports event RFP’s annually by assessing feasibility with the venue and hotel community as well as the city’s event calendar-Manage high-profile industry relationships with: Adrenaline Lacrosse, ANOC World Beach Games, Breeders’ Cup, lululemon, Major League Rugby, MLS, NCAA, Spartan Race, Triple Crown Sports, U.S. Beach Soccer, U.S. Open (Golf), U.S. Soccer, USA Rugby, USA Track & Field, USA Ultimate, USA Volleyball, USA Water Polo, USA Weightlifting, World Rugby, and more.-Develop and maintain mutually beneficial relationships with the San Diego sports venues, hotel community, and local event operators-Provide written formal proposals to viable sports event RFP’s on behalf of the destination-Promote San Diego as a sports destination at 3-5 annual trade shows and events-Host 10+ event owners annually to showcase the destination, sports venues, and hotels-Serve on local host committees for future events to provide community support-Create and manage the sports department budget and forecasts

Event Manager - Rock 'n'​ Roll Marathon Series

• Mar 2016 - Nov 2017

-Directed four events which cumulatively totaled over 62,000 participants and $60,000,000 in economic impact to the host cities-Project management lead for operational, production, and marketing timelines for the Los Angeles 2016, Arizona 2017, Chicago 2017, and Los Angeles 2017 events-Managed the total race budget and approved expenses for each race-Traveled to 16 cities across the country and assisted with operational support and on-site problem solving at races ranging from 1,000 – 47,000 participants-Assisted the Marketing Managers in determining e-mail, social media, and TV/radio plans-Made informational and marketing related posts as well as responded to customer inquiries on Facebook event pages-Local sponsor solicitation, contract negotiation, and activation of assets at events-Fostered relationships and fulfilled contractual obligations with municipalities, CVB’s, run stores/clubs, and local stakeholders-Designed and ordered runner amenities including medals, t-shirts, and race bibs

Operations Coordinator

• Feb 2013 - Mar 2016

-Coordinated housing, transportation, training schedules, and other logistics for over 100 camps and events annually-Communicated effectively with over 25 countries and 20 National Governing Bodies-Primary OTC programming contact for Track and Field, Paralympic Track and Field, Archery, Field Hockey, Beach Volleyball, Paralympic Soccer, and Triathlon-Planned, set up, and supervised major international competitions such as BMX World Cup, NORCECA Beach Volleyball, FIH World League, and more-Trained interns and new staff members on computer systems and standard procedures-Analyzed user activity and reports in Microsoft CRM and C*Cure-Contributed to successfully exceeding all 2013 - 2015 revenue targets-Used basic accounting and finance to prepare invoices and collect payment

General Manager, DeLand Suns

• May 2012 - Aug 2012

-In charge of all non-baseball related activities for the team including staffing interns and volunteer positions, overall marketing and promotions plan, game day event management and logistics, and community relations-Controlled all game day operations including staffing necessary positions, ticketing, concessions, merchandise, on-field promotions, sponsor activation, and counting revenue-Increased attendance by over 81% from previous season-Responsible for managing the host family program with the community for players and interns-Won the 2012 Florida League Championship at Tropicana Field in Tampa Bay

Assistant Director

• Aug 2011 - May 2012

-Increased graduate school applications by over 33% through vigorous recruitment efforts-Conducted academic research on high school sport and directed the 2012 Sport Leadership Summit-Presented Increasing Student Engagement at the Hawaii International Conference on Education-Generated over $10,000 in funding through University grants and scholarships-Served on the 2011-2012 Department of Physical Education and Sport Faculty Search Committee-Raised 54,000 pounds of food for the Eastern Michigan Food Bank through Hoops for Hunger campaign

Athletic Academic Services Supervisor

• Jan 2011 - May 2012

-Supervised two student athlete study hall rooms-Ensured all rules were adhered by, and academic honesty was respected-Tutored and mentored students in various subjects -Supervised two student athlete study hall rooms-Ensured all rules were adhered by, and academic honesty was respected-Tutored and mentored students in various subjects

Training Camp Advertising and Entertainment Intern

• Jul 2010 - Aug 2010

-Set up and tore down camp daily-Sold the second highest amount of Bears' Family Day tickets-Directed fan areas including Kids Zone and Youth Training Camp-Conducted numerous autograph sessions and fan give away promotions -Set up and tore down camp daily-Sold the second highest amount of Bears' Family Day tickets-Directed fan areas including Kids Zone and Youth Training Camp-Conducted numerous autograph sessions and fan give away promotions