Experience

Vita Coco

• United States
• Beverage Manufacturing
• 400 - 500 Employee

• Senior Market Manager

  • Jan 2023 - Present

  Northeast

• Senior Market Manager

  • May 2021 - Present

  New England

• Market Manager

  • Nov 2019 - Present

• District Sales Manager

  • 2019 - Nov 2019



Weyerbacher Brewing Company

• United States
• Food and Beverage Services
• 1 - 100 Employee

• Regional Sales Manager - New England

  • Jan 2018 - Feb 2019

  Onboarded and establish new distributor relationship in CT; increased territory sales by 46% over LY Increased MA grocery sales by 8% over 2017 through increased partnership and relationship building Streamlined distributor contracts from 7 to 6 across New England resulting in increased sales and productivity Plan and participate in regular distributor strategy and training activities including presenting at sales meetings, riding with distributor sales personnel, and… Show more Onboarded and establish new distributor relationship in CT; increased territory sales by 46% over LY Increased MA grocery sales by 8% over 2017 through increased partnership and relationship building Streamlined distributor contracts from 7 to 6 across New England resulting in increased sales and productivity Plan and participate in regular distributor strategy and training activities including presenting at sales meetings, riding with distributor sales personnel, and introducing new sales material to sales staff. Coordinate with distributors on all ordering to ensure responsible inventory and adequate product mix Review sales performance by account across distributor footprint to create daily and weekly action plans to address any sales fluctuations Establish, manage and maintain relationships with 6 regional wholesalers while developing strong partnerships with 100+ sales representatives Plan and deliver regional and local marketing strategies that include; product demonstrations, advertisements and account specific programs Keep a constant pulse on ever changing market trends to provide accurate advice to customers to ensure both business’ sales goals are met

• New England Sales Rep

  • Aug 2016 - Dec 2017

  Increased overall sales of Weyerbacher portfolio in Massachusetts by 30% over LY in 2017 Opened new markets and established distributor relationships in two states; NH and VT Increased sales and penetration by determining focus areas within territories, setting up presentations, and utilizing stop-by techniques. Established relationships with 50 sales representatives in MA to help support Weyerbacher sales Review distributor account placements and sales across… Show more Increased overall sales of Weyerbacher portfolio in Massachusetts by 30% over LY in 2017 Opened new markets and established distributor relationships in two states; NH and VT Increased sales and penetration by determining focus areas within territories, setting up presentations, and utilizing stop-by techniques. Established relationships with 50 sales representatives in MA to help support Weyerbacher sales Review distributor account placements and sales across distribution area compared to performance goals Researched market trends to share with team and leveraged data to maintain existing accounts and win new accounts Developed and implemented action plans prior to visiting markets; utilizing call logs, past sales information and appropriate collateral/sales materials

• Greater Boston Sales Rep

  • Sep 2015 - Aug 2016

  Greater Boston Area Established regular contact and built relationships with decision makers in restaurants, bars and retail locations Conducted promotions at bars and restaurants, samplings at retails stores and manage brewery visits with retailers Performed ongoing quality control of beer outside of brewery (visiting stores to check freshness dates) Resolved customer complaints and issues quickly and professionally



Harvey Windows + Doors

• United States
• Wholesale Building Materials
• 200 - 300 Employee

• Inside Sales Representative

  • Oct 2014 - Aug 2016

  Braintree MA • Develop new accounts and service existing business • Utilize SAP to fulfill customer needs and product knowledge • Continually open new accounts and follow up with new and previous customers to drive business • Foster relationships in branches with both internal and external stakeholders



Rue La La

• Planning Analyst

  • Feb 2014 - Jul 2014

  Greater Boston Area • Analyzed and approved purchase orders of $2 million monthly • Planned and forecasted boutique revenue and profitability • Compiled weekly financial data using excel, identified trends, and worked with the planning team to course correct any underperforming areas



Target

• United States
• Retail
• 700 & Above Employee

• Executive Team Leader- Logistics

  • Feb 2012 - Feb 2014

  Bedford, NH • Lead a diverse team of 50 people in a fast paced work environment through two direct reports • Engage and Inspire team members to create a positive guest shopping experience • Innovate and develop creative ideas to drive continuous improvement and profitability • Utilize state-of-the art technology to manage the receiving processes, freight flow, replenishment transition, productivity results and background inventory



Target

• United States
• Retail
• 700 & Above Employee

• Executive Intern

  • Jun 2011 - Aug 2011

  Concord, NH - Learned the day to day operations of a $40 millon Target store, in addition to overseeing team members and their tasks - Identified an underperforming area within the store and developed an action plan to improve store performance - Exceded project expectations reaching desired goal while also significantly improving other aspects of the store - Achieved target goal of improving service in electronics from red to desired company goal while improving overall efficiency in the… Show more - Learned the day to day operations of a $40 millon Target store, in addition to overseeing team members and their tasks - Identified an underperforming area within the store and developed an action plan to improve store performance - Exceded project expectations reaching desired goal while also significantly improving other aspects of the store - Achieved target goal of improving service in electronics from red to desired company goal while improving overall efficiency in the department Show less



Appalachian Mountain Club

• United States
• Non-profit Organization Management
• 100 - 200 Employee

• Transportation Manager

  • Jun 2010 - Sep 2010

  Meredith, NH • Proactively identified and resolved any and all guest issues by acting as liaison to resort management • Scheduled three daily shuttles including all supply runs to and from island resort • Oversaw a fleet of five boats and responsible for upkeep and condition of all boats