Experience

Insite

• United States
• Technology, Information and Internet
• 1 - 100 Employee

• UX Specialist

  • Jul 2022 - Present



Planet Nacho

• United States
• Design Services
• 1 - 100 Employee

• Co-Founder

  • Feb 2019 - Present

  Co-founder of Planet Nacho design studio, implementing design thinking methodologies at the core of studio processes. All projects focus on digital product strategy and solutions from concept to implementation: conducting user research, defining requirements, developing user personas, building information architecture, wireframing and prototyping, usability testing/validation, and product lifecycle iteration.A few key client project engagements:+ScoutFlix | UX/UI Designer | 04/2021 - Present• End-to-end web and native app product design including creating user flows, wireframes, and high fidelity prototypes for sports scouting app+GGWP | UI Designer | 07/2021 - 08/2021• Designed game dashboard, player profile, and report/commend screens for SaaS solution using machine learning technology to reduce online toxicity in video games• Worked on screen overlays for games, such as PUBG and Among Us+Net Concensus | Front-end Developer | 04/2020 - 03/2021• Redesigned and developed landing page and sidebar for a Reddit alternative• Created system icons and logo• Used Axios API to make web requests from the browser• Implemented clean and structured code principles• Tested and ensured responsiveness for all resolutions+RFIDinterlock | UX/UI Designer | 02/2019 - 09/2019• Designed mobile and desktop dashboard for heavy machine interlock system to prevent unauthorized users from accessing equipment• Utilized branding and style guides with new interface



Photon

• United Kingdom
• IT Services and IT Consulting
• 700 & Above Employee

• UX/UI Designer

  • Sep 2021 - Jun 2022

  Managed the end-to-end design process and delivered projects for responsive website designs (desktop, tablet, and mobile) for B2B and B2C client projects. Additional responsibilities included helping with the internal Photon brand and product marketing team with advertising campaigns and marketing collateral.Client project engagements included Waltz Health/Indigo, Banfield Pet Hospital, and Baker and Taylor. Key responsibilities and contributions:• End-to-end design process from product strategizing and defining requirements, developing information architecture, creating user flows and wireframes, delivering high-fidelity designs, engineering handoff, and design QA• Applied principles of human-centered design and design thinking to solve user needs based upon empathy and user personas • Responsive website design for desktop, tablet, and mobile optimized for accessibility • Email marketing, digital advertising, and marketing collateral design• Design direction and cross-team collaboration• Managed design details from concept with high-level stakeholders to implementation with engineers



Zimperium

• United States
• Computer and Network Security
• 100 - 200 Employee

• UX/UI Designer

  • Sep 2019 - Aug 2021

  Lead UX/UI Designer for Zimperium and business units zIPS, zDefend, z3A, zScan; reported to the VP of Product Management Key responsibilities and contributions: • Managed and collaborated end-to-end design processes with internal stakeholders, PMs, and engineers, to develop and launch products and features • All initiatives led by product strategizing, defining requirements, developing information architecture, creating user flows and wireframes, delivering high-fidelity prototypes, engineering handoff, and design QA• Built big data and flexible design systems used in multiple products across all platforms • Independently conducted user research to identify user goals and pain points, identifying product solutions by synthesizing qualitative and quantitative data• Redesigned existing zIPS mobile threat defense app end-to-end; optimized for iOS, Android, and end user accessibility • Spearheaded the design system for two web consoles and the zIPS mobile app • Designed iOS widgets • Stylized white-label app for co-brands such as Sprint, McAfee, JPMorgan Chase, and more



Fresh Market

• United States
• Restaurants
• 100 - 200 Employee

• Web & Marketing Manager

  • Feb 2009 - Jan 2019

  Web & Marketing Manager for Fresh Market, reported to the business owner.Key responsibilities and contributions: • Brand development including logo design, typography, color palette, style & voice• Led all brand and product marketing efforts including the development of social media strategy, digital and brand asset creation, and advertising materials, ensuring all visual touch points were on brand• Creation of the restaurant website end-to-end, featuring a daily changing menu and the backend console for administration management use