Experience

PM Environmental

• United States
• Environmental Services
• 100 - 200 Employee

• Marketing Manager

  • Jun 2022 - Present

  • Coordinate and develop marketing policies, programs, and campaigns for the organization. • Ensure effective control of marketing results and take corrective action to guarantee that achievement of marketing objectives falls within designated budgets. • Gather and analyze information to identify new markets and customers, demand for services, and efficacy of existing marketing campaigns and strategies. • Collaborate, participate in, and coordinate promotional activities or trade shows. • Plan and oversee advertising and promotion activities including print, online, electronic media, and direct mail. • Implement and oversee the department’s operating budget



Austin Peay State University

• United States
• Higher Education
• 700 & Above Employee

• Director of Athletic Communications

  • Oct 2021 - Jun 2022

  • Served as the primary public relations specialist, graphic designer & social media specialist for the Austin Peay Athletic Department • Served as the primary public relations contact, graphic designer & social media specialist for Austin Peay Men's Basketball, Men's Golf and Track & Field • Implemented social media strategies for Facebook, Twitter & Instagram to increase interactions, views and engagements. • Worked with and helped creative team design content for social media. • Drafted content to be seen on company website (letsgopeay.com) • Performed public relations "damage control" while assisting in communication plans from senior leadership. • Primary manager for two public relations professionals, delegating tasks and helping with professional development



University of Missouri-Columbia

• United States
• Higher Education
• 700 & Above Employee

• Associate Director of Strategic Communications

  • Jul 2021 - Oct 2021

  • Served as the public relations contact, graphic designer & social media specialist for Missouri Women’s Basketball and Men’s Golf. • Implemented and executed social media strategies via Twitter, Facebook and Instagram. • Propelled Mizzou Women’s Basketball social media accounts (Facebook, Twitter, Instagram) into the Top 20 in the nation for interactions. • Published season media guides, weekly game notes and student-athlete features for MUTigers.com • Oversee multiple student interns, delegating women’s basketball and men’s golf projects.



Western Michigan University

• United States
• Higher Education
• 700 & Above Employee

• Assistant Director of Athletic Communications

  • Oct 2017 - Jul 2021

  • Served as the public relations specialist, graphic designer & social media manager for Western Michigan University Athletics • Served as the public relations specialist, graphic designer & social media manager for WMU Football, Men's and Women's Basketball, Volleyball and Baseball. • Primary Graphic Designer for Western Michigan Athletic Department • Worked on website maintenance of company website (WMUBroncos.com) • Published season media guides, weekly game notes, recaps, previews and student-athlete features • Developed unique and creative design solutions to enhance Western Michigan Athletics brand • Compiled a library of standard, user-friendly templates for co-workers, staff, etc. to use. • Utilized new media strategies, created content and executed creative campaigns to enhance social media channels of main athletics account and all varsity sports. • Performed public relations "damage control" while assisting in communication plans from senior leadership.



The University of Toledo

• Higher Education
• 700 & Above Employee

• Athletic Communications Intern

  • Jul 2017 - Sep 2017

  • Served as primary public relations specialist & social media manager for Toledo Volleyball, Women’s Swimming & Diving, Men’s and Women’s Tennis and Softball. • Published season quick facts, weekly game notes, recaps, previews and promotional material for UTRockets.com • Provided live video clips during Toledo football games for higher social media engagement. • Supervised multiple student employees to assist in game-day coverage/office duties. • Served as primary public relations specialist & social media manager for Toledo Volleyball, Women’s Swimming & Diving, Men’s and Women’s Tennis and Softball. • Published season quick facts, weekly game notes, recaps, previews and promotional material for UTRockets.com • Provided live video clips during Toledo football games for higher social media engagement. • Supervised multiple student employees to assist in game-day coverage/office duties.



East Tennessee State University

• United States
• Higher Education
• 700 & Above Employee

• Athletic Media Relations Graduate Assistant

  • Jun 2015 - May 2017

  • Primary contact for ETSU Women’s Soccer, Women’s Basketball, Men’s & Women’s Cross Country and Men’s & Women’s Outdoor Track & Field. • Assisted Men’s Basketball contact at the 2017 NCAA Men’s Basketball Tournament, generating social media content that had an overall viewership of 600,000. • Implemented unique social media strategies to enhance engagement and followers. • Assisted with ESPN3 crews with Men’s Basketball, Baseball and Softball productions. • Primary contact for ETSU Women’s Soccer, Women’s Basketball, Men’s & Women’s Cross Country and Men’s & Women’s Outdoor Track & Field. • Assisted Men’s Basketball contact at the 2017 NCAA Men’s Basketball Tournament, generating social media content that had an overall viewership of 600,000. • Implemented unique social media strategies to enhance engagement and followers. • Assisted with ESPN3 crews with Men’s Basketball, Baseball and Softball productions.